Arctic Cat Audience in United States

Arctic Cat logo

Arctic Cat has an estimated audience of 983,470 people in United States. 15.3% are female, 84.7% are male, average age 42.0. Top regions: Minnesota, Michigan, Wisconsin.

The average Arctic Cat fan in United States is 42.0 years old, more male, and lives primarily in Minnesota. The audience is concentrated in Minnesota, Michigan, Wisconsin.

Category: Cars & Mobility · Type: Brand · Subtype: Snowmobiles

Demographics of Arctic Cat fans

Demographic split for Arctic Cat audience in United States
MetricValue
Female15.3%
Male84.7%
Average age42.0
Estimated audience size983,470

Top regions in United States

Top regions ranked by reach for Arctic Cat in United States
RegionReachAffinity
Minnesota76,1235.4×
Michigan38,4931.5×
Wisconsin36,5392.47×
New York32,6970.59×
Texas19,0830.23×
Illinois17,9620.55×
Pennsylvania16,6930.5×
California15,6470.14×
Ohio14,8140.49×
Florida13,0600.2×
Maine11,5423.28×
North Dakota11,3905.64×
Alaska10,8035.14×
Iowa10,1061.25×
Washington9,9250.5×
Georgia9,3290.31×
Colorado8,6090.56×
North Carolina8,0980.27×
Idaho8,0751.64×
Indiana8,0140.45×
Missouri7,8710.5×
Utah7,8400.89×
Massachusetts7,6120.39×
New Hampshire7,1761.85×
Tennessee7,0320.36×
Arizona6,8490.34×
Kentucky6,0860.49×
Virginia5,8380.24×
Montana5,7202.1×
Kansas5,4920.71×
South Dakota4,7602.09×
Oregon4,7100.42×
Alabama4,3130.31×
Connecticut4,2120.43×
Oklahoma4,0120.37×
Arkansas3,9710.49×
New Jersey3,9130.16×
Louisiana3,8420.3×
South Carolina3,8310.26×
Vermont3,5312.05×
Nebraska3,2730.66×
West Virginia3,2350.71×
Wyoming2,8291.94×
Mississippi2,7110.33×
Nevada2,5740.27×
Maryland2,5510.15×
New Mexico1,7680.36×
Rhode Island9740.31×
Washington, District of Columbia5840.2×
Hawaii4930.12×

Worldwide distribution

Worldwide audience distribution share by country for Arctic Cat
CountryShare
United States51.7%
Canada22.0%
Sweden3.4%

See Arctic Cat audiences in other countries

More Snowmobiles audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Arctic Cat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.