Rascasse Audience Intelligence

Motocross Fan Demographics in United States

Motocross has an estimated audience of 12.2M people in United States.

#52among Sport in United States
#1939among topics in United States
#239in Sports

The average Motocross fan in United States is 37.7 years old, more male, and lives primarily in California.

By number of fans, Motocross ranks #53 among the 803 objects in Sport in United States.

Its fans are 0.8 years younger than the group average of 38.5.

Women make up 22.8% of the fan base, 19.1 percentage points fewer than the group average.

Compared with the other 802 objects in Sport, Motocross fans stand out for their interest in Endurocross, Motorcycle racing and Off-road racing.

Most fans live in California, Texas, Florida.

Top affinities include Endurocross, Freestyle Motocross, Motorcycle racing, with strongest over-indexing on Endurocross (8× the country average).

Demographically, the Motocross audience skews more male with an average age of 37.7, and over-indexes on personality traits such as Risk Appetite, Patriotism.

The typical Motocross fan in United States is more male, around 37.7 years old, with strong Risk Appetite tendencies and a notable affinity for Endurocross.

Category: Sports · Type: Topic · Subtype: Sport

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
12.2M
in United States
Gender
22.8%♀
77.2% male
Age
37.7
average years
Country rank
#2948
among all objects in United States
Fig. 01

Search interest · 12-month trend

+21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Motocross fans

22.8% are female, 77.2% are male, average age 37.7.

Fig. 02

Gender split

22.8%
Female
77.2%
Male
Demographic split for Motocross audience in United States
MetricValue
Female22.8%
Male77.2%
Average age37.7
Estimated audience size12.2M
Fig. 03

Age distribution

Ø 37.7
average years
Age distribution of the Motocross audience in United States
Age bracketShare%
16-2426%
25-3420%
35-4419%
45-5418%
55+17%
Fig. 04

Worldwide distribution

22.5%

of the worldwide Motocross audience comes from United States.

Worldwide audience distribution share by country for Motocross
CountryShare
United States22.5%
Italy7.0%
Japan5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Motocross fans by region: top regions in United States
#RegionReachAffinity×
01Idaho~100K1.85×
02Utah~200K1.58×
03West Virginia~100K1.49×
04Wyoming~30K1.42×
05Montana~60K1.40×
06Arizona~300K1.25×
07Oregon~200K1.25×
08North Dakota~40K1.25×
09Washington~300K1.22×
10Colorado~300K1.22×
11Nevada~100K1.12×
12South Dakota~40K1.11×
13New Mexico~80K1.08×
14Michigan~400K1.07×
15Indiana~300K1.05×
16Iowa~100K1.05×
17New Hampshire~50K1.05×
18California~1.5M1.03×
19Oklahoma~100K1.03×
20Pennsylvania~500K1.02×
21Tennessee~300K1.01×
22Ohio~400K0.98×
23Missouri~200K0.97×
24Kentucky~200K0.97×
25Florida~700K0.95×
26Alaska~20K0.95×
27Vermont~20K0.95×
28Minnesota~200K0.93×
29Kansas~100K0.92×
30North Carolina~400K0.91×
31Nebraska~60K0.91×
32Maine~50K0.91×
33Texas~700K0.90×
34Alabama~200K0.89×
35Connecticut~100K0.89×
36Arkansas~100K0.89×
37Wisconsin~200K0.86×
38Hawaii~40K0.85×
39South Carolina~200K0.84×
40Illinois~400K0.83×
41Georgia~300K0.80×
42Louisiana~100K0.79×
43Rhode Island~30K0.79×
44Virginia~200K0.78×
45Massachusetts~200K0.78×
46Maryland~200K0.76×
47New Jersey~200K0.73×
48Mississippi~80K0.73×
49Delaware~30K0.72×
50New York~500K0.71×
Fig. 06

Affinity by region

Affinity by region — Motocross, United States
0.71×1.00×1.85×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Motocross audience vs. the country average
#·InterestCategoryAffinity×
01EndurocrossCars & Mobility8.00×
02Freestyle MotocrossSports7.75×
03Motorcycle racingCars & Mobility6.08×
04Off-road racingCars & Mobility5.60×
05SnowmobileCars & Mobility5.48×
06Motorcycle helmetCars & Mobility5.45×
07Motorcycle sportSports5.27×
08Touring motorcycleCars & Mobility5.23×
09Sport bikeCars & Mobility5.02×
10Motorcycle clubCars & Mobility4.86×
11MotorcyclingCars & Mobility3.94×
12Duck huntingSports3.87×
13Commercial vehicleCars & Mobility3.45×
14Dump truckCars & Mobility3.45×
15Turkey huntingSports3.43×
16Shooting sportSports3.17×
17RoadTravel & Leisure2.85×
18AutoZoneCars & Mobility2.69×
19Motor vehicleCars & Mobility2.17×
20AutomobilesCars & Mobility1.58×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Motocross audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Motocross audience vs. the country average · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.65×
PatriotismCONSERVATISM1.57×
Sports ActivityPOWER1.24×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Motocross audience vs. the country average · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.70×
Career OrientationPOWER0.80×
SustainabilityBALANCE0.81×
0×1.00× baseline2×
Appendix

Explore more audiences

More Sport audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Motocross over the last 12 months. Modelled, not counted; people interested in several topics count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/motocross-72814” · Methodology