Jaws Audience in United States

Jaws has an estimated audience of 2,545,996 people in United States. 46.1% are female, 53.9% are male, average age 29.8. Top regions: California, Texas, Florida. Top brand affinities: Indiana Jones (franchise), Pulp Fiction, The Sopranos, Peaky Blinders (TV series), Scarface (1983 film).

The average Jaws fan in United States is 29.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Indiana Jones (franchise), Pulp Fiction, The Sopranos, with strongest over-indexing on Indiana Jones (franchise) (106.75× the country average). Demographically, the Jaws audience skews balanced with an average age of 29.8, and over-indexes on personality traits such as Design Affinity, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Jaws fans

Demographic split for Jaws audience in United States
MetricValue
Female46.1%
Male53.9%
Average age29.8
Estimated audience size2,545,996

Audience persona

The typical Jaws fan in United States is balanced, around 29.8 years old, with strong Design Affinity tendencies and a notable affinity for Indiana Jones (franchise).

Top regions in United States

Top regions ranked by reach for Jaws in United States
RegionReachAffinity
California277,8270.99×
Texas204,8310.94×
Florida191,5311.11×
New York147,2381.03×
Pennsylvania99,9451.17×
Massachusetts84,9791.69×
Ohio83,4591.06×
North Carolina81,7041.07×
Illinois79,0790.93×
New Jersey76,9901.19×
Georgia71,6940.91×
Michigan65,2140.98×
Virginia62,3521.01×
Arizona50,7170.98×
Tennessee50,1780.98×
Washington49,1000.96×
Indiana46,7011×
Alabama42,4801.19×
Missouri42,3991.03×
South Carolina40,6391.06×
Maryland39,7230.91×
Colorado38,6240.96×
Wisconsin37,1090.97×
Minnesota36,4721×
Kentucky33,7931.06×
Oregon28,7500.99×
Louisiana28,4930.87×
Nevada26,4981.08×
Connecticut26,1051.02×
Oklahoma26,0910.92×
Utah21,8420.96×
Iowa19,1190.91×
Arkansas19,0710.91×
Kansas17,9050.89×
Mississippi15,7840.75×
New Hampshire13,2791.32×
Hawaii12,4051.13×
Maine12,1041.33×
Rhode Island12,0731.49×
Idaho11,8630.93×
West Virginia11,6710.98×
Nebraska11,2830.88×
New Mexico10,2140.8×
Delaware7,0021×
Montana6,1730.87×
Washington, District of Columbia5,9250.77×
Alaska4,6640.86×
Vermont4,4931.01×
South Dakota4,2330.72×
North Dakota4,2070.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jaws audience
BrandAffinityCategory
Indiana Jones (franchise)106.75×Movies & TV
Pulp Fiction63.27×Movies & TV
The Sopranos31.43×Movies & TV
Peaky Blinders (TV series)37.62×Movies & TV
Scarface (1983 film)40×Movies & TV
Diane Keaton9.51×Movies & TV
Political satire24.45×Literature
Sex and the City8.36×Movies & TV
Twin Peaks9.8×Movies & TV
Al Pacino13.77×Movies & TV
Superman2.71×Movies & TV
Leroy Merlin38×Shopping
Capital One3.81×Business & Career
Google Maps3.73×Internet & Social Media
Indeed.com3.85×Business & Career
Autism Awareness8.13×Health
James Caan15.03×Movies & TV
Diabetes mellitus awareness5.5×Health
Boardwalk Empire20×Movies & TV
Goodfellas12.01×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jaws audience
TraitClusterScore
Design AffinityPREMIUM2.66
LGBTQ+ IdentityOPEN2.22
Risk AppetiteTHRILL1.69
Luxury OrientationPREMIUM1.56
Early Adopter MentalityPOWER1.51
PatriotismCONSERVATISM1.49

Worldwide distribution

Worldwide audience distribution share by country for Jaws
CountryShare
United States46.7%
United Kingdom10.4%
Canada6.8%

See Jaws audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Jaws have in United States?

Jaws has an estimated audience of 2,545,996 people in United States, concentrated in California and Texas.

What is the gender split and age of Jaws fans?

46.1% of Jaws fans are female, 53.9% are male, with an average age of 29.8 years.

Which brands do Jaws fans like most?

Jaws fans show strongest brand affinity for Indiana Jones (franchise) (106.75×), Pulp Fiction (63.27×), and The Sopranos (31.43×) over the country average.

Where do Jaws fans live in United States?

Jaws fans in United States are most concentrated in California (reach 277,827), Texas (reach 204,831), and Florida (reach 191,531). These three regions account for the largest share of the active audience.

What other brands do Jaws fans also like?

Beyond Jaws itself, the audience over-indexes on Pulp Fiction (63.27×), The Sopranos (31.43×), Peaky Blinders (TV series) (37.62×), and Scarface (1983 film) (40×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jaws. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.