Rascasse Audience Intelligence

John Cena Audience in United States

John Cena has an estimated audience of 12.5M people in United States.

#2among Wrestling in United States#100among people in United States#213in Sports

The average John Cena fan in United States is 35.6 years old, more male, and lives primarily in California.

By number of fans, John Cena ranks #2 among the 238 objects in Wrestling in United States — 13.3× the group median.

Its fans are 1.6 years younger than the group average of 37.2.

Women make up 29.0% of the fan base, 1.9 percentage points more than the group average.

Compared with the other 237 objects in Wrestling, John Cena fans stand out for their interest in Total Nonstop Action Wrestling, Dave Bautista and Professional wrestling.

Most fans live in California, Texas, New York.

Top affinities include Total Nonstop Action Wrestling, New Japan Pro Wrestling, WWE 2K, with strongest over-indexing on Total Nonstop Action Wrestling (24.47× the country average).

Demographically, the John Cena audience skews more male with an average age of 35.6, and over-indexes on personality traits such as Patriotism, Extroversion.

The typical John Cena fan in United States is more male, around 35.6 years old, with strong Patriotism tendencies and a notable affinity for Total Nonstop Action Wrestling.

Category: Sports · Type: Person · Subtype: Wrestling

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
12.5M
in United States
Gender
29.0%♀
71.0% male
Age
35.6
average years
Country rank
#2816
among all objects in United States
Fig. 01

Search interest · 12-month trend

-37%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of John Cena fans

29.0% are female, 71.0% are male, average age 35.6.

Fig. 02

Gender split

29.0%
Female
71.0%
Male
Demographic split for John Cena audience in United States
MetricValue
Female29.0%
Male71.0%
Average age35.6
Estimated audience size12.5M
Fig. 03

Age distribution

Ø 35.6
average years
Age distribution of the John Cena audience in United States
Age bracketShare%
16-2428%
25-3423%
35-4422%
45-5416%
55+11%
Fig. 04

Worldwide distribution

32.2%

of the worldwide John Cena audience comes from United States.

Worldwide audience distribution share by country for John Cena
CountryShare
United States32.2%
India8.8%
United Kingdom5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

John Cena fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~200K1.33×
02Mississippi~100K1.24×
03West Virginia~80K1.19×
04Pennsylvania~500K1.12×
05Oklahoma~200K1.12×
06Ohio~500K1.11×
07Indiana~300K1.11×
08Alabama~200K1.11×
09Arkansas~100K1.11×
10Texas~900K1.09×
11Tennessee~300K1.09×
12Massachusetts~300K1.08×
13Louisiana~200K1.08×
14Illinois~500K1.07×
15North Carolina~400K1.07×
16New Jersey~400K1.07×
17Connecticut~100K1.07×
18New Hampshire~50K1.07×
19Georgia~400K1.06×
20Michigan~400K1.06×
21Missouri~200K1.06×
22South Carolina~200K1.06×
23New York~800K1.04×
24Arizona~300K1.03×
25Iowa~100K1.03×
26Virginia~300K1.01×
27New Mexico~80K1.01×
28Rhode Island~40K1.01×
29Maryland~200K1.00×
30Kansas~100K1.00×
31Wisconsin~200K0.98×
32Nevada~100K0.97×
33Nebraska~70K0.97×
34California~1.5M0.96×
35Florida~800K0.96×
36Maine~50K0.95×
37Delaware~30K0.93×
38Minnesota~200K0.92×
39North Dakota~30K0.92×
40Washington~300K0.88×
41South Dakota~30K0.87×
42Alaska~20K0.86×
43Oregon~100K0.85×
44Idaho~60K0.85×
45Colorado~200K0.84×
46Utah~100K0.84×
47Hawaii~40K0.84×
48Montana~30K0.77×
49Vermont~20K0.75×
50Washington, District of Columbia~20K0.73×
Fig. 06

Affinity by region

Affinity by region — John Cena, United States
0.73×1.00×1.33×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the John Cena audience vs. the country average
#·InterestCategoryAffinity×
01Total Nonstop Action WrestlingSports24.47×
02New Japan Pro WrestlingSports19.98×
03WWE 2KGames17.95×
04Stone Cold Steve AustinSports16.34×
05Royal RumbleSports15.81×
06Hulk HoganSports14.96×
07CM PunkSports14.48×
08WrestleManiaSports14.39×
09WWE NetworkSports14.21×
10Randy OrtonSports13.36×
11Cody RhodesSports12.51×
12Brock LesnarSports11.54×
13Dave BautistaMovies & TV11.43×
14WWE Hall of FameSports10.97×
15Roman ReignsSports8.93×
16WWESports5.58×
17Professional wrestlingSports4.78×
18Team sportSports2.96×
19SupermanMovies & TV2.08×
20FIFA World Cup 2026Sports1.63×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the John Cena audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the John Cena audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.31×
ExtroversionTHRILL1.14×
Early Adopter MentalityPOWER1.14×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the John Cena audience vs. the country average · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.70×
Design AffinityPREMIUM0.71×
Quality AwarenessPREMIUM0.72×
0×1.00× baseline2×
Appendix

Explore more audiences

More Wrestling audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in John Cena over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/john-cena-11956” · Methodology