A data profile of the people who buy, follow and care about ABC in Argentina — modelled from more than twelve digital signal sources. ABC has an estimated audience of 1,906,004 people in Argentina.
ABC has an estimated audience of 1,906,004 people in Argentina. 64.3% are female, 35.7% are male, average age 40.8.
The key figures that characterise the ABC profile in Argentina.
64.3% are female, 35.7% are male, average age 40.8.
| Metric | Value |
|---|---|
| Female | 64.3% |
| Male | 35.7% |
| Average age | 40.8 |
| Estimated audience size | 1,906,004 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 20% | |
| 30-39 | 20% | |
| 40-49 | 21% | |
| 50+ | 24% |
of the worldwide ABC audience comes from Argentina.
| Country | Share |
|---|---|
| Spain | 39.1% |
| United States | 17.8% |
| Australia | 11.1% |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Argentina who actively search for ABC. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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