Roy Orbison Audience in United States

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Roy Orbison has an estimated audience of 1,325,293 people in United States. 41.0% are female, 59.0% are male, average age 51.3. Top regions: California, Texas, Florida. Top brand affinities: Jeff Lynne, Jerry Lee Lewis, Buddy Holly, The Hollies, George Harrison.

The average Roy Orbison fan in United States is 51.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jeff Lynne, Jerry Lee Lewis, Buddy Holly, with strongest over-indexing on Jeff Lynne (82.08× the country average). Demographically, the Roy Orbison audience skews more male with an average age of 51.3, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Roy Orbison fans

Demographic split for Roy Orbison audience in United States
MetricValue
Female41.0%
Male59.0%
Average age51.3
Estimated audience size1,325,293

Audience persona

The typical Roy Orbison fan in United States is more male, around 51.3 years old, with strong Risk Appetite tendencies and a notable affinity for Jeff Lynne.

Top regions in United States

Top regions ranked by reach for Roy Orbison in United States
RegionReachAffinity
California121,8150.84×
Texas107,0150.94×
Florida75,2690.84×
New York63,4690.86×
Pennsylvania46,9791.05×
Illinois46,7881.06×
Ohio41,8651.03×
Tennessee34,7401.31×
North Carolina34,1910.86×
Michigan33,6390.97×
Arizona33,1541.23×
New Jersey31,9320.95×
Georgia29,4390.72×
Washington28,8831.09×
Massachusetts28,1061.08×
Wisconsin27,9151.4×
Indiana25,7321.06×
Virginia23,8610.74×
Missouri23,6951.11×
Minnesota22,4071.18×
Oregon22,2981.47×
Colorado19,6460.94×
Alabama19,1331.03×
Kentucky17,2601.04×
Oklahoma17,0101.16×
South Carolina16,0620.81×
Maryland14,7060.65×
Louisiana14,5060.85×
Connecticut12,9470.97×
Iowa11,8241.08×
Arkansas11,7921.08×
Kansas10,5291.01×
Utah9,7320.82×
Nevada9,6920.76×
Mississippi8,7010.8×
New Mexico7,7571.17×
Idaho6,6621×
West Virginia6,4911.05×
Nebraska6,4650.97×
New Hampshire6,1451.18×
Maine5,9361.25×
Montana4,5081.23×
Rhode Island4,5051.07×
North Dakota3,6261.33×
Hawaii3,6110.63×
Delaware3,1070.85×
South Dakota2,7970.91×
Alaska2,6880.95×
Vermont2,5431.09×
Washington, District of Columbia2,5090.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Roy Orbison audience
BrandAffinityCategory
Jeff Lynne82.08×Music & Radio
Jerry Lee Lewis61.57×Music & Radio
Buddy Holly41.14×Music & Radio
The Hollies80.32×Music & Radio
George Harrison25.35×Music & Radio
Traveling Wilburys50.89×Music & Radio
Chuck Berry38.7×Music & Radio
The Beach Boys14.25×Music & Radio
Bob Dylan13.28×Music & Radio
YouTube Music6.77×Internet & Social Media
Yoko Ono21×Music & Radio
Bobby Darin33.18×Movies & TV
Linda McCartney38.76×Arts & Culture
Bob Newhart26.7×Movies & TV
John Lennon14.41×Music & Radio
Frankie Lymon38.32×Music & Radio
Neil Diamond14.97×Music & Radio
Paul McCartney12.46×Music & Radio
The Byrds56.43×Music & Radio
Ringo Starr15.5×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Roy Orbison audience
TraitClusterScore
Risk AppetiteTHRILL2.25
PatriotismCONSERVATISM1.71
TraditionCONSERVATISM1.63
Community OrientationOPEN1.52
Luxury OrientationPREMIUM1.33
SpiritualityBALANCE1.31

Worldwide distribution

Worldwide audience distribution share by country for Roy Orbison
CountryShare
United States28.4%
United Kingdom22.2%
Australia5.4%

See Roy Orbison audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Roy Orbison have in United States?

Roy Orbison has an estimated audience of 1,325,293 people in United States, concentrated in California and Texas.

What is the gender split and age of Roy Orbison fans?

41.0% of Roy Orbison fans are female, 59.0% are male, with an average age of 51.3 years.

Which brands do Roy Orbison fans like most?

Roy Orbison fans show strongest brand affinity for Jeff Lynne (82.08×), Jerry Lee Lewis (61.57×), and Buddy Holly (41.14×) over the country average.

Where do Roy Orbison fans live in United States?

Roy Orbison fans in United States are most concentrated in California (reach 121,815), Texas (reach 107,015), and Florida (reach 75,269). These three regions account for the largest share of the active audience.

What other brands do Roy Orbison fans also like?

Beyond Roy Orbison itself, the audience over-indexes on Jerry Lee Lewis (61.57×), Buddy Holly (41.14×), The Hollies (80.32×), and George Harrison (25.35×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Roy Orbison. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.