Rascasse Audience Intelligence

Hilary Duff Audience in United States

Hilary Duff has an estimated audience of 9,143,796 people in United States.

#76among Actor Actress or TV Star in United States
#208among Person in United States#299in Movies & TV

The average Hilary Duff fan in United States is 37.4 years old, more female, and lives primarily in California.

By number of fans, Hilary Duff ranks #76 among the 6621 objects in Actor Actress or TV Star in United States.

Its fans are 2.7 years younger than the group average of 40.1.

Women make up 74.3% of the fan base, 18.3 percentage points more than the group average.

Compared with the other 6620 objects in Actor Actress or TV Star, Hilary Duff fans stand out for their interest in Keala Settle, Holly Willoughby and Debi Mazar.

Interest is seasonal: January, February and May account for 36% of the year's searches, August is the quietest month.

Most fans live in California, Texas, Florida.

Top affinities include Keala Settle, Holly Willoughby, Debi Mazar, with strongest over-indexing on Keala Settle (97.74× the country average).

Demographically, the Hilary Duff audience skews more female with an average age of 37.4, and over-indexes on personality traits such as Price Sensitivity, Extroversion.

The typical Hilary Duff fan in United States is more female, around 37.4 years old, with strong Price Sensitivity tendencies and a notable affinity for Keala Settle.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
9.1M
in United States
Gender
74.3%♀
25.7% male
Age
37.4
average years
Country rank
#3861
among all objects in United States
Fig. 01

Search interest · 12-month trend

+68%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Hilary Duff fans

74.3% are female, 25.7% are male, average age 37.4.

Fig. 02

Gender split

74.3%
Female
25.7%
Male
Demographic split for Hilary Duff audience in United States
MetricValue
Female74.3%
Male25.7%
Average age37.4
Estimated audience size9,143,796
Fig. 03

Age distribution

Ø 37.4
average years
Age distribution of the Hilary Duff audience in United States
Age bracketShare%
16-2424%
25-3425%
35-4418%
45-5416%
55+17%
Fig. 04

Worldwide distribution

41.0%

of the worldwide Hilary Duff audience comes from United States.

Worldwide audience distribution share by country for Hilary Duff
CountryShare
United States41.0%
United Kingdom7.9%
Canada6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Hilary Duff fans by region: top regions in United States
#RegionReachAffinity×
01Utah~100K1.20×
02New Mexico~70K1.20×
03Massachusetts~200K1.16×
04Colorado~200K1.13×
05Arizona~200K1.12×
06Texas~700K1.11×
07Connecticut~100K1.10×
08Idaho~60K1.10×
09Oklahoma~100K1.08×
10Nevada~100K1.08×
11Missouri~200K1.07×
12California~1M1.06×
13Illinois~400K1.06×
14Michigan~300K1.06×
15Pennsylvania~400K1.05×
16Washington~200K1.05×
17Minnesota~200K1.05×
18New Hampshire~40K1.05×
19Tennessee~200K1.04×
20Indiana~200K1.04×
21Ohio~300K1.03×
22Oregon~100K1.03×
23Kentucky~100K1.02×
24North Dakota~20K1.01×
25New York~600K1.00×
26Iowa~90K1.00×
27Rhode Island~30K1.00×
28Wisconsin~200K0.99×
29Kansas~80K0.99×
30Nebraska~50K0.99×
31Georgia~300K0.96×
32Virginia~200K0.96×
33Arkansas~80K0.96×
34Montana~30K0.96×
35Florida~600K0.95×
36North Carolina~300K0.95×
37New Jersey~200K0.95×
38West Virginia~50K0.95×
39Louisiana~100K0.94×
40Hawaii~40K0.94×
41South Carolina~100K0.92×
42South Dakota~20K0.92×
43Maine~30K0.91×
44Maryland~200K0.90×
45Delaware~20K0.87×
46Alabama~100K0.85×
47Alaska~20K0.85×
48Vermont~10K0.85×
49Washington, District of Columbia~20K0.84×
50Mississippi~70K0.83×
Fig. 06

Affinity by region

Affinity by region — Hilary Duff, United States
0.83×1.00×1.20×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Hilary Duff audience vs. the country average
#·InterestCategoryAffinity×
01Keala SettleMovies & TV97.74×
02Holly WilloughbyMovies & TV69.49×
03Debi MazarMovies & TV53.86×
04Sutton FosterMovies & TV53.19×
05Lizzie McGuireMovies & TV47.84×
06YoungerMovies & TV38.03×
07Catherine Zeta-JonesMovies & TV29.53×
08Everybody Loves RaymondMovies & TV21.68×
09Pete CarrollSports19.27×
10Mandy MooreMusic & Radio15.27×
11Charlie SheenMovies & TV15.19×
12Nathan FillionMovies & TV14.96×
13Katie HolmesMovies & TV13.38×
14Anne HathawayMovies & TV11.63×
15Zac EfronMovies & TV11.02×
16Dua LipaMusic & Radio10.23×
17GmailInternet & Social Media9.03×
18Sabrina CarpenterMusic & Radio8.23×
19Michelle ObamaPolitics & Society7.48×
20Millie Bobby BrownMovies & TV7.34×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Hilary Duff audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Hilary Duff audience vs. the country average · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM2.45×
ExtroversionTHRILL1.49×
CreativityOPEN1.35×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Hilary Duff audience vs. the country average · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.99×
Need for SecurityCONSERVATISM0.99×
MindfulnessBALANCE1.01×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Hilary Duff over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/hilary-duff-3345” · Methodology