Rascasse Audience Intelligence

Wheeler Walker Jr. Audience in United States

Wheeler Walker Jr. has an estimated audience of 554K people in United States.

#121among Country music in United States#8170among people in United States#4467in Music & Radio

The average Wheeler Walker Jr. fan in United States is 44.1 years old, more male, and lives primarily in California.

Its fans are 0.7 years older than the group average of 43.4.

Women make up 43.0% of the fan base, 13.7 percentage points fewer than the group average.

Compared with the other 507 objects in Country music, Wheeler Walker Jr. fans stand out for their interest in John Denver, Discount Tire and Hardware store.

Most fans live in California, Texas, Ohio.

Top affinities include Hank Williams Jr., Hank Williams, Toby Keith, with strongest over-indexing on Hank Williams Jr. (77.01× the country average).

Demographically, the Wheeler Walker Jr. audience skews more male with an average age of 44.1, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

The typical Wheeler Walker Jr. fan in United States is more male, around 44.1 years old, with strong Patriotism tendencies and a notable affinity for Hank Williams Jr..

Category: Music & Radio · Type: Person · Subtype: Country music

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
554K
in United States
Gender
43.0%♀
57.0% male
Age
44.1
average years
Country rank
#35929
among all objects in United States
Fig. 01

Search interest · 12-month trend

+70%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Wheeler Walker Jr. fans

43.0% are female, 57.0% are male, average age 44.1.

Fig. 02

Gender split

43.0%
Female
57.0%
Male
Demographic split for Wheeler Walker Jr. audience in United States
MetricValue
Female43.0%
Male57.0%
Average age44.1
Estimated audience size554K
Fig. 03

Age distribution

Ø 44.1
average years
Age distribution of the Wheeler Walker Jr. audience in United States
Age bracketShare%
16-2414%
25-3414%
35-4418%
45-5426%
55+29%
Fig. 04

Worldwide distribution

72.1%

of the worldwide Wheeler Walker Jr. audience comes from United States.

Worldwide audience distribution share by country for Wheeler Walker Jr.
CountryShare
United States72.1%
Canada8.7%
Germany3.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Wheeler Walker Jr. fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~20K2.06×
02West Virginia~5K1.63×
03Tennessee~20K1.51×
04Iowa~8K1.51×
05Wisconsin~10K1.49×
06North Dakota~2K1.40×
07Missouri~10K1.37×
08Nebraska~4K1.36×
09Montana~2K1.31×
10Kansas~6K1.29×
11Ohio~20K1.27×
12Indiana~10K1.27×
13Oklahoma~8K1.25×
14South Dakota~2K1.23×
15Minnesota~10K1.19×
16Arkansas~6K1.18×
17Oregon~8K1.17×
18Idaho~4K1.15×
19Michigan~20K1.14×
20Wyoming~1K1.12×
21Alabama~9K1.03×
22Maine~2K1.03×
23Alaska~1K0.99×
24Pennsylvania~20K0.98×
25Vermont~1K0.97×
26Mississippi~5K0.94×
27New Hampshire~2K0.94×
28Colorado~9K0.92×
29South Carolina~8K0.90×
30Louisiana~7K0.88×
31Illinois~20K0.85×
32North Carolina~20K0.85×
33Washington~10K0.85×
34New Mexico~3K0.83×
35Delaware~1K0.82×
36Nevada~4K0.81×
37Arizona~10K0.80×
38Rhode Island~1K0.80×
39Utah~4K0.78×
40Hawaii~2K0.77×
41Virginia~10K0.74×
42Texas~30K0.71×
43Georgia~10K0.71×
44Connecticut~4K0.69×
45Maryland~6K0.62×
46Florida~20K0.59×
47Massachusetts~7K0.59×
48California~30K0.51×
49New Jersey~8K0.51×
50New York~20K0.49×
Fig. 06

Affinity by region

Affinity by region — Wheeler Walker Jr., United States
0.49×1.00×2.06×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Wheeler Walker Jr. audience vs. the country average
#·InterestCategoryAffinity×
01Hank Williams Jr.Music & Radio77.01×
02Hank WilliamsMusic & Radio18.08×
03Toby KeithMusic & Radio12.90×
04John DenverMusic & Radio10.68×
05Dwight YoakamMusic & Radio10.01×
06Billy Ray CyrusMusic & Radio9.25×
07Alan JacksonMusic & Radio8.67×
08Kane BrownMusic & Radio8.63×
09Kacey MusgravesMusic & Radio7.80×
10Chris StapletonMusic & Radio7.73×
11Shania TwainMusic & Radio7.67×
12Willie NelsonMusic & Radio6.80×
13Tim McGrawMusic & Radio6.60×
14Dolly PartonMusic & Radio3.14×
15Discount TireShopping3.07×
16Hardware storeHome & Garden2.56×
17Britney SpearsMusic & Radio2.52×
18Fox News ChannelNews2.21×
19Joe BidenPolitics & Society1.54×
20Donald TrumpPolitics & Society1.53×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Wheeler Walker Jr. audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Wheeler Walker Jr. audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.95×
Convenience OrientationPREMIUM1.61×
IndividualismJOY1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Wheeler Walker Jr. audience vs. the country average · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.60×
Design AffinityPREMIUM0.62×
Healthy LifestyleBALANCE0.77×
0×1.00× baseline2×
Appendix

Explore more audiences

More Country music audiences in United States

See Wheeler Walker Jr. audiences in other countries

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Wheeler Walker Jr. over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/wheeler-walker-jr-10027013” · Methodology