Rascasse Audience Intelligence

Jeopardy! Viewer Demographics in United States

Jeopardy! has an estimated audience of 4,521,807 people in United States.

The average Jeopardy! fan in United States is 49.9 years old, more female, and lives primarily in California.

Most fans live in California, New York, Florida.

Top affinities include Name That Tune, Tarzan (musical), Mary Poppins - The Musical, with strongest over-indexing on Name That Tune (67.95× the country average).

Demographically, the Jeopardy! audience skews more female with an average age of 49.9, and over-indexes on personality traits such as Spirituality, Community Orientation.

The typical Jeopardy! fan in United States is more female, around 49.9 years old, with strong Spirituality tendencies and a notable affinity for Name That Tune.

Category: Movies & TV · Type: Movie / TV Show / Series

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
4.5M
in United States
Gender
59.2%♀
40.8% male
Age
49.9
average years
Country rank
#7194
among all objects in United States
Fig. 01

Search interest · 12-month trend

+25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Jeopardy! viewers

59.2% are female, 40.8% are male, average age 49.9.

Fig. 02

Gender split

59.2%
Female
40.8%
Male
Demographic split for Jeopardy! audience in United States
MetricValue
Female59.2%
Male40.8%
Average age49.9
Estimated audience size4,521,807
Fig. 03

Age distribution

Ø 49.9
average years
Age distribution of the Jeopardy! audience in United States
Age bracketShare%
16-247%
25-349%
35-4413%
45-5420%
55+52%
Fig. 04

Worldwide distribution

52.0%

of the worldwide Jeopardy! audience comes from United States.

Worldwide audience distribution share by country for Jeopardy!
CountryShare
United States52.0%
Italy7.6%
Canada5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Jeopardy! fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~100K1.30×
02Vermont~10K1.29×
03New York~300K1.25×
04Connecticut~60K1.25×
05New Hampshire~20K1.22×
06Maine~20K1.20×
07Pennsylvania~200K1.19×
08New Jersey~100K1.19×
09Rhode Island~20K1.18×
10Indiana~100K1.17×
11Wisconsin~90K1.11×
12Michigan~100K1.10×
13West Virginia~30K1.10×
14Ohio~200K1.08×
15North Carolina~200K1.08×
16Virginia~100K1.08×
17Maryland~90K1.08×
18Kentucky~70K1.08×
19South Carolina~80K1.07×
20Minnesota~80K1.05×
21Delaware~10K1.05×
22Georgia~200K1.03×
23Nebraska~30K1.03×
24Washington~100K1.00×
25Mississippi~40K1.00×
26Montana~10K1.00×
27California~500K0.97×
28Illinois~200K0.97×
29Louisiana~60K0.96×
30Washington, District of Columbia~9K0.96×
31Missouri~80K0.95×
32Florida~300K0.94×
33South Dakota~10K0.94×
34North Dakota~10K0.94×
35Oregon~50K0.93×
36Iowa~40K0.93×
37Colorado~70K0.92×
38Arkansas~40K0.91×
39Tennessee~90K0.90×
40Idaho~20K0.88×
41Arizona~90K0.86×
42Kansas~30K0.84×
43Utah~40K0.83×
44Alabama~60K0.82×
45Oklahoma~40K0.81×
46Texas~200K0.80×
47Hawaii~20K0.80×
48Alaska~8K0.78×
49New Mexico~20K0.75×
50Nevada~30K0.73×
Fig. 06

Affinity by region

Affinity by region — Jeopardy!, United States
0.73×1.00×1.30×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Jeopardy! audience vs. the country average
#·InterestCategoryAffinity×
01Name That TuneMovies & TV67.95×
02Tarzan (musical)Music & Radio64.62×
03Mary Poppins - The MusicalMusic & Radio63.80×
04Tokyo University of the ArtsBusiness & Career62.51×
05Jekyll & Hyde (musical)Music & Radio58.30×
06Alex TrebekMovies & TV58.03×
07The WizMusic & Radio50.17×
08Sister Act (musical)Music & Radio48.40×
09Nightmare (Japanese band)Music & Radio37.95×
10Nero (band)Music & Radio37.66×
11EraPolitics & Society37.48×
12Deal or No DealMovies & TV35.43×
13Eternal (band)Music & Radio34.96×
14War (band)Music & Radio32.88×
15The TempestLiterature31.54×
16Pyramid (game show)Movies & TV25.72×
17The Price Is RightMovies & TV19.39×
18Christopher GuestMovies & TV13.64×
19Wheel of Fortune (U.S. game show)Movies & TV10.11×
20errorMusic & Radio9.03×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Jeopardy! audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Jeopardy! audience vs. the country average · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.75×
Community OrientationOPEN1.38×
PatriotismCONSERVATISM1.30×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Jeopardy! audience vs. the country average · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.89×
ExtroversionTHRILL0.91×
Early Adopter MentalityPOWER0.94×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Jeopardy! over the last 12 months. Modelled, not counted; people interested in several movie / tv show / seriess count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/jeopardy-40554” · Methodology