Yo Gabba Gabba! Audience in United States
Yo Gabba Gabba! has an estimated audience of 2,122,747 people in United States. 76.8% are female, 23.2% are male, average age 38.8. Top regions: California, Texas, New York. Top brand affinities: Caillou, Wild Kratts, Phineas and Ferb, Baby-led weaning, Mickey Mouse Clubhouse.
The average Yo Gabba Gabba! fan in United States is 38.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Caillou, Wild Kratts, Phineas and Ferb, with strongest over-indexing on Caillou (39.29× the country average). Demographically, the Yo Gabba Gabba! audience skews more female with an average age of 38.8, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Yo Gabba Gabba! fans
| Metric | Value |
|---|---|
| Female | 76.8% |
| Male | 23.2% |
| Average age | 38.8 |
| Estimated audience size | 2,122,747 |
Audience persona
The typical Yo Gabba Gabba! fan in United States is more female, around 38.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Caillou.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 313,902 | 1.34× |
| Texas | 209,077 | 1.15× |
| New York | 180,682 | 1.52× |
| Florida | 146,954 | 1.02× |
| Georgia | 84,002 | 1.28× |
| North Carolina | 81,856 | 1.28× |
| Michigan | 77,506 | 1.4× |
| Pennsylvania | 73,381 | 1.03× |
| Ohio | 72,497 | 1.11× |
| Illinois | 70,586 | 1× |
| New Jersey | 62,539 | 1.16× |
| Virginia | 54,863 | 1.06× |
| Arizona | 45,729 | 1.06× |
| Tennessee | 45,449 | 1.07× |
| Indiana | 44,778 | 1.15× |
| Washington | 44,526 | 1.05× |
| Massachusetts | 39,685 | 0.95× |
| Maryland | 38,211 | 1.05× |
| South Carolina | 37,203 | 1.16× |
| Missouri | 36,285 | 1.06× |
| Louisiana | 33,496 | 1.22× |
| Alabama | 32,833 | 1.11× |
| Kentucky | 26,976 | 1.01× |
| Wisconsin | 26,070 | 0.82× |
| Colorado | 25,888 | 0.77× |
| Minnesota | 25,788 | 0.85× |
| Oklahoma | 23,941 | 1.02× |
| Nevada | 23,739 | 1.16× |
| Connecticut | 22,842 | 1.07× |
| Oregon | 22,741 | 0.93× |
| Arkansas | 20,578 | 1.18× |
| Utah | 19,068 | 1× |
| Mississippi | 17,572 | 1× |
| Kansas | 15,531 | 0.93× |
| Iowa | 13,877 | 0.79× |
| West Virginia | 12,199 | 1.23× |
| Hawaii | 11,556 | 1.27× |
| Idaho | 10,149 | 0.95× |
| Nebraska | 8,335 | 0.78× |
| New Mexico | 7,895 | 0.74× |
| Rhode Island | 6,051 | 0.9× |
| Delaware | 6,022 | 1.03× |
| Maine | 5,837 | 0.77× |
| New Hampshire | 5,832 | 0.7× |
| Washington, District of Columbia | 5,009 | 0.79× |
| Alaska | 3,542 | 0.78× |
| South Dakota | 3,416 | 0.7× |
| North Dakota | 3,225 | 0.74× |
| Montana | 3,174 | 0.54× |
| Vermont | 2,786 | 0.75× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Caillou | 39.29× | Movies & TV |
| Wild Kratts | 35.73× | Movies & TV |
| Phineas and Ferb | 23.63× | Movies & TV |
| Baby-led weaning | 16.63× | Technology & Electronics |
| Mickey Mouse Clubhouse | 16.27× | Movies & TV |
| Bob Ross | 14.23× | Movies & TV |
| Dance Moms | 13.93× | Movies & TV |
| LG TV | 29.78× | Technology & Electronics |
| Monsters | 9.52× | Movies & TV |
| Kia Sportage | 13.06× | Cars & Mobility |
| Cheerleading | 5.28× | Sports |
| Scooby-Doo | 3.07× | Movies & TV |
| Dora the Explorer | 15.38× | Movies & TV |
| Livemusic | 2.99× | Music & Radio |
| Diaper bag | 3.72× | Kids & Family |
| Doc McStuffins | 15.37× | Movies & TV |
| Elvis Crespo | 22.21× | Music & Radio |
| Download Festival | 18.56× | Music & Radio |
| Nick Jr. | 5.81× | Movies & TV |
| PBS Kids | 6.66× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.27 |
| Extroversion | THRILL | 1.23 |
| Family Orientation | CONSERVATISM | 1.18 |
| Mindfulness | BALANCE | 1.17 |
| Price Sensitivity | PREMIUM | 1.16 |
| Creativity | OPEN | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 71.6% |
| Australia | 6.5% |
| Canada | 3.7% |
See Yo Gabba Gabba! audiences in other countries
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Frequently asked questions
How many fans does Yo Gabba Gabba! have in United States?
Yo Gabba Gabba! has an estimated audience of 2,122,747 people in United States, concentrated in California and Texas.
What is the gender split and age of Yo Gabba Gabba! fans?
76.8% of Yo Gabba Gabba! fans are female, 23.2% are male, with an average age of 38.8 years.
Which brands do Yo Gabba Gabba! fans like most?
Yo Gabba Gabba! fans show strongest brand affinity for Caillou (39.29×), Wild Kratts (35.73×), and Phineas and Ferb (23.63×) over the country average.
Where do Yo Gabba Gabba! fans live in United States?
Yo Gabba Gabba! fans in United States are most concentrated in California (reach 313,902), Texas (reach 209,077), and New York (reach 180,682). These three regions account for the largest share of the active audience.
What other brands do Yo Gabba Gabba! fans also like?
Beyond Yo Gabba Gabba! itself, the audience over-indexes on Wild Kratts (35.73×), Phineas and Ferb (23.63×), Baby-led weaning (16.63×), and Mickey Mouse Clubhouse (16.27×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Yo Gabba Gabba!. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.