Weezer Audience in United States

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Weezer has an estimated audience of 2,198,535 people in United States. 40.2% are female, 59.8% are male, average age 36.7. Top regions: California, Texas, Florida. Top brand affinities: skittles, Say Anything (band), Kiss Nails, Girls on the Run, Jimmy Eat World.

The average Weezer fan in United States is 36.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include skittles, Say Anything (band), Kiss Nails, with strongest over-indexing on skittles (80.06× the country average). Demographically, the Weezer audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Extroversion, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Rock

Demographics of Weezer fans

Demographic split for Weezer audience in United States
MetricValue
Female40.2%
Male59.8%
Average age36.7
Estimated audience size2,198,535

Audience persona

The typical Weezer fan in United States is more male, around 36.7 years old, with strong Extroversion tendencies and a notable affinity for skittles.

Top regions in United States

Top regions ranked by reach for Weezer in United States
RegionReachAffinity
California325,9111.35×
Texas216,7901.15×
Florida141,7030.95×
New York115,0790.94×
Pennsylvania83,2941.13×
Illinois78,1241.07×
Ohio72,7741.07×
North Carolina61,6640.93×
Washington60,7611.38×
Georgia58,3630.86×
Arizona58,1341.3×
Michigan55,2020.96×
New Jersey51,7050.92×
Virginia50,7580.95×
Tennessee49,7201.13×
Massachusetts43,8271.01×
Indiana42,1461.05×
Missouri37,8761.07×
Minnesota37,3161.18×
Oregon36,0291.43×
Colorado34,5141×
Wisconsin33,4131.01×
South Carolina31,9120.96×
Maryland30,9140.82×
Kentucky29,4101.07×
Oklahoma27,6701.13×
Alabama25,3040.82×
Nevada24,8211.17×
Louisiana22,9370.81×
Utah22,1901.13×
Connecticut20,2280.92×
Iowa17,2910.95×
Kansas16,9750.98×
Arkansas16,5800.92×
Mississippi12,8510.71×
West Virginia11,8971.16×
Idaho10,9500.99×
Nebraska10,7980.98×
New Mexico10,2450.93×
New Hampshire8,7301.01×
Hawaii8,5580.91×
Maine7,9031×
Rhode Island6,2230.89×
Washington, District of Columbia5,8430.88×
Montana5,5350.91×
Delaware4,7860.79×
South Dakota4,3680.86×
Alaska4,2240.9×
North Dakota4,1760.92×
Vermont3,5080.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Weezer audience
BrandAffinityCategory
skittles80.06×Food & Beverages
Say Anything (band)36.24×Music & Radio
Kiss Nails54.82×
Girls on the Run48.64×
Jimmy Eat World37.41×Music & Radio
Dashboard Confessional46.02×Music & Radio
Yngwie Malmsteen51.98×Music & Radio
Paris Jackson15.13×Movies & TV
Good Charlotte29.17×Music & Radio
Dead Poet Society12.73×Music & Radio
Cardinals7.14×Music & Radio
Piebald33.53×Music & Radio
Tally Hall40.75×Music & Radio
Everclear (band)16.06×Music & Radio
Kurt Cobain8.69×Music & Radio
Live10.7×Music & Radio
Green Day11.55×Music & Radio
Lake10.11×Music & Radio
Citizen8.29×Music & Radio
The Get Up Kids53.66×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Weezer audience
TraitClusterScore
ExtroversionTHRILL1.65
Risk AppetiteTHRILL1.65
Luxury OrientationPREMIUM1.65
Early Adopter MentalityPOWER1.42
TraditionCONSERVATISM1.25
SustainabilityBALANCE1.21

Worldwide distribution

Worldwide audience distribution share by country for Weezer
CountryShare
United States42.2%
United Kingdom6.9%
Brazil6.5%

See Weezer audiences in other countries

More Rock audiences in United States

Frequently asked questions

How many fans does Weezer have in United States?

Weezer has an estimated audience of 2,198,535 people in United States, concentrated in California and Texas.

What is the gender split and age of Weezer fans?

40.2% of Weezer fans are female, 59.8% are male, with an average age of 36.7 years.

Which brands do Weezer fans like most?

Weezer fans show strongest brand affinity for skittles (80.06×), Say Anything (band) (36.24×), and Kiss Nails (54.82×) over the country average.

Where do Weezer fans live in United States?

Weezer fans in United States are most concentrated in California (reach 325,911), Texas (reach 216,790), and Florida (reach 141,703). These three regions account for the largest share of the active audience.

What other brands do Weezer fans also like?

Beyond Weezer itself, the audience over-indexes on Say Anything (band) (36.24×), Kiss Nails (54.82×), Girls on the Run (48.64×), and Jimmy Eat World (37.41×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Weezer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.