Ashanti (singer) Audience in United States

Ashanti (singer) has an estimated audience of 2,310,615 people in United States. 66.0% are female, 34.0% are male, average age 37.7. Top regions: California, Texas, Florida.

The average Ashanti (singer) fan in United States is 37.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Demographically, the Ashanti (singer) audience skews more female with an average age of 37.7, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.

Category: Music & Radio · Type: Person · Subtype: R&B

Demographics of Ashanti (singer) fans

Demographic split for Ashanti (singer) audience in United States
MetricValue
Female66.0%
Male34.0%
Average age37.7
Estimated audience size2,310,615

Top regions in United States

Top regions ranked by reach for Ashanti (singer) in United States
RegionReachAffinity
California253,524
Texas236,7561.19×
Florida183,9291.18×
New York181,1341.4×
Georgia153,4032.16×
North Carolina101,4941.46×
Illinois91,3031.19×
Pennsylvania87,4531.12×
Ohio76,2891.07×
Virginia72,0751.28×
Maryland71,1141.79×
New Jersey70,8831.21×
Michigan68,2001.13×
Alabama64,9752.01×
Louisiana54,4481.83×
Tennessee53,7311.16×
Missouri51,9241.39×
South Carolina49,3271.42×
Arizona44,7050.95×
Indiana40,3000.95×
Massachusetts40,1260.88×
Mississippi34,8191.83×
Washington31,6180.68×
Colorado26,5840.73×
Connecticut25,5171.1×
Kentucky25,0630.87×
Wisconsin24,8760.72×
Oklahoma24,4120.95×
Nevada23,7981.06×
Minnesota22,6920.69×
Arkansas19,3231.02×
Kansas15,6460.86×
Oregon15,3990.58×
Iowa11,6640.61×
New Mexico11,0470.95×
Hawaii9,6130.97×
Washington, District of Columbia9,4361.36×
Utah9,1360.44×
Delaware8,2751.3×
Nebraska8,1640.7×
West Virginia6,5350.61×
Rhode Island6,3400.86×
Idaho5,0880.44×
New Hampshire5,0040.55×
Maine3,9460.48×
North Dakota3,0600.64×
Montana2,7290.43×
South Dakota2,6670.5×
Alaska2,6070.53×
Vermont1,5860.39×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ashanti (singer) audience
TraitClusterScore
Luxury OrientationPREMIUM3.06
Risk AppetiteTHRILL1.78
ExtroversionTHRILL1.52
Urban LifestyleOPEN1.32
Family OrientationCONSERVATISM1.18
Career OrientationPOWER1.16

Worldwide distribution

Worldwide audience distribution share by country for Ashanti (singer)
CountryShare
United States55.3%
United Kingdom6.3%
Canada3.6%

See Ashanti (singer) audiences in other countries

More R&B audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Ashanti (singer). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.