Rascasse Audience Intelligence

Pirates of the Caribbean (film series) Audience in United States

A data profile of the people who buy, follow and care about Pirates of the Caribbean (film series) in United States — modelled from more than twelve digital signal sources. Pirates of the Caribbean (film series) has an estimated audience of 4,622,940 people in United States.

The average Pirates of the Caribbean (film series) fan in United States is 36.8 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Keira Knightley, Jonathan Pryce, Orlando Bloom, with strongest over-indexing on Keira Knightley (90.16× the country average).

Demographically, the Pirates of the Caribbean (film series) audience skews balanced with an average age of 36.8, and over-indexes on personality traits such as Patriotism, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Pirates of the Caribbean (film series) fan in United States is balanced, around 36.8 years old, with strong Patriotism tendencies and a notable affinity for Keira Knightley.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pirates of the Caribbean (film series) profile in United States.

Audience size
4.6M
in United States
Gender
53.8%
46.2% male
Age
36.8
average years
Country rank
#7140
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pirates of the Caribbean (film series) viewers

53.8% are female, 46.2% are male, average age 36.8.

Fig. 02

Gender split

53.8%
Female
46.2%
Male
Demographic split for Pirates of the Caribbean (film series) audience in United States
MetricValue
Female53.8%
Male46.2%
Average age36.8
Estimated audience size4,622,940
Fig. 03

Age distribution

Ø 36.8
average years
Age distribution of the Pirates of the Caribbean (film series) audience in United States
Age bracketShare%
16-1926%
20-2921%
30-3919%
40-4918%
50+16%
Fig. 04

Worldwide distribution

35.4%

of the worldwide Pirates of the Caribbean (film series) audience comes from United States.

Worldwide audience distribution share by country for Pirates of the Caribbean (film series)
CountryShare
United States35.4%
India12.2%
United Kingdom9.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pirates of the Caribbean (film series) audience in United States is strongest.

Fig. 05

Top regions by affinity

Pirates of the Caribbean (film series) fans by region: top regions in United States
#RegionReachAffinity×
01Utah~60K1.60×
02Idaho~30K1.44×
03Alaska~10K1.34×
04Montana~20K1.30×
05Wyoming~8K1.23×
06Arizona~100K1.21×
07Oregon~60K1.13×
08Oklahoma~60K1.13×
09Alabama~70K1.12×
10Washington~100K1.10×
11Colorado~80K1.09×
12North Dakota~10K1.09×
13Florida~300K1.08×
14Kansas~40K1.08×
15South Dakota~10K1.08×
16Arkansas~40K1.06×
17Tennessee~90K1.05×
18Missouri~80K1.05×
19Nebraska~20K1.05×
20Iowa~40K1.04×
21California~500K1.03×
22Wisconsin~70K1.03×
23Indiana~80K1.02×
24Kentucky~60K1.02×
25New Mexico~20K1.02×
26Maine~20K1.01×
27Minnesota~60K1.00×
28West Virginia~20K1.00×
29South Carolina~70K0.98×
30New Hampshire~20K0.98×
31Michigan~100K0.97×
32Hawaii~20K0.96×
33Nevada~40K0.95×
34Ohio~100K0.94×
35North Carolina~100K0.94×
36Virginia~100K0.89×
37Texas~300K0.88×
38Pennsylvania~100K0.88×
39Louisiana~50K0.88×
40Mississippi~30K0.87×
41Georgia~100K0.86×
42Massachusetts~70K0.83×
43Rhode Island~10K0.83×
44Illinois~100K0.82×
45Connecticut~40K0.81×
46Maryland~60K0.76×
47New Jersey~80K0.71×
48New York~200K0.70×
49Delaware~9K0.70×
50Washington, District of Columbia~8K0.61×
Fig. 06

Affinity by region

Affinity by region — Pirates of the Caribbean (film series), United States
0.61×1.00×1.60×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pirates of the Caribbean (film series) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pirates of the Caribbean (film series) audience
#·InterestCategoryAffinity×
01Jonathan PryceMovies & TV154.85×
02Keira KnightleyMovies & TV90.16×
03Emilia JonesMovies & TV77.75×
04Jack SparrowMovies & TV69.27×
05Orlando BloomMovies & TV68.24×
06The Princess Diaries (film)Movies & TV51.47×
07Johnny DeppMovies & TV29.65×
08Ice Age (2002 film)Movies & TV18.48×
09MegamindMovies & TV17.95×
10Tron: LegacyMovies & TV15.57×
11Grown Ups (film)Movies & TV14.38×
12Scary Movie (film series)Movies & TV14.29×
13MonstersMovies & TV8.14×
14Scooby-DooMovies & TV6.23×
15Catherine O'HaraMovies & TV5.00×
16Harry PotterMovies & TV4.49×
17BeetlejuiceMovies & TV4.09×
18PeacemakerMovies & TV3.79×
19Mobile gameGames3.59×
20SupermanMovies & TV2.43×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pirates of the Caribbean (film series) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Pirates of the Caribbean (film series) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.61×
TraditionCONSERVATISM1.56×
ExtroversionTHRILL1.31×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Pirates of the Caribbean (film series) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.77×
SustainabilityBALANCE0.79×
IndulgenceJOY0.86×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Pirates of the Caribbean (film series) have in United States?

Pirates of the Caribbean (film series) has an estimated audience of 4,622,940 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Pirates of the Caribbean (film series) viewers?

53.8% of Pirates of the Caribbean (film series) fans are female, 46.2% are male, with an average age of 36.8 years.

03

Which brands do Pirates of the Caribbean (film series) fans like most?

Pirates of the Caribbean (film series) fans show strongest brand affinity for Keira Knightley (90.16×), Jonathan Pryce (154.85×), and Orlando Bloom (68.24×) over the country average.

04

Where do Pirates of the Caribbean (film series) fans live in United States?

Pirates of the Caribbean (film series) fans in United States are most concentrated in California (reach ~500K), Texas (reach ~300K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Pirates of the Caribbean (film series) fans also like?

Beyond Pirates of the Caribbean (film series) itself, the audience over-indexes on Jonathan Pryce (154.85×), Orlando Bloom (68.24×), Emilia Jones (77.75×), and Johnny Depp (29.65×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Pirates of the Caribbean (film series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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