A data profile of the people who buy, follow and care about The Legend of Korra in United States — modelled from more than twelve digital signal sources. The Legend of Korra has an estimated audience of 836,511 people in United States.
The average The Legend of Korra fan in United States is 29.2 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include avatar last airbender, Invincible (2006 film), Peacemaker, with strongest over-indexing on avatar last airbender (72.76× the country average).
Demographically, the The Legend of Korra audience skews more male with an average age of 29.2, and over-indexes on personality traits such as Sustainability, Healthy Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical The Legend of Korra fan in United States is more male, around 29.2 years old, with strong Sustainability tendencies and a notable affinity for avatar last airbender.
The key figures that characterise the The Legend of Korra profile in United States.
39.1% are female, 60.9% are male, average age 29.2.
| Metric | Value |
|---|---|
| Female | 39.1% |
| Male | 60.9% |
| Average age | 29.2 |
| Estimated audience size | 836,511 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 48% | |
| 20-29 | 26% | |
| 30-39 | 10% | |
| 40-49 | 9% | |
| 50+ | 7% |
of the worldwide The Legend of Korra audience comes from United States.
| Country | Share |
|---|---|
| United States | 39.5% |
| Germany | 5.6% |
| United Kingdom | 4.0% |
Where the The Legend of Korra audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~9K | 1.41× | |
| 02 | Alaska | ~2K | 1.29× | |
| 03 | Arizona | ~20K | 1.24× | |
| 04 | Oklahoma | ~10K | 1.23× | |
| 05 | Idaho | ~4K | 1.15× | |
| 06 | Oregon | ~9K | 1.14× | |
| 07 | Arkansas | ~7K | 1.13× | |
| 08 | New Mexico | ~4K | 1.12× | |
| 09 | Texas | ~70K | 1.11× | |
| 10 | Washington | ~20K | 1.11× | |
| 11 | California | ~90K | 1.09× | |
| 12 | Alabama | ~10K | 1.09× | |
| 13 | Louisiana | ~10K | 1.08× | |
| 14 | Nevada | ~8K | 1.07× | |
| 15 | Georgia | ~20K | 1.06× | |
| 16 | Kansas | ~6K | 1.03× | |
| 17 | Maryland | ~10K | 1.02× | |
| 18 | Missouri | ~10K | 1.02× | |
| 19 | Kentucky | ~9K | 1.02× | |
| 20 | Montana | ~2K | 1.02× | |
| 21 | North Carolina | ~20K | 1.01× | |
| 22 | Mississippi | ~6K | 1.01× | |
| 23 | Colorado | ~10K | 1.00× | |
| 24 | South Dakota | ~2K | 1.00× | |
| 25 | Nebraska | ~4K | 0.99× | |
| 26 | Hawaii | ~3K | 0.98× | |
| 27 | Michigan | ~20K | 0.97× | |
| 28 | Virginia | ~20K | 0.97× | |
| 29 | Indiana | ~10K | 0.97× | |
| 30 | Tennessee | ~10K | 0.96× | |
| 31 | Florida | ~50K | 0.94× | |
| 32 | West Virginia | ~3K | 0.94× | |
| 33 | Illinois | ~20K | 0.93× | |
| 34 | South Carolina | ~10K | 0.93× | |
| 35 | Rhode Island | ~2K | 0.93× | |
| 36 | Minnesota | ~10K | 0.92× | |
| 37 | Iowa | ~5K | 0.92× | |
| 38 | North Dakota | ~1K | 0.92× | |
| 39 | Ohio | ~20K | 0.91× | |
| 40 | Delaware | ~2K | 0.91× | |
| 41 | New York | ~40K | 0.90× | |
| 42 | Pennsylvania | ~20K | 0.90× | |
| 43 | New Jersey | ~20K | 0.89× | |
| 44 | Connecticut | ~6K | 0.89× | |
| 45 | Maine | ~2K | 0.88× | |
| 46 | Vermont | ~1K | 0.88× | |
| 47 | Wisconsin | ~9K | 0.87× | |
| 48 | Massachusetts | ~10K | 0.86× | |
| 49 | New Hampshire | ~2K | 0.83× | |
| 50 | Washington, District of Columbia | ~2K | 0.73× |
The strongest cross-interests of the The Legend of Korra audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Legend of the Seeker | Movies & TV | 77.98× | ||
| 02 | avatar last airbender | Movies & TV | 72.76× | ||
| 03 | Rabbids Invasion | Movies & TV | 60.57× | ||
| 04 | Back at the Barnyard | Movies & TV | 56.01× | ||
| 05 | Worms (series) | Games | 52.52× | ||
| 06 | Brawl Stars | Games | 51.64× | ||
| 07 | Brickleberry | Movies & TV | 51.36× | ||
| 08 | Prenuptial agreement | Politics & Society | 51.20× | ||
| 09 | Supercell (video game company) | Games | 47.64× | ||
| 10 | Squidbillies | Movies & TV | 46.01× | ||
| 11 | X-COM | Games | 32.68× | ||
| 12 | Clash Royale | Games | 30.13× | ||
| 13 | Invincible (2006 film) | Movies & TV | 23.79× | ||
| 14 | Frozen (2010 American film) | Movies & TV | 23.12× | ||
| 15 | Akira (manga) | Movies & TV | 21.62× | ||
| 16 | Regular Show | Movies & TV | 20.89× | ||
| 17 | Akira (film) | Movies & TV | 19.75× | ||
| 18 | Hatsune Miku | Literature | 19.41× | ||
| 19 | Jewel (singer) | Music & Radio | 16.25× | ||
| 20 | Peacemaker | Movies & TV | 8.97× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 1.47× | |
| Healthy Lifestyle | BALANCE | 1.47× | |
| Urban Lifestyle | OPEN | 1.47× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.76× | |
| Risk Appetite | THRILL | 0.91× | |
| Quality Awareness | PREMIUM | 0.93× |
The Legend of Korra has an estimated audience of 836,511 people in United States, concentrated in California and Texas.
39.1% of The Legend of Korra fans are female, 60.9% are male, with an average age of 29.2 years.
The Legend of Korra fans show strongest brand affinity for avatar last airbender (72.76×), Invincible (2006 film) (23.79×), and Peacemaker (8.97×) over the country average.
The Legend of Korra fans in United States are most concentrated in California (reach ~90K), Texas (reach ~70K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.
Beyond The Legend of Korra itself, the audience over-indexes on Invincible (2006 film) (23.79×), Peacemaker (8.97×), Regular Show (20.89×), and Supercell (video game company) (47.64×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for The Legend of Korra. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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