Rascasse Audience Intelligence

Lacrosse Fan Demographics in United States

Lacrosse has an estimated audience of 5.6M people in United States.

#88among Sport in United States
#3496among topics in United States
#516in Sports

The average Lacrosse fan in United States is 36.6 years old, more male, and lives primarily in California.

By number of fans, Lacrosse ranks #88 among the 511 objects in Sport in United States — 0.5× the group median.

Its fans are 1.8 years younger than the group average of 38.4.

Women make up 41.3% of the fan base, 1.3 percentage points fewer than the group average.

Compared with the other 510 objects in Sport, Lacrosse fans stand out for their interest in Maverik Lacrosse, Inside Lacrosse and LacrosseUnlimited.

Most fans live in California, New York, Florida.

Top affinities include Maverik Lacrosse, Inside Lacrosse, LacrosseUnlimited, with strongest over-indexing on Maverik Lacrosse (35.07× the country average).

Demographically, the Lacrosse audience skews more male with an average age of 36.6, and over-indexes on personality traits such as Sports Activity, Sustainability.

The typical Lacrosse fan in United States is more male, around 36.6 years old, with strong Sports Activity tendencies and a notable affinity for Maverik Lacrosse.

Category: Sports · Type: Topic · Subtype: Sport

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
5.6M
in United States
Gender
41.3%♀
58.7% male
Age
36.6
average years
Country rank
#5940
among all objects in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Lacrosse fans

41.3% are female, 58.7% are male, average age 36.6.

Fig. 02

Gender split

41.3%
Female
58.7%
Male
Demographic split for Lacrosse audience in United States
MetricValue
Female41.3%
Male58.7%
Average age36.6
Estimated audience size5.6M
Fig. 03

Age distribution

Ø 36.6
average years
Age distribution of the Lacrosse audience in United States
Age bracketShare%
16-2431%
25-3418%
35-4417%
45-5419%
55+15%
Fig. 04

Worldwide distribution

45.2%

of the worldwide Lacrosse audience comes from United States.

Worldwide audience distribution share by country for Lacrosse
CountryShare
United States45.2%
Italy13.5%
Canada5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Lacrosse fans by region: top regions in United States
#RegionReachAffinity×
01Wisconsin~300K3.38×
02Minnesota~200K1.65×
03Maryland~100K1.44×
04Connecticut~80K1.34×
05New Jersey~200K1.32×
06Massachusetts~200K1.30×
07Utah~70K1.30×
08New York~400K1.26×
09Virginia~200K1.22×
10Maine~30K1.21×
11Delaware~20K1.20×
12Pennsylvania~300K1.18×
13New Hampshire~30K1.15×
14Vermont~10K1.12×
15North Carolina~200K1.08×
16Iowa~60K1.08×
17Illinois~200K1.07×
18Washington, District of Columbia~10K1.02×
19Washington~100K1.01×
20Ohio~200K1.00×
21Georgia~200K1.00×
22Kentucky~70K0.99×
23Michigan~200K0.98×
24South Carolina~90K0.98×
25Rhode Island~20K0.98×
26Indiana~100K0.96×
27Florida~300K0.95×
28California~600K0.94×
29South Dakota~10K0.91×
30Missouri~90K0.88×
31Colorado~90K0.88×
32North Dakota~10K0.87×
33Idaho~30K0.86×
34Tennessee~100K0.85×
35Kansas~40K0.85×
36Oregon~60K0.83×
37Texas~300K0.82×
38Louisiana~60K0.82×
39Nebraska~30K0.80×
40West Virginia~20K0.80×
41Montana~10K0.78×
42Nevada~40K0.77×
43Arkansas~40K0.75×
44Alabama~60K0.73×
45Oklahoma~50K0.73×
46Mississippi~40K0.72×
47Alaska~9K0.72×
48Hawaii~20K0.70×
49Arizona~90K0.69×
50New Mexico~20K0.59×
Fig. 06

Affinity by region

Affinity by region — Lacrosse, United States
0.59×1.00×3.38×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Lacrosse audience vs. the country average
#·InterestCategoryAffinity×
01Maverik LacrosseSports35.07×
02Inside LacrosseSports28.12×
03LacrosseUnlimitedSports24.76×
04Women's sportsTopic24.21×
05STX LacrosseSports23.70×
06US LacrosseSports22.38×
07Paul RabilSports21.48×
08Scotty CameronSports21.44×
09Field lacrosseSports19.52×
10College lacrosseSports18.24×
11Women's lacrosseSports15.95×
12BarbourFashion & Accessoires13.83×
13Box lacrosseSports13.33×
14Los Angeles International AirportTravel & Leisure5.99×
15USA HockeySports4.93×
16Golf ballSports2.18×
17Golf equipmentSports2.05×
18NBA playoffsSports1.91×
19NBA FinalsSports1.83×
20Team sportSports1.54×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Lacrosse audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Lacrosse audience vs. the country average · What stands out
TraitClusterDeviationScore
Sports ActivityPOWER1.26×
SustainabilityBALANCE1.20×
Pet OwnershipJOY1.12×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Lacrosse audience vs. the country average · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.87×
Urban LifestyleOPEN0.88×
DIY MentalityTHRILL0.88×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Lacrosse over the last 12 months. Modelled, not counted; people interested in several topics count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/lacrosse-4538” · Methodology