Rascasse Audience Intelligence

american psycho Audience in United States

A data profile of the people who buy, follow and care about american psycho in United States — modelled from more than twelve digital signal sources. american psycho has an estimated audience of 2,764,845 people in United States.

The average american psycho fan in United States is 32.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include The Hobbit (2003 video game), Jerome Flynn, Elijah Wood, with strongest over-indexing on The Hobbit (2003 video game) (750.4× the country average).

Demographically, the american psycho audience skews balanced with an average age of 32.7, and over-indexes on personality traits such as Mindfulness, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical american psycho fan in United States is balanced, around 32.7 years old, with strong Mindfulness tendencies and a notable affinity for The Hobbit (2003 video game).

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the american psycho profile in United States.

Audience size
2.8M
in United States
Gender
47.4%
52.6% male
Age
32.7
average years
Country rank
#10989
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of american psycho viewers

47.4% are female, 52.6% are male, average age 32.7.

Fig. 02

Gender split

47.4%
Female
52.6%
Male
Demographic split for american psycho audience in United States
MetricValue
Female47.4%
Male52.6%
Average age32.7
Estimated audience size2,764,845
Fig. 03

Age distribution

Ø 32.7
average years
Age distribution of the american psycho audience in United States
Age bracketShare%
16-1936%
20-2923%
30-3919%
40-4914%
50+9%
Fig. 04

Worldwide distribution

23.4%

of the worldwide american psycho audience comes from United States.

Worldwide audience distribution share by country for american psycho
CountryShare
United States23.4%
India8.2%
Germany4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the american psycho audience in United States is strongest.

Fig. 05

Top regions by affinity

american psycho fans by region: top regions in United States
#RegionReachAffinity×
01Utah~30K1.23×
02California~400K1.17×
03New York~200K1.15×
04Arizona~70K1.11×
05Massachusetts~60K1.11×
06Oklahoma~40K1.11×
07Illinois~100K1.10×
08Texas~300K1.09×
09Colorado~50K1.09×
10Oregon~40K1.09×
11Washington~60K1.08×
12Idaho~20K1.07×
13Kentucky~40K1.06×
14Connecticut~30K1.06×
15Pennsylvania~100K1.05×
16Indiana~60K1.05×
17Kansas~20K1.04×
18North Carolina~90K1.03×
19Virginia~70K1.03×
20New Mexico~10K1.03×
21Rhode Island~9K1.03×
22Montana~8K1.03×
23Ohio~90K1.02×
24Missouri~50K1.02×
25Michigan~80K1.01×
26New Jersey~70K1.01×
27Nevada~30K0.99×
28Alaska~6K0.99×
29Tennessee~60K0.98×
30Wisconsin~40K0.98×
31Iowa~20K0.98×
32Arkansas~20K0.98×
33Minnesota~40K0.97×
34New Hampshire~10K0.97×
35Vermont~5K0.97×
36Nebraska~10K0.96×
37North Dakota~6K0.96×
38Maine~10K0.95×
39Florida~200K0.94×
40Georgia~80K0.94×
41Washington, District of Columbia~8K0.94×
42West Virginia~10K0.93×
43Maryland~50K0.91×
44Louisiana~30K0.91×
45Delaware~7K0.90×
46South Carolina~40K0.89×
47South Dakota~6K0.88×
48Alabama~40K0.87×
49Mississippi~20K0.82×
50Hawaii~9K0.73×
Fig. 06

Affinity by region

Affinity by region — american psycho, United States
0.73×1.00×1.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the american psycho audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for american psycho audience
#·InterestCategoryAffinity×
01The Hobbit (2003 video game)Games750.40×
02Jerome FlynnMovies & TV558.02×
03Tom Clancy's Ghost Recon 2Games260.96×
04AragonTravel & Leisure206.41×
05Wrong TurnMovies & TV183.34×
06Elijah WoodMovies & TV148.74×
07Big City MomsKids & Family120.20×
08MallratMusic & Radio68.43×
09Body TypeMusic & Radio68.43×
10Royel OtisMusic & Radio68.43×
11Step Brothers (film)Movies & TV63.51×
12The GooniesMovies & TV55.29×
13Happy GilmoreMovies & TV39.46×
14Neil deGrasse TysonMovies & TV35.36×
15Gwyneth PaltrowMovies & TV31.55×
16I Know What You Did Last SummerMovies & TV30.85×
17Sylvester StalloneMovies & TV30.49×
18Sean CombsMusic & Radio25.79×
19Ian McKellenMovies & TV20.00×
20GreyhoundsMusic & Radio8.04×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the american psycho audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by american psycho audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE5.03×
SustainabilityBALANCE1.72×
Urban LifestyleOPEN1.49×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by american psycho audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.52×
TraditionCONSERVATISM0.61×
Need for SecurityCONSERVATISM0.62×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does american psycho have in United States?

american psycho has an estimated audience of 2,764,845 people in United States, concentrated in California and Texas.

02

What is the gender split and age of american psycho viewers?

47.4% of american psycho fans are female, 52.6% are male, with an average age of 32.7 years.

03

Which brands do american psycho fans like most?

american psycho fans show strongest brand affinity for The Hobbit (2003 video game) (750.4×), Jerome Flynn (558.02×), and Elijah Wood (148.74×) over the country average.

04

Where do american psycho fans live in United States?

american psycho fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do american psycho fans also like?

Beyond american psycho itself, the audience over-indexes on Jerome Flynn (558.02×), Elijah Wood (148.74×), Wrong Turn (183.34×), and Aragon (206.41×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for american psycho. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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