Jelly Roll Audience in United States

Jelly Roll has an estimated audience of 10,890,317 people in United States. 43.6% are female, 56.4% are male, average age 29.5. Top regions: Texas, California, Florida. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Indeed.com, Google Maps, Depop.

The average Jelly Roll fan in United States is 29.5 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Indeed.com, with strongest over-indexing on Autism Awareness (14.2× the country average). Demographically, the Jelly Roll audience skews more male with an average age of 29.5, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Country music

Demographics of Jelly Roll fans

Demographic split for Jelly Roll audience in United States
MetricValue
Female43.6%
Male56.4%
Average age29.5
Estimated audience size10,890,317

Audience persona

The typical Jelly Roll fan in United States is more male, around 29.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Jelly Roll in United States
RegionReachAffinity
Texas818,6040.87×
California812,8050.68×
Florida630,7530.86×
New York479,5690.79×
Ohio422,0961.26×
Pennsylvania396,6941.08×
Michigan338,5281.19×
North Carolina328,3361×
Tennessee327,0791.5×
Illinois320,6370.88×
Georgia275,4230.82×
Indiana235,4051.18×
Virginia225,4630.85×
Missouri221,8971.26×
Arizona213,8380.96×
New Jersey210,6250.76×
Kentucky197,5761.45×
Alabama185,7571.22×
Washington185,5500.85×
Wisconsin182,6971.12×
South Carolina182,6211.11×
Massachusetts179,0190.83×
Oklahoma160,3441.33×
Minnesota158,9641.02×
Colorado157,7520.92×
Louisiana155,2511.11×
Maryland135,1780.72×
Oregon118,6340.95×
Iowa118,1111.32×
Arkansas111,8341.25×
Kansas100,5111.17×
Utah98,9121.01×
Connecticut96,2170.88×
Mississippi83,7890.93×
Nevada80,4880.76×
Nebraska67,9231.24×
West Virginia66,7671.32×
Idaho61,9621.13×
New Mexico47,6640.87×
New Hampshire44,4211.04×
Maine42,2081.08×
Montana30,8811.02×
Rhode Island29,5630.85×
South Dakota26,1371.04×
Delaware23,4610.78×
Hawaii23,2670.5×
North Dakota21,4270.96×
Washington, District of Columbia18,5610.57×
Alaska17,7950.76×
Wyoming17,5111.08×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jelly Roll audience
BrandAffinityCategory
Autism Awareness14.2×Health
Diabetes mellitus awareness9.33×Health
Indeed.com5.18×Business & Career
Google Maps4.88×Internet & Social Media
Depop13.78×Fashion & Accessoires
Microblogging9.54×Technology & Electronics
Singer-songwriter4.3×Music & Radio
Beetlejuice4.81×Movies & TV
Houston Astros8.08×Sports
Camila Cabello16.78×Music & Radio
Enterprise Rent-A-Car5.48×Cars & Mobility
Capital One3.57×Business & Career
Ian Somerhalder15.03×Movies & TV
Google News4.87×News
Income tax9.91×Business & Career
Nina Dobrev11.84×Movies & TV
Apple Store6.33×Shopping
Nicole Scherzinger14.78×Music & Radio
Anna Kendrick10.59×Movies & TV
Circle K5.37×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jelly Roll audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.09
Early Adopter MentalityPOWER1.68
Luxury OrientationPREMIUM1.57
ExtroversionTHRILL1.54
Risk AppetiteTHRILL1.18
Social Media UsageJOY1.12

Worldwide distribution

Worldwide audience distribution share by country for Jelly Roll
CountryShare
United States74.5%
Canada8.4%
United Kingdom4.2%

See Jelly Roll audiences in other countries

More Country music audiences in United States

Frequently asked questions

How many fans does Jelly Roll have in United States?

Jelly Roll has an estimated audience of 10,890,317 people in United States, concentrated in Texas and California.

What is the gender split and age of Jelly Roll fans?

43.6% of Jelly Roll fans are female, 56.4% are male, with an average age of 29.5 years.

Which brands do Jelly Roll fans like most?

Jelly Roll fans show strongest brand affinity for Autism Awareness (14.2×), Diabetes mellitus awareness (9.33×), and Indeed.com (5.18×) over the country average.

Where do Jelly Roll fans live in United States?

Jelly Roll fans in United States are most concentrated in Texas (reach 818,604), California (reach 812,805), and Florida (reach 630,753). These three regions account for the largest share of the active audience.

What other brands do Jelly Roll fans also like?

Beyond Jelly Roll itself, the audience over-indexes on Diabetes mellitus awareness (9.33×), Indeed.com (5.18×), Google Maps (4.88×), and Depop (13.78×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jelly Roll. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.