Wheeler Walker Jr. Audience in United States
Wheeler Walker Jr. has an estimated audience of 354,631 people in United States. 47.0% are female, 53.0% are male, average age 44.8. Top brand affinities: Governor of Michigan, Israel, KiwiCo, Pillow, Urban Outfitters.
Top brand affinities include Governor of Michigan, Israel, KiwiCo, with strongest over-indexing on Governor of Michigan (9.61× the country average). Demographically, the Wheeler Walker Jr. audience skews balanced with an average age of 44.8, and over-indexes on personality traits such as Patriotism, Extroversion.
Category: Music & Radio · Type: Person · Subtype: Country music
Demographics of Wheeler Walker Jr. fans
| Metric | Value |
|---|---|
| Female | 47.0% |
| Male | 53.0% |
| Average age | 44.8 |
| Estimated audience size | 354,631 |
Audience persona
The typical Wheeler Walker Jr. fan in United States is balanced, around 44.8 years old, with strong Patriotism tendencies and a notable affinity for Governor of Michigan.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Governor of Michigan | 9.61× | Politics & Society |
| Israel | 2.35× | Travel & Leisure |
| KiwiCo | 7.69× | Kids & Family |
| Pillow | 2.05× | Home & Garden |
| Urban Outfitters | 1.68× | Shopping |
| Elsword | 13.92× | Games |
| Unique Gifts | 1.68× | Shopping |
| Nebraska | 1.83× | Travel & Leisure |
| Goop | 3.22× | Internet & Social Media |
| Wok | 3.64× | Food & Beverages |
| Birthday Gifts | 1.7× | Kids & Family |
| Sinaloa | 1.92× | Travel & Leisure |
| Hibachi | 3.97× | Food & Beverages |
| Home staging | 2.5× | Home & Garden |
| Google Home | 2.91× | Technology & Electronics |
| ABC 7 Chicago | 1.89× | Movies & TV |
| headspace | 4.02× | Health |
| Kikar HaShabbat | 6.96× | News |
| WESH | 1.96× | Movies & TV |
| Jeep Wagoneer | 2.27× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.85 |
| Extroversion | THRILL | 1.29 |
| Tradition | CONSERVATISM | 1.25 |
| Community Orientation | OPEN | 1.17 |
| Risk Appetite | THRILL | 1.17 |
| Need for Security | CONSERVATISM | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 68.4% |
| Canada | 6.3% |
| Germany | 4.8% |
See Wheeler Walker Jr. audiences in other countries
More Country music audiences in United States
- Dolly Parton (13,164,655)
- Ella Langley (11,916,331)
- Jelly Roll (10,890,317)
- Willie Nelson (9,258,577)
- Megan Moroney (8,562,919)
How to read this data
Audience size is the estimated number of people in United States who actively search for Wheeler Walker Jr.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.