Polaris Snowmobiles Audience in United States
Polaris Snowmobiles has an estimated audience of 324,328 people in United States. 23.6% are female, 76.4% are male, average age 33.7. Top regions: Minnesota, Michigan, New York.
The average Polaris Snowmobiles fan in United States is 33.7 years old, more male, and lives primarily in Minnesota. The audience is concentrated in Minnesota, Michigan, New York.
Category: Cars & Mobility · Type: Brand · Subtype: Snowmobiles
Demographics of Polaris Snowmobiles fans
| Metric | Value |
|---|---|
| Female | 23.6% |
| Male | 76.4% |
| Average age | 33.7 |
| Estimated audience size | 324,328 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Minnesota | 19,695 | 4.24× |
| Michigan | 13,521 | 1.59× |
| New York | 12,451 | 0.69× |
| Wisconsin | 11,727 | 2.4× |
| Alaska | 5,545 | 7.99× |
| Maine | 5,103 | 4.39× |
| Illinois | 4,715 | 0.44× |
| Pennsylvania | 4,521 | 0.41× |
| Washington | 4,445 | 0.68× |
| Colorado | 4,159 | 0.81× |
| Idaho | 4,058 | 2.5× |
| California | 4,005 | 0.11× |
| Utah | 3,622 | 1.25× |
| Massachusetts | 3,354 | 0.52× |
| Ohio | 3,109 | 0.31× |
| New Hampshire | 2,881 | 2.25× |
| Iowa | 2,785 | 1.04× |
| Montana | 2,747 | 3.05× |
| North Dakota | 2,625 | 3.94× |
| Florida | 2,528 | 0.12× |
| Texas | 2,424 | 0.09× |
| Oregon | 2,089 | 0.56× |
| Indiana | 1,843 | 0.31× |
| Vermont | 1,590 | 2.79× |
| Connecticut | 1,445 | 0.44× |
| Wyoming | 1,392 | 2.9× |
| New Jersey | 1,304 | 0.16× |
| Arizona | 1,262 | 0.19× |
| South Dakota | 1,179 | 1.57× |
| North Carolina | 1,171 | 0.12× |
| Nevada | 996 | 0.32× |
| Georgia | 959 | 0.1× |
| Tennessee | 883 | 0.14× |
| Virginia | 828 | 0.1× |
| Missouri | 688 | 0.13× |
| Nebraska | 605 | 0.37× |
| South Carolina | 529 | 0.11× |
| Alabama | 486 | 0.11× |
| Maryland | 468 | 0.08× |
| Kentucky | 455 | 0.11× |
| Oklahoma | 443 | 0.12× |
| Louisiana | 345 | 0.08× |
| Kansas | 329 | 0.13× |
| New Mexico | 323 | 0.2× |
| West Virginia | 311 | 0.21× |
| Rhode Island | 269 | 0.26× |
| Mississippi | 266 | 0.1× |
| Arkansas | 246 | 0.09× |
| Hawaii | 153 | 0.11× |
| Washington, District of Columbia | 117 | 0.12× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 69.3% |
| Canada | 26.0% |
| Australia | 1.7% |
See Polaris Snowmobiles audiences in other countries
More Snowmobiles audiences in United States
- Ski-Doo (1,025,541)
- Arctic Cat (983,470)
- Arctic Cat - Snowmobiles (244,934)
How to read this data
Audience size is the estimated number of people in United States who actively search for Polaris Snowmobiles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.