Rascasse Audience Intelligence

Postman Pat Audience in United States

A data profile of the people who buy, follow and care about Postman Pat in United States — modelled from more than twelve digital signal sources. Postman Pat has an estimated audience of 98,238 people in United States.

#339among Animation in United States#6265among Movie / TV Show / Series in United States#12231in Movies & TV

The average Postman Pat fan in United States is 29.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Sam Neill, Felicity Jones, Axe (brand), with strongest over-indexing on Sam Neill (51.81× the country average).

Demographically, the Postman Pat audience skews more female with an average age of 29.2, and over-indexes on personality traits such as Indulgence, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Postman Pat fan in United States is more female, around 29.2 years old, with strong Indulgence tendencies and a notable affinity for Sam Neill.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Postman Pat profile in United States.

Audience size
98K
in United States
Gender
74.5%♀
25.5% male
Age
29.2
average years
Country rank
#78849
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Postman Pat viewers

74.5% are female, 25.5% are male, average age 29.2.

Fig. 02

Gender split

74.5%
Female
25.5%
Male
Demographic split for Postman Pat audience in United States
MetricValue
Female74.5%
Male25.5%
Average age29.2
Estimated audience size98,238
Fig. 03

Age distribution

Ø 29.2
average years
Age distribution of the Postman Pat audience in United States
Age bracketShare%
16-1954%
20-2915%
30-3913%
40-4911%
50+7%
Fig. 04

Worldwide distribution

9.4%

of the worldwide Postman Pat audience comes from United States.

Worldwide audience distribution share by country for Postman Pat
CountryShare
United Kingdom45.9%
United States9.4%
Norway7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Postman Pat audience in United States is strongest.

Fig. 05

Top regions by affinity

Postman Pat fans by region: top regions in United States
#RegionReachAffinity×
01Virginia~3K1.23×
02North Carolina~4K1.21×
03Washington~2K1.18×
04Connecticut~1K1.15×
05Massachusetts~2K1.12×
06Oregon~1K1.12×
07Maine<1K1.12×
08Maryland~2K1.11×
09Pennsylvania~4K1.10×
10Michigan~3K1.10×
11New York~6K1.08×
12Mississippi<1K1.07×
13New Hampshire<1K1.07×
14Vermont<1K1.05×
15California~10K1.04×
16New Jersey~3K1.04×
17Arizona~2K1.04×
18Kentucky~1K1.04×
19Alaska<1K1.04×
20Illinois~3K1.03×
21Texas~9K1.02×
22Indiana~2K1.02×
23Oklahoma~1K1.02×
24Rhode Island<1K1.02×
25Arkansas<1K1.01×
26West Virginia<1K1.01×
27Washington, District of Columbia<1K1.00×
28Wisconsin~1K0.99×
29Iowa<1K0.99×
30Utah<1K0.98×
31Kansas<1K0.98×
32North Dakota<1K0.98×
33Missouri~2K0.97×
34Colorado~2K0.97×
35Ohio~3K0.96×
36Tennessee~2K0.95×
37Minnesota~1K0.95×
38Idaho<1K0.95×
39Montana<1K0.95×
40Georgia~3K0.94×
41Nebraska<1K0.94×
42Delaware<1K0.94×
43Alabama~1K0.92×
44Nevada<1K0.92×
45South Dakota<1K0.92×
46Florida~6K0.91×
47Hawaii<1K0.90×
48South Carolina~1K0.89×
49Louisiana~1K0.89×
50New Mexico<1K0.84×
Fig. 06

Affinity by region

Affinity by region — Postman Pat, United States
0.84×1.00×1.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Postman Pat audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Postman Pat audience
#·InterestCategoryAffinity×
01Gordon's GinFood & Beverages75.20×
02Sam NeillMovies & TV51.81×
03Felicity JonesMovies & TV47.04×
04Axe (brand)Beauty & Wellness33.33×
05Sharon OsbourneMovies & TV11.60×
06Alison BrieMovies & TV11.60×
07Anna FarisMovies & TV11.60×
08Kate BeckinsaleMovies & TV11.60×
09Olivia MunnMovies & TV11.60×
10Christopher WalkenMovies & TV11.60×
11Patricia ArquetteMovies & TV11.60×
12Alyssa MilanoMovies & TV11.60×
13Bob OdenkirkMovies & TV11.60×
14Victoria JusticeMovies & TV11.60×
15Sophia BushMovies & TV11.60×
16Eva GreenMovies & TV11.60×
17Mariska HargitayMovies & TV10.67×
18Christina ApplegateMovies & TV9.51×
19Diane KeatonMovies & TV9.44×
20Kat DenningsMovies & TV9.38×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Postman Pat audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Postman Pat audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.98×
PatriotismCONSERVATISM1.56×
Convenience OrientationPREMIUM1.55×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Postman Pat audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.78×
Healthy LifestyleBALANCE0.89×
Pet OwnershipJOY0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Postman Pat have in United States?

Postman Pat has an estimated audience of 98,238 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Postman Pat viewers?

74.5% of Postman Pat fans are female, 25.5% are male, with an average age of 29.2 years.

03

Which brands do Postman Pat fans like most?

Postman Pat fans show strongest brand affinity for Sam Neill (51.81×), Felicity Jones (47.04×), and Axe (brand) (33.33×) over the country average.

04

Where do Postman Pat fans live in United States?

Postman Pat fans in United States are most concentrated in California (reach ~10K), Texas (reach ~9K), and Florida (reach ~6K). These three regions account for the largest share of the active audience.

05

What other brands do Postman Pat fans also like?

Beyond Postman Pat itself, the audience over-indexes on Felicity Jones (47.04×), Axe (brand) (33.33×), Diane Keaton (9.44×), and Gordon's Gin (75.2×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Postman Pat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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