Rascasse Audience Intelligence

Peter Maffay Audience in Germany

Peter Maffay has an estimated audience of 3.6M people in Germany.

#6among Pop in Germany
#64among people in Germany#103in Music & Radio

The average Peter Maffay fan in Germany is 50.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

By number of fans, Peter Maffay ranks #5 among the 1581 objects in Pop in Germany — 4.0× the group median.

Its fans are 10.1 years older than the group average of 39.9.

Compared with the other 1580 objects in Pop, Peter Maffay fans stand out for their interest in Juliane Werding, Ben Zucker and Bernhard Brink.

Interest is seasonal: August, September and November account for 38% of the year's searches, February is the quietest month.

Most fans live in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top affinities include Juliane Werding, Ben Zucker, Bernhard Brink, with strongest over-indexing on Juliane Werding (35.06× the country average).

Demographically, the Peter Maffay audience skews more female with an average age of 50.0, and over-indexes on personality traits such as Tradition, Need for Security.

The typical Peter Maffay fan in Germany is more female, around 50.0 years old, with strong Tradition tendencies and a notable affinity for Juliane Werding.

Category: Music & Radio · Type: Person · Subtype: Pop

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
3.6M
in Germany
Gender
60.8%♀
39.2% male
Age
50.0
average years
Country rank
#1632
among all objects in Germany
Fig. 01

Search interest · 12-month trend

+16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Peter Maffay fans

60.8% are female, 39.2% are male, average age 50.0.

Fig. 02

Gender split

60.8%
Female
39.2%
Male
Demographic split for Peter Maffay audience in Germany
MetricValue
Female60.8%
Male39.2%
Average age50.0
Estimated audience size3.6M
Fig. 03

Age distribution

Ø 50.0
average years
Age distribution of the Peter Maffay audience in Germany
Age bracketShare%
16-245%
25-346%
35-4413%
45-5432%
55+44%
Fig. 04

Worldwide distribution

87.5%

of the worldwide Peter Maffay audience comes from Germany.

Worldwide audience distribution share by country for Peter Maffay
CountryShare
Germany87.5%
Austria3.8%
Switzerland2.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Peter Maffay fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~200K1.44×
02Mecklenburg-Vorpommern~100K1.33×
03Thüringen~100K1.32×
04Sachsen~200K1.18×
05Schleswig-Holstein~200K1.16×
06Brandenburg~100K1.11×
07Niedersachsen~400K1.09×
08Rheinland-Pfalz~200K0.91×
09Bayern~600K0.89×
10Saarland~50K0.88×
11Baden-Württemberg~500K0.83×
12Hamburg~80K0.83×
13Bremen~30K0.82×
14Nordrhein-Westfalen~700K0.79×
15Hessen~300K0.79×
16Berlin~100K0.66×
Fig. 06

Affinity by region

Affinity by region — Peter Maffay, Germany
0.66×1.00×1.44×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Peter Maffay audience vs. the country average
#·InterestCategoryAffinity×
01Juliane WerdingMusic & Radio35.06×
02Ben ZuckerMusic & Radio18.49×
03Bernhard BrinkMusic & Radio13.73×
04Suzi QuatroMusic & Radio13.73×
05Semino RossiMusic & Radio12.24×
06Andy BorgMusic & Radio11.85×
07Heinz Rudolf KunzeMusic & Radio11.81×
08Wolfgang PetryMusic & Radio11.36×
09Mary RoosMusic & Radio11.04×
10Vicky LeandrosMusic & Radio10.87×
11Roland KaiserMusic & Radio10.50×
12Katja EbsteinMusic & Radio10.22×
13Udo LindenbergMusic & Radio10.15×
14Anna-Carina WoitschackMusic & Radio10.01×
15Udo JürgensMusic & Radio9.62×
16Andrea BergMusic & Radio8.86×
17Stefan MrossMusic & Radio8.76×
18Bonnie TylerMusic & Radio8.10×
19Thomas GottschalkMovies & TV7.69×
20MichelleMusic & Radio7.69×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Peter Maffay audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Peter Maffay audience vs. the country average · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.30×
Need for SecurityCONSERVATISM1.29×
Community OrientationOPEN1.28×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Peter Maffay audience vs. the country average · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.33×
Career OrientationPOWER0.46×
Luxury OrientationPREMIUM0.48×
0×1.00× baseline2×
Appendix

Explore more audiences

More Pop audiences in Germany

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in Germany with measurable interest in Peter Maffay over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/de/peter-maffay-4284” · Methodology