Rascasse Audience Intelligence

Jaws Audience in United States

A data profile of the people who buy, follow and care about Jaws in United States — modelled from more than twelve digital signal sources. Jaws has an estimated audience of 268,228 people in United States.

#4560among Movie / TV Show / Series in United States#9148in Movies & TV

The average Jaws fan in United States is 29.8 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Pulp Fiction, Indiana Jones (franchise), The Sopranos, with strongest over-indexing on Pulp Fiction (100.29× the country average).

Demographically, the Jaws audience skews balanced with an average age of 29.8, and over-indexes on personality traits such as Design Affinity, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jaws fan in United States is balanced, around 29.8 years old, with strong Design Affinity tendencies and a notable affinity for Pulp Fiction.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jaws profile in United States.

Audience size
268K
in United States
Gender
46.1%♀
53.9% male
Age
29.8
average years
Country rank
#51129
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jaws viewers

46.1% are female, 53.9% are male, average age 29.8.

Fig. 02

Gender split

46.1%
Female
53.9%
Male
Demographic split for Jaws audience in United States
MetricValue
Female46.1%
Male53.9%
Average age29.8
Estimated audience size268,228
Fig. 03

Age distribution

Ø 29.8
average years
Age distribution of the Jaws audience in United States
Age bracketShare%
16-1950%
20-2919%
30-3912%
40-4912%
50+8%
Fig. 04

Worldwide distribution

14.7%

of the worldwide Jaws audience comes from United States.

Worldwide audience distribution share by country for Jaws
CountryShare
United States14.7%
Japan13.6%
Poland9.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jaws audience in United States is strongest.

Fig. 05

Top regions by affinity

Jaws fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~80K1.64×
02Rhode Island~10K1.46×
03New Hampshire~10K1.34×
04Maine~10K1.33×
05Alabama~40K1.26×
06Hawaii~10K1.18×
07New Jersey~80K1.16×
08Pennsylvania~100K1.14×
09Florida~200K1.12×
10Nevada~30K1.10×
11Vermont~5K1.05×
12Ohio~80K1.04×
13South Carolina~40K1.04×
14Kentucky~30K1.04×
15West Virginia~10K1.03×
16Delaware~7K1.03×
17North Carolina~80K1.02×
18New York~100K1.01×
19Arizona~50K1.00×
20Missouri~40K1.00×
21California~300K0.99×
22Minnesota~40K0.99×
23Oregon~30K0.99×
24Alaska~5K0.99×
25Virginia~60K0.97×
26Tennessee~50K0.97×
27Indiana~50K0.97×
28Washington~50K0.96×
29Michigan~60K0.95×
30Colorado~40K0.95×
31Utah~20K0.95×
32Idaho~10K0.94×
33Wisconsin~40K0.93×
34Arkansas~20K0.93×
35Illinois~80K0.91×
36Georgia~70K0.91×
37Maryland~40K0.91×
38Oklahoma~30K0.91×
39Iowa~20K0.91×
40Texas~200K0.90×
41Louisiana~30K0.90×
42Montana~6K0.90×
43Kansas~20K0.89×
44Nebraska~10K0.87×
45North Dakota~5K0.87×
46New Mexico~10K0.83×
47Washington, District of Columbia~6K0.83×
48Mississippi~20K0.80×
49South Dakota~5K0.80×
50Connecticut~20K0.73×
Fig. 06

Affinity by region

Affinity by region — Jaws, United States
0.73×1.00×1.64×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jaws audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jaws audience
#·InterestCategoryAffinity×
01Indiana Jones (franchise)Movies & TV128.57×
02Pulp FictionMovies & TV100.29×
03The SopranosMovies & TV49.23×
04Scarface (1983 film)Movies & TV49.23×
05Peaky Blinders (TV series)Movies & TV46.89×
06Political satireLiterature40.77×
07Leroy MerlinShopping26.27×
08John Wick 2Movies & TV20.00×
09Michael SheenMovies & TV18.98×
10Boardwalk EmpireMovies & TV18.18×
11BoJack HorsemanMovies & TV17.33×
12AtheismPolitics & Society13.97×
13Al PacinoMovies & TV13.79×
14The DepartedMovies & TV13.64×
15Marlon BrandoMovies & TV13.08×
16Danish designHome & Garden10.53×
17Bob's BurgersMovies & TV10.10×
18Sex and the CityMovies & TV10.08×
19Diane KeatonMovies & TV9.82×
20Anne HathawayMovies & TV5.84×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jaws audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jaws audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM2.79×
PatriotismCONSERVATISM2.47×
Community OrientationOPEN1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jaws audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.72×
Healthy LifestyleBALANCE0.73×
Social Media UsageJOY0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jaws have in United States?

Jaws has an estimated audience of 268,228 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Jaws viewers?

46.1% of Jaws fans are female, 53.9% are male, with an average age of 29.8 years.

03

Which brands do Jaws fans like most?

Jaws fans show strongest brand affinity for Pulp Fiction (100.29×), Indiana Jones (franchise) (128.57×), and The Sopranos (49.23×) over the country average.

04

Where do Jaws fans live in United States?

Jaws fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Jaws fans also like?

Beyond Jaws itself, the audience over-indexes on Indiana Jones (franchise) (128.57×), The Sopranos (49.23×), Peaky Blinders (TV series) (46.89×), and Scarface (1983 film) (49.23×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Jaws. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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