Rascasse Audience Intelligence

The Incredibles Viewer Demographics in United States

The Incredibles has an estimated audience of 3.1M people in United States.

#18among Science Fiction & Fantasy in United States
#523among movies & series in United States#1395in Movies & TV

The average The Incredibles fan in United States is 32.3 years old, balanced, and lives primarily in California.

By number of fans, The Incredibles ranks #18 among the 103 objects in Science Fiction & Fantasy in United States — 3.7× the group median.

Its fans are 3.2 years younger than the group average of 35.5.

Women make up 53.5% of the fan base, 12.7 percentage points more than the group average.

Compared with the other 102 objects in Science Fiction & Fantasy, The Incredibles fans stand out for their interest in Wayne Allwine, Bill Farmer and Jessie (Toy Story).

Most fans live in California, Texas, Florida.

Top affinities include Wayne Allwine, Bill Farmer, Jessie (Toy Story), with strongest over-indexing on Wayne Allwine (95.55× the country average).

Demographically, the The Incredibles audience skews balanced with an average age of 32.3, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

The typical The Incredibles fan in United States is balanced, around 32.3 years old, with strong Patriotism tendencies and a notable affinity for Wayne Allwine.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Science Fiction & Fantasy

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
3.1M
in United States
Gender
53.5%♀
46.5% male
Age
32.3
average years
Country rank
#10214
among all objects in United States
Fig. 01

Search interest · 12-month trend

-25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of The Incredibles viewers

53.5% are female, 46.5% are male, average age 32.3.

Fig. 02

Gender split

53.5%
Female
46.5%
Male
Demographic split for The Incredibles audience in United States
MetricValue
Female53.5%
Male46.5%
Average age32.3
Estimated audience size3.1M
Fig. 03

Age distribution

Ø 32.3
average years
Age distribution of the The Incredibles audience in United States
Age bracketShare%
16-2440%
25-3422%
35-4417%
45-5412%
55+8%
Fig. 04

Worldwide distribution

34.9%

of the worldwide The Incredibles audience comes from United States.

Worldwide audience distribution share by country for The Incredibles
CountryShare
United States34.9%
Mexico6.4%
United Kingdom5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

The Incredibles fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~90K1.27×
02Oklahoma~50K1.24×
03Texas~300K1.21×
04Utah~40K1.19×
05Arkansas~30K1.17×
06New Mexico~20K1.17×
07California~400K1.13×
08Alabama~50K1.12×
09Mississippi~30K1.11×
10Idaho~20K1.11×
11Alaska~7K1.09×
12Nevada~30K1.07×
13Tennessee~70K1.06×
14Missouri~60K1.06×
15Indiana~70K1.05×
16Kentucky~40K1.05×
17Georgia~100K1.03×
18Oregon~40K1.03×
19North Carolina~100K1.02×
20Washington~70K1.02×
21Louisiana~40K1.02×
22Florida~200K1.01×
23Illinois~100K1.01×
24Nebraska~20K1.00×
25Ohio~100K0.99×
26Colorado~50K0.99×
27Kansas~30K0.99×
28Montana~10K0.99×
29Michigan~90K0.98×
30North Dakota~7K0.97×
31South Carolina~50K0.96×
32Iowa~30K0.96×
33Wyoming~5K0.96×
34Connecticut~30K0.95×
35South Dakota~8K0.95×
36Pennsylvania~100K0.94×
37Wisconsin~50K0.94×
38Maryland~50K0.93×
39West Virginia~20K0.92×
40New York~200K0.91×
41Virginia~70K0.91×
42Minnesota~50K0.91×
43New Jersey~80K0.90×
44Maine~10K0.90×
45Rhode Island~9K0.90×
46New Hampshire~10K0.89×
47Delaware~8K0.88×
48Massachusetts~60K0.86×
49Vermont~5K0.83×
50Hawaii~10K0.79×
Fig. 06

Affinity by region

Affinity by region — The Incredibles, United States
0.79×1.00×1.27×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the The Incredibles audience vs. the country average
#·InterestCategoryAffinity×
01Wayne AllwineMovies & TV95.55×
02Bill FarmerMovies & TV92.41×
03Jessie (Toy Story)Movies & TV88.51×
04Mickey Mouse ClubhouseMovies & TV87.30×
05Dominion (Star Trek)Movies & TV67.95×
06Deadpool (video game)Games52.38×
07toy story 2Movies & TV50.59×
08Jerry OrbachMovies & TV49.85×
09Joan CusackMovies & TV44.30×
10The Jungle BookMovies & TV43.88×
11Star Wars Episode I: The Phantom MenaceMovies & TV33.67×
12Harry Potter and the Chamber of SecretsMovies & TV33.14×
13GoofyMovies & TV28.60×
14spiderman moviesMovies & TV23.02×
15Anna (Disney)Movies & TV21.82×
16ZootopiaMovies & TV15.22×
17Alan RitchsonFashion & Accessoires6.13×
18Scooby-DooMovies & TV6.08×
19Cars (film)Movies & TV5.00×
20DisneylandTravel & Leisure4.81×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the The Incredibles audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the The Incredibles audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.24×
Convenience OrientationPREMIUM1.21×
Early Adopter MentalityPOWER1.19×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the The Incredibles audience vs. the country average · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.66×
Design AffinityPREMIUM0.71×
Risk AppetiteTHRILL0.74×
0×1.00× baseline2×
Appendix

Explore more audiences

More Science Fiction & Fantasy audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in The Incredibles over the last 12 months. Modelled, not counted; people interested in several movie / tv show / seriess count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/the-incredibles-7600” · Methodology