A data profile of the people who buy, follow and care about Yung Lean in United States — modelled from more than twelve digital signal sources. Yung Lean has an estimated audience of 514,703 people in United States.
The average Yung Lean fan in United States is 26.0 years old, more male, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include 2hollis, Bladee, Ecco2K, with strongest over-indexing on 2hollis (956.66× the country average).
Demographically, the Yung Lean audience skews more male with an average age of 26.0, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Yung Lean fan in United States is more male, around 26.0 years old, with strong Extroversion tendencies and a notable affinity for 2hollis.
The key figures that characterise the Yung Lean profile in United States.
42.4% are female, 57.6% are male, average age 26.0.
| Metric | Value |
|---|---|
| Female | 42.4% |
| Male | 57.6% |
| Average age | 26.0 |
| Estimated audience size | 514,703 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 55% | |
| 20-29 | 29% | |
| 30-39 | 9% | |
| 40-49 | 5% | |
| 50+ | 2% |
of the worldwide Yung Lean audience comes from United States.
| Country | Share |
|---|---|
| United States | 32.4% |
| Sweden | 7.2% |
| United Kingdom | 6.9% |
Where the Yung Lean audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~2K | 1.70× | |
| 02 | New York | ~40K | 1.68× | |
| 03 | California | ~70K | 1.63× | |
| 04 | Oregon | ~7K | 1.56× | |
| 05 | Massachusetts | ~10K | 1.45× | |
| 06 | Washington | ~10K | 1.44× | |
| 07 | Colorado | ~8K | 1.30× | |
| 08 | Illinois | ~20K | 1.29× | |
| 09 | Vermont | <1K | 1.29× | |
| 10 | Rhode Island | ~1K | 1.18× | |
| 11 | Maine | ~2K | 1.17× | |
| 12 | Connecticut | ~4K | 1.13× | |
| 13 | Arizona | ~9K | 1.10× | |
| 14 | Minnesota | ~6K | 1.10× | |
| 15 | Pennsylvania | ~10K | 1.08× | |
| 16 | New Jersey | ~10K | 1.05× | |
| 17 | Nevada | ~4K | 1.05× | |
| 18 | Maryland | ~7K | 1.04× | |
| 19 | Utah | ~4K | 1.04× | |
| 20 | Virginia | ~10K | 1.03× | |
| 21 | Texas | ~30K | 1.01× | |
| 22 | New Hampshire | ~2K | 1.01× | |
| 23 | New Mexico | ~2K | 0.98× | |
| 24 | Montana | ~1K | 0.96× | |
| 25 | Florida | ~30K | 0.95× | |
| 26 | Georgia | ~10K | 0.95× | |
| 27 | Michigan | ~10K | 0.95× | |
| 28 | Alaska | <1K | 0.91× | |
| 29 | North Carolina | ~10K | 0.89× | |
| 30 | Hawaii | ~2K | 0.89× | |
| 31 | Wisconsin | ~5K | 0.87× | |
| 32 | Nebraska | ~2K | 0.87× | |
| 33 | Ohio | ~10K | 0.86× | |
| 34 | Tennessee | ~7K | 0.86× | |
| 35 | Kentucky | ~4K | 0.86× | |
| 36 | Idaho | ~2K | 0.86× | |
| 37 | Indiana | ~6K | 0.85× | |
| 38 | Oklahoma | ~4K | 0.85× | |
| 39 | Delaware | <1K | 0.84× | |
| 40 | Louisiana | ~4K | 0.82× | |
| 41 | Kansas | ~3K | 0.82× | |
| 42 | Missouri | ~5K | 0.81× | |
| 43 | West Virginia | ~1K | 0.81× | |
| 44 | North Dakota | <1K | 0.81× | |
| 45 | South Dakota | <1K | 0.80× | |
| 46 | Iowa | ~3K | 0.79× | |
| 47 | Arkansas | ~3K | 0.78× | |
| 48 | South Carolina | ~4K | 0.74× | |
| 49 | Alabama | ~4K | 0.66× | |
| 50 | Mississippi | ~2K | 0.65× |
The strongest cross-interests of the Yung Lean audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Bladee | Music & Radio | 1407.38× | ||
| 02 | Ecco2K | Music & Radio | 1407.38× | ||
| 03 | Lollapalooza Chile | Music & Radio | 1291.66× | ||
| 04 | 2hollis | Music & Radio | 956.66× | ||
| 05 | Coco & Clair Clair | Music & Radio | 383.96× | ||
| 06 | Odd Future | Music & Radio | 299.31× | ||
| 07 | ASAP Mob | Music & Radio | 143.59× | ||
| 08 | Danny Brown (rapper) | Music & Radio | 113.48× | ||
| 09 | NF | Music & Radio | 87.02× | ||
| 10 | Hopsin | Music & Radio | 87.02× | ||
| 11 | Die Antwoord | Music & Radio | 80.05× | ||
| 12 | Lil B | Music & Radio | 79.76× | ||
| 13 | Lil Peep | Music & Radio | 55.58× | ||
| 14 | Chief Keef | Music & Radio | 44.01× | ||
| 15 | Vince Staples | Music & Radio | 36.54× | ||
| 16 | Machine Gun Kelly (rapper) | Music & Radio | 35.13× | ||
| 17 | Logic (rapper) | Music & Radio | 32.57× | ||
| 18 | Lily Allen | Music & Radio | 20.00× | ||
| 19 | Tyler, The Creator | Music & Radio | 18.64× | ||
| 20 | Jelly Roll | Music & Radio | 11.46× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 2.08× | |
| Early Adopter Mentality | POWER | 1.97× | |
| Social Media Usage | JOY | 1.61× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.85× | |
| DIY Mentality | THRILL | 0.89× | |
| Travelling | THRILL | 0.90× |
Yung Lean has an estimated audience of 514,703 people in United States, concentrated in California and New York.
42.4% of Yung Lean fans are female, 57.6% are male, with an average age of 26.0 years.
Yung Lean fans show strongest brand affinity for 2hollis (956.66×), Bladee (1407.38×), and Ecco2K (1407.38×) over the country average.
Yung Lean fans in United States are most concentrated in California (reach ~70K), New York (reach ~40K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Yung Lean itself, the audience over-indexes on Bladee (1407.38×), Ecco2K (1407.38×), Lollapalooza Chile (1291.66×), and Odd Future (299.31×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Yung Lean. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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