Rascasse Audience Intelligence

Milwaukee Brewers Fan Demographics in Germany

Milwaukee Brewers has an estimated audience of 24K people in Germany.

#63among Baseball in Germany
#1242among teams in Germany
#6736in Sports

The average Milwaukee Brewers fan in Germany is 36.4 years old, more male, and lives primarily in Bayern.

By number of fans, Milwaukee Brewers ranks #27 among the 30 MLB teams in Germany — 0.3× the group median.

Its fans are 0.7 years older than the group average of 35.7.

Women make up 31.8% of the fan base, 15.6 percentage points fewer than the group average.

Compared with the other 29 MLB teams, Milwaukee Brewers fans stand out for their interest in Shohei Ohtani and Baseball cap.

In Q3/2026, search interest was +19.3% on the same quarter a year earlier; the median across the group was +9.9%.

Interest is seasonal: July, August and September account for 42% of the year's searches, December is the quietest month.

Most fans live in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top affinities include Los Angeles Angels of Anaheim, Tampa Bay Rays, Philadelphia Phillies, with strongest over-indexing on Los Angeles Angels of Anaheim (319.3× the country average).

Demographically, the Milwaukee Brewers audience skews more male with an average age of 36.4, and over-indexes on personality traits such as Mindfulness, Tradition.

The typical Milwaukee Brewers fan in Germany is more male, around 36.4 years old, with strong Mindfulness tendencies and a notable affinity for Los Angeles Angels of Anaheim.

Category: Sports · Type: Team · Subtype: Baseball

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
24K
in Germany
Gender
31.8%♀
68.2% male
Age
36.4
average years
Country rank
#73044
among all objects in Germany
Fig. 01

Search interest · 12-month trend

+19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Milwaukee Brewers fans

31.8% are female, 68.2% are male, average age 36.4.

Fig. 02

Gender split

31.8%
Female
68.2%
Male
Demographic split for Milwaukee Brewers audience in Germany
MetricValue
Female31.8%
Male68.2%
Average age36.4
Estimated audience size24K
Fig. 03

Age distribution

Ø 36.4
average years
Age distribution of the Milwaukee Brewers audience in Germany
Age bracketShare%
16-2433%
25-3417%
35-4418%
45-5417%
55+16%
Fig. 04

Worldwide distribution

0.1%

of the worldwide Milwaukee Brewers audience comes from Germany.

Worldwide audience distribution share by country for Milwaukee Brewers
CountryShare
United States87.8%
Brazil2.4%
Mexico2.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Milwaukee Brewers fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~2K1.73×
02Hessen~3K1.46×
03Bayern~5K1.37×
04Rheinland-Pfalz~2K1.31×
05Baden-Württemberg~4K1.10×
06Hamburg<1K1.04×
07Bremen<1K0.97×
08Saarland<1K0.95×
09Brandenburg<1K0.94×
10Thüringen<1K0.93×
11Mecklenburg-Vorpommern<1K0.93×
12Nordrhein-Westfalen~5K0.90×
13Schleswig-Holstein<1K0.90×
14Sachsen-Anhalt<1K0.90×
15Sachsen~1K0.89×
16Niedersachsen~2K0.84×
Fig. 06

Affinity by region

Affinity by region — Milwaukee Brewers, Germany
0.84×1.00×1.73×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Milwaukee Brewers audience vs. the country average
#·InterestCategoryAffinity×
01Los Angeles Angels of AnaheimSports319.30×
02Tampa Bay RaysSports300.65×
03Philadelphia PhilliesSports296.83×
04Arizona DiamondbacksSports291.98×
05Miami MarlinsSports247.06×
06Texas Rangers (baseball)Sports212.10×
07Colorado RockiesSports206.51×
08Houston AstrosSports204.76×
09Chicago CubsSports204.07×
10New York MetsSports183.75×
11Chicago White SoxSports179.40×
12Kansas City RoyalsSports160.59×
13Seattle MarinersSports159.53×
14Atlanta BravesSports158.82×
15Toronto Blue JaysSports152.32×
16Pittsburgh PiratesSports134.14×
17San Diego PadresSports132.83×
18Shohei OhtaniSports114.64×
19Boston Red SoxSports91.24×
20Baseball capFashion & Accessoires20.00×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Milwaukee Brewers audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Milwaukee Brewers audience vs. the country average · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE9.14×
TraditionCONSERVATISM1.94×
PatriotismCONSERVATISM1.92×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Milwaukee Brewers audience vs. the country average · Rather not
TraitClusterDeviationScore
Social Media UsageJOY1.02×
Price SensitivityPREMIUM1.02×
Design AffinityPREMIUM1.06×
0×1.00× baseline2×
Appendix

Explore more audiences

See Milwaukee Brewers audiences in other countries

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in Germany with measurable interest in Milwaukee Brewers over the last 12 months. Modelled, not counted; people interested in several teams count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
medium gender data available, but no age data or fewer than 100,000 people; read demographics as a tendency

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/de/milwaukee-brewers-19094” · Methodology