Rascasse Audience Intelligence

Diagnosis: Murder Audience in United States

A data profile of the people who buy, follow and care about Diagnosis: Murder in United States — modelled from more than twelve digital signal sources. Diagnosis: Murder has an estimated audience of 278,693 people in United States.

#930among TV series in United States#4481among Movie / TV Show / Series in United States#9021in Movies & TV

The average Diagnosis: Murder fan in United States is 46.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Tim Horton, School of Rock, The Nanny, with strongest over-indexing on Tim Horton (54.78× the country average).

Demographically, the Diagnosis: Murder audience skews balanced with an average age of 46.4, and over-indexes on personality traits such as Convenience Orientation, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Diagnosis: Murder fan in United States is balanced, around 46.4 years old, with strong Convenience Orientation tendencies and a notable affinity for Tim Horton.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Diagnosis: Murder profile in United States.

Audience size
279K
in United States
Gender
55.0%♀
45.0% male
Age
46.4
average years
Country rank
#50180
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Diagnosis: Murder viewers

55.0% are female, 45.0% are male, average age 46.4.

Fig. 02

Gender split

55.0%
Female
45.0%
Male
Demographic split for Diagnosis: Murder audience in United States
MetricValue
Female55.0%
Male45.0%
Average age46.4
Estimated audience size278,693
Fig. 03

Age distribution

Ø 46.4
average years
Age distribution of the Diagnosis: Murder audience in United States
Age bracketShare%
16-198%
20-2912%
30-3918%
40-4922%
50+40%
Fig. 04

Worldwide distribution

48.8%

of the worldwide Diagnosis: Murder audience comes from United States.

Worldwide audience distribution share by country for Diagnosis: Murder
CountryShare
United States48.8%
United Kingdom19.7%
Germany15.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Diagnosis: Murder audience in United States is strongest.

Fig. 05

Top regions by affinity

Diagnosis: Murder fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~2K1.42×
02Kentucky~5K1.32×
03Indiana~7K1.28×
04Missouri~6K1.23×
05Arkansas~3K1.21×
06Iowa~3K1.18×
07Ohio~10K1.16×
08Oklahoma~4K1.16×
09Maine~1K1.16×
10South Carolina~5K1.15×
11Alabama~5K1.14×
12Tennessee~6K1.12×
13Wisconsin~5K1.12×
14Utah~3K1.12×
15Michigan~8K1.11×
16Vermont<1K1.10×
17Oregon~4K1.08×
18Montana<1K1.08×
19Idaho~2K1.07×
20Nebraska~2K1.07×
21Kansas~2K1.06×
22Pennsylvania~10K1.03×
23Mississippi~2K1.02×
24North Carolina~9K1.00×
25Minnesota~4K0.99×
26New Hampshire~1K0.99×
27South Dakota<1K0.99×
28Illinois~9K0.98×
29Delaware<1K0.98×
30Connecticut~3K0.97×
31North Dakota<1K0.97×
32Virginia~7K0.94×
33Alaska<1K0.94×
34Maryland~5K0.92×
35Louisiana~3K0.92×
36Rhode Island<1K0.91×
37Washington~5K0.88×
38New Mexico~1K0.88×
39Georgia~8K0.87×
40Arizona~5K0.87×
41New Jersey~6K0.86×
42New York~10K0.84×
43Florida~20K0.83×
44Colorado~4K0.83×
45Hawaii~1K0.81×
46Massachusetts~5K0.80×
47Washington, District of Columbia<1K0.78×
48Nevada~2K0.74×
49Texas~20K0.72×
50California~20K0.62×
Fig. 06

Affinity by region

Affinity by region — Diagnosis: Murder, United States
0.62×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Diagnosis: Murder audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Diagnosis: Murder audience
#·InterestCategoryAffinity×
01The NannyMovies & TV99.14×
02School of RockMovies & TV82.68×
03StargateMovies & TV74.17×
04Monk (TV series)Movies & TV67.77×
05Weber GrillsHome & Garden64.21×
06Tim HortonSports54.78×
07Midsomer MurdersMovies & TV47.57×
08Beverly Hills, 90210Movies & TV46.19×
09Hawaii Five-0Movies & TV43.67×
10Hawaii Five-OMovies & TV24.96×
11Dan StevensMovies & TV22.95×
12Jrue HolidaySports20.00×
13MacGyverMovies & TV19.34×
14Wheel of Fortune (U.S. game show)Movies & TV12.60×
15Weather forecastingHome & Garden7.41×
16Renewable energyBusiness & Career6.69×
17Microwave ovenHome & Garden6.07×
18Solar energyHome & Garden5.06×
19FedExBusiness & Career4.29×
20Pizza HutFood & Beverages3.18×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Diagnosis: Murder audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Diagnosis: Murder audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM3.13×
IndividualismJOY1.88×
PatriotismCONSERVATISM1.82×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Diagnosis: Murder audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.71×
Healthy LifestyleBALANCE0.72×
Early Adopter MentalityPOWER0.72×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Diagnosis: Murder have in United States?

Diagnosis: Murder has an estimated audience of 278,693 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Diagnosis: Murder viewers?

55.0% of Diagnosis: Murder fans are female, 45.0% are male, with an average age of 46.4 years.

03

Which brands do Diagnosis: Murder fans like most?

Diagnosis: Murder fans show strongest brand affinity for Tim Horton (54.78×), School of Rock (82.68×), and The Nanny (99.14×) over the country average.

04

Where do Diagnosis: Murder fans live in United States?

Diagnosis: Murder fans in United States are most concentrated in California (reach ~20K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Diagnosis: Murder fans also like?

Beyond Diagnosis: Murder itself, the audience over-indexes on School of Rock (82.68×), The Nanny (99.14×), Weber Grills (64.21×), and Beverly Hills, 90210 (46.19×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More TV series audiences in United States

See Diagnosis: Murder audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Diagnosis: Murder. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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