Bob Ross Audience in United States

Bob Ross logo

Bob Ross has an estimated audience of 3,634,490 people in United States. 58.0% are female, 42.0% are male, average age 35.6. Top regions: California, Texas, Florida. Top brand affinities: Patong, ROSE Online, LG TV, PvP, Schengen Area.

The average Bob Ross fan in United States is 35.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Patong, ROSE Online, LG TV, with strongest over-indexing on Patong (349.9× the country average). Demographically, the Bob Ross audience skews more female with an average age of 35.6, and over-indexes on personality traits such as Quality Awareness, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: TV personality

Demographics of Bob Ross fans

Demographic split for Bob Ross audience in United States
MetricValue
Female58.0%
Male42.0%
Average age35.6
Estimated audience size3,634,490

Audience persona

The typical Bob Ross fan in United States is more female, around 35.6 years old, with strong Quality Awareness tendencies and a notable affinity for Patong.

Top regions in United States

Top regions ranked by reach for Bob Ross in United States
RegionReachAffinity
California373,2710.93×
Texas320,2671.02×
Florida240,9880.98×
New York179,6280.88×
Pennsylvania123,8411.01×
Illinois121,3711×
North Carolina119,0341.09×
Ohio118,9061.06×
Georgia114,5341.02×
Michigan98,1411.03×
Virginia85,9940.97×
Tennessee85,6811.18×
Indiana83,1721.25×
New Jersey78,8510.85×
Washington76,9851.06×
Arizona73,4480.99×
Massachusetts66,0440.92×
Missouri63,5671.09×
Wisconsin58,2551.07×
Colorado57,7101.01×
South Carolina55,7611.02×
Maryland54,3310.87×
Minnesota52,8331.01×
Alabama52,1951.03×
Kentucky49,7331.09×
Oklahoma46,9321.16×
Louisiana44,9030.96×
Oregon41,6931×
Utah36,6411.13×
Connecticut34,5060.95×
Arkansas34,0401.14×
Iowa33,1941.11×
Nevada31,2800.89×
Mississippi29,7740.99×
Kansas29,5051.03×
Idaho19,9211.09×
West Virginia18,5641.1×
New Mexico18,3961.01×
Nebraska18,1581×
New Hampshire13,7580.96×
Hawaii11,9120.76×
Maine11,8750.91×
Montana10,3571.03×
Alaska10,0801.3×
Rhode Island9,8030.85×
South Dakota8,4331×
Delaware7,9660.79×
Washington, District of Columbia7,0110.64×
North Dakota6,9630.93×
Vermont6,0380.95×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bob Ross audience
BrandAffinityCategory
Patong349.9×Travel & Leisure
ROSE Online247.71×Games
LG TV147.6×Technology & Electronics
PvP259.61×Games
Schengen Area435.2×Politics & Society
Ukraine national football team210.58×Sports
Elizabeth: The Golden Age212.97×Movies & TV
Julio Cortázar240.8×Literature
Magic realism43.94×Literature
Master class17.16×Business & Career
Russian language19.72×Politics & Society
The Joy of Painting87.87×Movies & TV
makati city66.68×Travel & Leisure
Hostelling International12.96×Travel & Leisure
Nature | PBS86.96×
Practical Magic25.38×Movies & TV
Gmail4.9×Internet & Social Media
El Al33.09×Travel & Leisure
Yo Gabba Gabba!20×Movies & TV
Laos20×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bob Ross audience
TraitClusterScore
Quality AwarenessPREMIUM1.79
LGBTQ+ IdentityOPEN1.67
Urban LifestyleOPEN1.52
IndividualismJOY1.51
MindfulnessBALANCE1.37
Luxury OrientationPREMIUM1.37

Worldwide distribution

Worldwide audience distribution share by country for Bob Ross
CountryShare
United States43.8%
Germany7.2%
United Kingdom6.8%

See Bob Ross audiences in other countries

More TV personality audiences in United States

Frequently asked questions

How many fans does Bob Ross have in United States?

Bob Ross has an estimated audience of 3,634,490 people in United States, concentrated in California and Texas.

What is the gender split and age of Bob Ross fans?

58.0% of Bob Ross fans are female, 42.0% are male, with an average age of 35.6 years.

Which brands do Bob Ross fans like most?

Bob Ross fans show strongest brand affinity for Patong (349.9×), ROSE Online (247.71×), and LG TV (147.6×) over the country average.

Where do Bob Ross fans live in United States?

Bob Ross fans in United States are most concentrated in California (reach 373,271), Texas (reach 320,267), and Florida (reach 240,988). These three regions account for the largest share of the active audience.

What other brands do Bob Ross fans also like?

Beyond Bob Ross itself, the audience over-indexes on ROSE Online (247.71×), LG TV (147.6×), PvP (259.61×), and Schengen Area (435.2×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bob Ross. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.