Pirates of the Caribbean (film series) Audience in United States

Pirates of the Caribbean (film series) logo

Pirates of the Caribbean (film series) has an estimated audience of 4,529,078 people in United States. 53.8% are female, 46.2% are male, average age 36.8. Top regions: California, Texas, Florida. Top brand affinities: Keira Knightley, Orlando Bloom, Jonathan Pryce, Emilia Jones, Johnny Depp.

The average Pirates of the Caribbean (film series) fan in United States is 36.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keira Knightley, Orlando Bloom, Jonathan Pryce, with strongest over-indexing on Keira Knightley (90.16× the country average). Demographically, the Pirates of the Caribbean (film series) audience skews balanced with an average age of 36.8, and over-indexes on personality traits such as Extroversion, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Pirates of the Caribbean (film series) fans

Demographic split for Pirates of the Caribbean (film series) audience in United States
MetricValue
Female53.8%
Male46.2%
Average age36.8
Estimated audience size4,529,078

Audience persona

The typical Pirates of the Caribbean (film series) fan in United States is balanced, around 36.8 years old, with strong Extroversion tendencies and a notable affinity for Keira Knightley.

Top regions in United States

Top regions ranked by reach for Pirates of the Caribbean (film series) in United States
RegionReachAffinity
California517,5581.04×
Texas361,9240.93×
Florida331,9771.08×
New York186,0200.74×
Pennsylvania138,6530.91×
Ohio134,8840.97×
North Carolina132,5310.97×
Illinois130,2660.86×
Georgia122,8570.88×
Arizona120,7011.31×
Michigan117,7350.99×
Washington102,9701.13×
Virginia100,5430.91×
Tennessee96,4231.06×
Indiana86,3711.04×
New Jersey83,6180.73×
Colorado79,9451.12×
Missouri77,7701.07×
Alabama75,5871.19×
Massachusetts75,3500.84×
Wisconsin70,4101.03×
South Carolina67,5680.99×
Minnesota65,5031.01×
Utah63,4541.56×
Maryland59,7350.77×
Kentucky59,2571.04×
Oregon58,3091.12×
Oklahoma56,4041.12×
Louisiana51,1620.88×
Nevada42,4220.97×
Arkansas39,3381.05×
Kansas38,6891.08×
Iowa38,3161.03×
Connecticut37,1960.82×
Idaho32,1751.42×
Mississippi31,5960.85×
Nebraska23,3881.03×
New Mexico22,6171×
West Virginia20,4200.97×
Hawaii18,1810.93×
New Hampshire16,6680.93×
Maine15,7450.97×
Montana15,6931.25×
Alaska12,5971.3×
Rhode Island11,5890.8×
South Dakota10,7901.03×
North Dakota9,2400.99×
Delaware8,2010.66×
Washington, District of Columbia8,1540.6×
Wyoming7,7321.15×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pirates of the Caribbean (film series) audience
BrandAffinityCategory
Keira Knightley90.16×Movies & TV
Orlando Bloom68.24×Movies & TV
Jonathan Pryce154.85×Movies & TV
Emilia Jones77.75×Movies & TV
Johnny Depp29.65×Movies & TV
The Princess Diaries (film)51.47×Movies & TV
Scary Movie (film series)14.29×Movies & TV
Harry Potter4.49×Movies & TV
Jack Sparrow69.27×Movies & TV
Megamind17.95×Movies & TV
Scooby-Doo6.23×Movies & TV
Peacemaker3.79×Movies & TV
Friends3.12×Movies & TV
How to Train Your Dragon (film)7.98×Movies & TV
Superman2.43×Movies & TV
Tron: Legacy15.57×Movies & TV
Ice Age (2002 film)18.48×Movies & TV
Beetlejuice4.09×Movies & TV
Grown Ups (film)14.38×Movies & TV
Mobile game3.59×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pirates of the Caribbean (film series) audience
TraitClusterScore
ExtroversionTHRILL1.67
Pet OwnershipJOY1.3
Early Adopter MentalityPOWER1.11
PatriotismCONSERVATISM1.08
Social Media UsageJOY1.05
TraditionCONSERVATISM1.04

Worldwide distribution

Worldwide audience distribution share by country for Pirates of the Caribbean (film series)
CountryShare
United States35.4%
India11.6%
United Kingdom9.4%

See Pirates of the Caribbean (film series) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Pirates of the Caribbean (film series) have in United States?

Pirates of the Caribbean (film series) has an estimated audience of 4,529,078 people in United States, concentrated in California and Texas.

What is the gender split and age of Pirates of the Caribbean (film series) fans?

53.8% of Pirates of the Caribbean (film series) fans are female, 46.2% are male, with an average age of 36.8 years.

Which brands do Pirates of the Caribbean (film series) fans like most?

Pirates of the Caribbean (film series) fans show strongest brand affinity for Keira Knightley (90.16×), Orlando Bloom (68.24×), and Jonathan Pryce (154.85×) over the country average.

Where do Pirates of the Caribbean (film series) fans live in United States?

Pirates of the Caribbean (film series) fans in United States are most concentrated in California (reach 517,558), Texas (reach 361,924), and Florida (reach 331,977). These three regions account for the largest share of the active audience.

What other brands do Pirates of the Caribbean (film series) fans also like?

Beyond Pirates of the Caribbean (film series) itself, the audience over-indexes on Orlando Bloom (68.24×), Jonathan Pryce (154.85×), Emilia Jones (77.75×), and Johnny Depp (29.65×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pirates of the Caribbean (film series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.