Transformers (comics) Audience in United States

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Transformers (comics) has an estimated audience of 4,835,062 people in United States. 23.8% are female, 76.2% are male, average age 37.7. Top regions: California, Texas, Florida. Top brand affinities: Ghostbusters (franchise), Autism Awareness, Doctor Stranger, Diabetes mellitus awareness, Beetlejuice.

The average Transformers (comics) fan in United States is 37.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Ghostbusters (franchise), Autism Awareness, Doctor Stranger, with strongest over-indexing on Ghostbusters (franchise) (52.48× the country average). Demographically, the Transformers (comics) audience skews more male with an average age of 37.7, and over-indexes on personality traits such as Urban Lifestyle, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Book / Manga / Comic

Demographics of Transformers (comics) fans

Demographic split for Transformers (comics) audience in United States
MetricValue
Female23.8%
Male76.2%
Average age37.7
Estimated audience size4,835,062

Audience persona

The typical Transformers (comics) fan in United States is more male, around 37.7 years old, with strong Urban Lifestyle tendencies and a notable affinity for Ghostbusters (franchise).

Top regions in United States

Top regions ranked by reach for Transformers (comics) in United States
RegionReachAffinity
California648,6351.22×
Texas563,1881.35×
Florida337,1461.03×
New York219,7610.81×
Illinois162,2571.01×
Georgia161,1101.08×
North Carolina153,5601.06×
Pennsylvania145,9640.9×
Ohio145,5780.98×
Arizona140,6821.43×
Michigan126,5821×
Virginia110,3080.94×
Washington103,2101.06×
Tennessee101,4401.05×
New Jersey98,5390.8×
Indiana96,5501.09×
Missouri85,4761.1×
Alabama83,3671.23×
Maryland75,9820.91×
Colorado74,9740.98×
South Carolina70,9740.98×
Massachusetts69,8980.73×
Oklahoma67,6101.26×
Wisconsin64,9530.89×
Louisiana64,4591.03×
Minnesota63,4880.92×
Kentucky62,3501.03×
Oregon57,5961.04×
Utah55,5051.28×
Nevada51,8601.11×
Arkansas46,6171.17×
Kansas43,0591.13×
Iowa41,0631.03×
Mississippi40,1501.01×
Connecticut38,7510.8×
New Mexico32,3671.33×
Idaho28,2121.16×
Nebraska23,6100.97×
West Virginia20,5350.91×
Hawaii19,1990.92×
New Hampshire14,3920.76×
Maine12,6860.73×
South Dakota12,3001.1×
Montana12,1220.9×
Alaska11,7611.14×
Rhode Island11,0810.72×
Delaware9,8390.74×
North Dakota9,7710.98×
Washington, District of Columbia9,2380.64×
Wyoming6,7320.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Transformers (comics) audience
BrandAffinityCategory
Ghostbusters (franchise)52.48×Movies & TV
Autism Awareness19.03×Health
Doctor Stranger44.06×Movies & TV
Diabetes mellitus awareness12.48×Health
Beetlejuice7.01×Movies & TV
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Collectible card game11.56×Games
Arrow17.79×Movies & TV
Robin Hood (2010 film)64.15×Movies & TV
Income tax13.19×Business & Career
Anime and manga fandom6.56×Literature
Kirsten Dunst14.07×Movies & TV
Birds of Prey (TV series)29.43×Movies & TV
Man of Steel (film)23.64×Movies & TV
Power Rangers18.13×Kids & Family
Bruce Willis6.49×Movies & TV
Doctor Strange13.77×Literature
NBA League Pass16.39×Sports
Guardians of the Galaxy (film)9.83×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Transformers (comics) audience
TraitClusterScore
Urban LifestyleOPEN1.59
Risk AppetiteTHRILL1.37
TraditionCONSERVATISM1.37
LGBTQ+ IdentityOPEN1.36
Social Media UsageJOY1.29
Need for SecurityCONSERVATISM1.25

Worldwide distribution

Worldwide audience distribution share by country for Transformers (comics)
CountryShare
United States24.6%
Brazil9.8%
India8.7%

See Transformers (comics) audiences in other countries

More Literature audiences in United States

Frequently asked questions

How many fans does Transformers (comics) have in United States?

Transformers (comics) has an estimated audience of 4,835,062 people in United States, concentrated in California and Texas.

What is the gender split and age of Transformers (comics) fans?

23.8% of Transformers (comics) fans are female, 76.2% are male, with an average age of 37.7 years.

Which brands do Transformers (comics) fans like most?

Transformers (comics) fans show strongest brand affinity for Ghostbusters (franchise) (52.48×), Autism Awareness (19.03×), and Doctor Stranger (44.06×) over the country average.

Where do Transformers (comics) fans live in United States?

Transformers (comics) fans in United States are most concentrated in California (reach 648,635), Texas (reach 563,188), and Florida (reach 337,146). These three regions account for the largest share of the active audience.

What other brands do Transformers (comics) fans also like?

Beyond Transformers (comics) itself, the audience over-indexes on Autism Awareness (19.03×), Doctor Stranger (44.06×), Diabetes mellitus awareness (12.48×), and Beetlejuice (7.01×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Transformers (comics). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.