A data profile of the people who buy, follow and care about Melissa Benoist in United States — modelled from more than twelve digital signal sources. Melissa Benoist has an estimated audience of 1,978,632 people in United States.
The average Melissa Benoist fan in United States is 31.9 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
The key figures that characterise the Melissa Benoist profile in United States.
34.6% are female, 65.4% are male, average age 31.9.
| Metric | Value |
|---|---|
| Female | 34.6% |
| Male | 65.4% |
| Average age | 31.9 |
| Estimated audience size | 1,978,632 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 40% | |
| 20-29 | 21% | |
| 30-39 | 16% | |
| 40-49 | 14% | |
| 50+ | 8% |
Where the Melissa Benoist audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Connecticut | ~30K | 1.16× | |
| 02 | New Hampshire | ~10K | 1.12× | |
| 03 | Utah | ~20K | 1.11× | |
| 04 | Massachusetts | ~50K | 1.10× | |
| 05 | Missouri | ~40K | 1.09× | |
| 06 | Pennsylvania | ~90K | 1.07× | |
| 07 | Ohio | ~80K | 1.07× | |
| 08 | Kentucky | ~30K | 1.07× | |
| 09 | Kansas | ~20K | 1.07× | |
| 10 | Tennessee | ~50K | 1.06× | |
| 11 | Idaho | ~10K | 1.06× | |
| 12 | North Carolina | ~80K | 1.05× | |
| 13 | Minnesota | ~40K | 1.05× | |
| 14 | Maine | ~9K | 1.05× | |
| 15 | New Jersey | ~70K | 1.04× | |
| 16 | Arizona | ~50K | 1.04× | |
| 17 | Oklahoma | ~30K | 1.04× | |
| 18 | Illinois | ~80K | 1.03× | |
| 19 | Washington | ~50K | 1.03× | |
| 20 | Nebraska | ~10K | 1.03× | |
| 21 | New York | ~100K | 1.02× | |
| 22 | Virginia | ~60K | 1.02× | |
| 23 | Indiana | ~50K | 1.02× | |
| 24 | Colorado | ~40K | 1.02× | |
| 25 | Wisconsin | ~40K | 1.02× | |
| 26 | Iowa | ~20K | 1.02× | |
| 27 | South Carolina | ~40K | 1.01× | |
| 28 | Alabama | ~30K | 1.01× | |
| 29 | Arkansas | ~20K | 1.01× | |
| 30 | Michigan | ~60K | 1.00× | |
| 31 | Oregon | ~30K | 1.00× | |
| 32 | West Virginia | ~10K | 1.00× | |
| 33 | North Dakota | ~5K | 1.00× | |
| 34 | Delaware | ~7K | 0.98× | |
| 35 | Alaska | ~5K | 0.97× | |
| 36 | Texas | ~200K | 0.96× | |
| 37 | Rhode Island | ~8K | 0.96× | |
| 38 | Florida | ~200K | 0.95× | |
| 39 | Georgia | ~70K | 0.95× | |
| 40 | Maryland | ~40K | 0.95× | |
| 41 | Montana | ~6K | 0.95× | |
| 42 | South Dakota | ~5K | 0.95× | |
| 43 | California | ~300K | 0.94× | |
| 44 | Mississippi | ~20K | 0.94× | |
| 45 | Vermont | ~4K | 0.93× | |
| 46 | Louisiana | ~30K | 0.88× | |
| 47 | New Mexico | ~10K | 0.87× | |
| 48 | Nevada | ~20K | 0.86× | |
| 49 | Hawaii | ~9K | 0.85× | |
| 50 | Washington, District of Columbia | ~6K | 0.83× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Melissa Benoist. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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