Sam Barber Audience in United States
Sam Barber has an estimated audience of 1,021,879 people in United States. 56.9% are female, 43.1% are male, average age 43.8. Top brand affinities: Billy Ray Cyrus, Autism Awareness, Willie Nelson, Diabetes mellitus awareness, Shania Twain.
Top brand affinities include Billy Ray Cyrus, Autism Awareness, Willie Nelson, with strongest over-indexing on Billy Ray Cyrus (19.97× the country average). Demographically, the Sam Barber audience skews more female with an average age of 43.8, and over-indexes on personality traits such as Extroversion, Patriotism.
Category: Music & Radio · Type: Person · Subtype: Country music
Demographics of Sam Barber fans
| Metric | Value |
|---|---|
| Female | 56.9% |
| Male | 43.1% |
| Average age | 43.8 |
| Estimated audience size | 1,021,879 |
Audience persona
The typical Sam Barber fan in United States is more female, around 43.8 years old, with strong Extroversion tendencies and a notable affinity for Billy Ray Cyrus.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Billy Ray Cyrus | 19.97× | Music & Radio |
| Autism Awareness | 10.29× | Health |
| Willie Nelson | 10.91× | Music & Radio |
| Diabetes mellitus awareness | 7.08× | Health |
| Shania Twain | 16.48× | Music & Radio |
| Capital One | 3.79× | Business & Career |
| Diane Keaton | 5.64× | Movies & TV |
| Singer-songwriter | 3.66× | Music & Radio |
| Kia Sportage | 18.02× | Cars & Mobility |
| Kenny Rogers | 17.48× | Music & Radio |
| Microblogging | 7.01× | Technology & Electronics |
| Google Maps | 2.93× | Internet & Social Media |
| Johnny Cash | 10.67× | Music & Radio |
| Clint Eastwood | 6.31× | Movies & TV |
| MSN | 2.61× | News |
| Alan Jackson | 8.93× | Music & Radio |
| Hobby Lobby | 2.36× | Home & Garden |
| AccuWeather | 3.9× | Home & Garden |
| Income tax | 7.3× | Business & Career |
| Chris Stapleton | 9.04× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.28 |
| Patriotism | CONSERVATISM | 1.25 |
| Tradition | CONSERVATISM | 1.24 |
| Community Orientation | OPEN | 1.21 |
| Risk Appetite | THRILL | 1.21 |
| Family Orientation | CONSERVATISM | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 73.2% |
| United Kingdom | 7.4% |
| Canada | 7.1% |
See Sam Barber audiences in other countries
More Country music audiences in United States
- Dolly Parton (13,164,655)
- Ella Langley (11,916,331)
- Jelly Roll (10,890,317)
- Willie Nelson (9,258,577)
- Megan Moroney (8,562,919)
How to read this data
Audience size is the estimated number of people in United States who actively search for Sam Barber. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.