The Legend of Korra Audience in United States

The Legend of Korra logo

The Legend of Korra has an estimated audience of 723,571 people in United States. 39.1% are female, 60.9% are male, average age 29.2. Top regions: California, Texas, Florida. Top brand affinities: Peacemaker, Invincible (2006 film), Regular Show, avatar last airbender, Clash of Clans.

The average The Legend of Korra fan in United States is 29.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Peacemaker, Invincible (2006 film), Regular Show, with strongest over-indexing on Peacemaker (8.97× the country average). Demographically, the The Legend of Korra audience skews more male with an average age of 29.2, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of The Legend of Korra fans

Demographic split for The Legend of Korra audience in United States
MetricValue
Female39.1%
Male60.9%
Average age29.2
Estimated audience size723,571

Audience persona

The typical The Legend of Korra fan in United States is more male, around 29.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Peacemaker.

Top regions in United States

Top regions ranked by reach for The Legend of Korra in United States
RegionReachAffinity
California91,8581.15×
Texas71,6061.15×
Florida46,5330.95×
New York37,4490.93×
Georgia23,8501.07×
Illinois23,8270.99×
North Carolina22,1811.02×
Pennsylvania21,8080.9×
Ohio21,3570.96×
Arizona21,0181.42×
Michigan18,828
Virginia17,7551.01×
Washington16,4591.13×
New Jersey16,2970.89×
Tennessee14,2930.98×
Indiana13,6421.03×
Massachusetts12,9880.91×
Maryland12,9781.04×
Missouri11,9731.03×
Alabama11,9111.18×
Colorado11,3410.99×
Louisiana10,5811.13×
South Carolina10,4130.96×
Oklahoma9,9941.24×
Kentucky9,6731.07×
Oregon9,3731.13×
Wisconsin9,3520.86×
Minnesota9,3180.9×
Utah9,3051.44×
Nevada7,6661.1×
Connecticut6,3270.87×
Arkansas6,1931.04×
Kansas5,8701.03×
Mississippi5,6560.95×
Iowa5,5470.93×
Idaho4,2591.17×
New Mexico3,7821.04×
Nebraska3,5720.98×
West Virginia2,9990.89×
Hawaii2,8340.91×
Maine2,1690.84×
New Hampshire2,1650.76×
Rhode Island2,0680.9×
Alaska2,0661.33×
Montana1,9500.97×
Delaware1,6080.81×
Washington, District of Columbia1,4690.68×
South Dakota1,4470.87×
North Dakota1,2060.81×
Wyoming9930.93×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Legend of Korra audience
BrandAffinityCategory
Peacemaker8.97×Movies & TV
Invincible (2006 film)23.79×Movies & TV
Regular Show20.89×Movies & TV
avatar last airbender72.76×Movies & TV
Clash of Clans28.82×Games
Supercell (video game company)47.64×Games
Frozen (2010 American film)23.12×Movies & TV
Clash Royale30.13×Games
Brawl Stars51.64×Games
Akira (manga)21.62×Movies & TV
Rabbids Invasion60.57×Movies & TV
Akira (film)19.75×Movies & TV
Back at the Barnyard56.01×Movies & TV
X-COM32.68×Games
Brickleberry51.36×Movies & TV
Legend of the Seeker77.98×Movies & TV
Worms (series)52.52×Games
Jeff Bezos10.63×Business & Career
Jewel (singer)16.25×Music & Radio
Squidbillies46.01×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Legend of Korra audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.83
Early Adopter MentalityPOWER1.65
ExtroversionTHRILL1.23
Social Media UsageJOY1.11
Urban LifestyleOPEN1.06
IndividualismJOY1.04

Worldwide distribution

Worldwide audience distribution share by country for The Legend of Korra
CountryShare
United States40.8%
United Kingdom4.3%
Germany4.2%

See The Legend of Korra audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does The Legend of Korra have in United States?

The Legend of Korra has an estimated audience of 723,571 people in United States, concentrated in California and Texas.

What is the gender split and age of The Legend of Korra fans?

39.1% of The Legend of Korra fans are female, 60.9% are male, with an average age of 29.2 years.

Which brands do The Legend of Korra fans like most?

The Legend of Korra fans show strongest brand affinity for Peacemaker (8.97×), Invincible (2006 film) (23.79×), and Regular Show (20.89×) over the country average.

Where do The Legend of Korra fans live in United States?

The Legend of Korra fans in United States are most concentrated in California (reach 91,858), Texas (reach 71,606), and Florida (reach 46,533). These three regions account for the largest share of the active audience.

What other brands do The Legend of Korra fans also like?

Beyond The Legend of Korra itself, the audience over-indexes on Invincible (2006 film) (23.79×), Regular Show (20.89×), avatar last airbender (72.76×), and Clash of Clans (28.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Legend of Korra. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.