Rascasse Audience Intelligence

Fatbike Audience in United States

A data profile of the people who buy, follow and care about Fatbike in United States — modelled from more than twelve digital signal sources. Fatbike has an estimated audience of 361,856 people in United States.

#14among Bicycle in United States#12724among Topic in United States#1196in Cars & Mobility

The average Fatbike fan in United States is 45.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Category: Cars & Mobility · Type: Topic · Subtype: Bicycle

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fatbike profile in United States.

Audience size
362K
in United States
Gender
22.4%♀
77.6% male
Age
45.3
average years
Country rank
#43849
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fatbike fans

22.4% are female, 77.6% are male, average age 45.3.

Fig. 02

Gender split

22.4%
Female
77.6%
Male
Demographic split for Fatbike audience in United States
MetricValue
Female22.4%
Male77.6%
Average age45.3
Estimated audience size361,856
Fig. 03

Age distribution

Ø 45.3
average years
Age distribution of the Fatbike audience in United States
Age bracketShare%
16-1912%
20-2911%
30-3916%
40-4924%
50+37%
Fig. 04

Worldwide distribution

18.5%

of the worldwide Fatbike audience comes from United States.

Worldwide audience distribution share by country for Fatbike
CountryShare
Belgium24.7%
United States18.5%
Canada8.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fatbike audience in United States is strongest.

Fig. 05

Top regions by affinity

Fatbike fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~3K3.90×
02Vermont~2K2.75×
03Maine~3K2.23×
04New Hampshire~3K2.19×
05Utah~5K1.56×
06Colorado~9K1.52×
07Wyoming<1K1.45×
08Minnesota~7K1.38×
09Montana~1K1.33×
10Wisconsin~7K1.28×
11Idaho~2K1.23×
12Massachusetts~9K1.21×
13Michigan~10K1.06×
14Connecticut~4K1.02×
15Oregon~4K0.95×
16Washington~7K0.94×
17South Dakota<1K0.93×
18New Mexico~2K0.92×
19Rhode Island~1K0.91×
20New York~20K0.90×
21Nebraska~2K0.87×
22West Virginia~1K0.87×
23Washington, District of Columbia<1K0.86×
24Iowa~3K0.85×
25Delaware<1K0.85×
26California~30K0.84×
27Hawaii~1K0.83×
28Indiana~5K0.82×
29Mississippi~2K0.79×
30Arkansas~2K0.77×
31Kansas~2K0.77×
32Illinois~9K0.76×
33Nevada~3K0.76×
34Pennsylvania~9K0.72×
35New Jersey~7K0.71×
36Oklahoma~3K0.71×
37Louisiana~3K0.69×
38Kentucky~3K0.69×
39Arizona~5K0.66×
40Missouri~4K0.66×
41Alabama~3K0.66×
42Virginia~6K0.65×
43South Carolina~4K0.65×
44Ohio~7K0.64×
45Tennessee~5K0.64×
46Maryland~4K0.64×
47Florida~10K0.58×
48North Carolina~6K0.58×
49Georgia~6K0.55×
50Texas~20K0.53×
Fig. 06

Affinity by region

Affinity by region — Fatbike, United States
0.53×1.00×3.90×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Fatbike. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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