A data profile of the people who buy, follow and care about David Allen (author) in Austria — modelled from more than twelve digital signal sources. David Allen (author) has an estimated audience of 1,047,155 people in Austria.
The average David Allen (author) fan in Austria is 27.9 years old, balanced, and lives primarily in Vienna.
The audience is concentrated in Vienna, Lower Austria, Upper Austria.
Top brand affinities include Paulo Coelho, Curly Hair, High school, with strongest over-indexing on Paulo Coelho (19.7× the country average).
Demographically, the David Allen (author) audience skews balanced with an average age of 27.9, and over-indexes on personality traits such as Luxury Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 9 regions tracked by Rascasse.
The typical David Allen (author) fan in Austria is balanced, around 27.9 years old, with strong Luxury Orientation tendencies and a notable affinity for Paulo Coelho.
The key figures that characterise the David Allen (author) profile in Austria.
50.1% are female, 49.9% are male, average age 27.9.
| Metric | Value |
|---|---|
| Female | 50.1% |
| Male | 49.9% |
| Average age | 27.9 |
| Estimated audience size | 1,047,155 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 49% | |
| 20-29 | 25% | |
| 30-39 | 14% | |
| 40-49 | 12% | |
| 50+ | 0% |
of the worldwide David Allen (author) audience comes from Austria.
| Country | Share |
|---|---|
| Austria | 45.3% |
| Germany | 39.4% |
| United States | 4.6% |
Where the David Allen (author) audience in Austria is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Burgenland | ~30K | 1.15× | |
| 02 | Vorarlberg | ~40K | 1.08× | |
| 03 | Carinthia (state) | ~60K | 1.04× | |
| 04 | Salzburg | ~70K | 1.00× | |
| 05 | Tyrol | ~70K | 0.96× | |
| 06 | Upper Austria | ~100K | 0.95× | |
| 07 | Lower Austria | ~100K | 0.94× | |
| 08 | Styria | ~100K | 0.93× | |
| 09 | Vienna | ~200K | 0.85× |
The strongest cross-interests of the David Allen (author) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Paulo Coelho | Literature | 19.70× | ||
| 02 | Curly Hair | Beauty & Wellness | 3.32× | ||
| 03 | High school | Business & Career | 2.41× | ||
| 04 | Massimo Dutti | Shopping | 2.05× | ||
| 05 | Shih Tzu | Pets & Animals | 2.00× | ||
| 06 | Black cat | Pets & Animals | 1.88× | ||
| 07 | DJ Ötzi | Music & Radio | 1.85× | ||
| 08 | EC KAC | Sports | 1.84× | ||
| 09 | Entry-level job | Business & Career | 1.84× | ||
| 10 | Beagle | Pets & Animals | 1.79× | ||
| 11 | Deutsch lernen | Business & Career | 1.78× | ||
| 12 | Siberian Husky | Pets & Animals | 1.77× | ||
| 13 | Poetry | Literature | 1.76× | ||
| 14 | French Bulldog | Pets & Animals | 1.73× | ||
| 15 | Maine Coon | Pets & Animals | 1.72× | ||
| 16 | Yorkshire Terrier | Pets & Animals | 1.66× | ||
| 17 | British Shorthair | Pets & Animals | 1.65× | ||
| 18 | Mother's Day | Kids & Family | 1.64× | ||
| 19 | Labrador Retriever | Pets & Animals | 1.58× | ||
| 20 | Bulldog | Pets & Animals | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 1.35× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 1.35× |
David Allen (author) has an estimated audience of 1,047,155 people in Austria, concentrated in Vienna and Lower Austria.
50.1% of David Allen (author) fans are female, 49.9% are male, with an average age of 27.9 years.
David Allen (author) fans show strongest brand affinity for Paulo Coelho (19.7×), Curly Hair (3.32×), and High school (2.41×) over the country average.
David Allen (author) fans in Austria are most concentrated in Vienna (reach ~200K), Lower Austria (reach ~100K), and Upper Austria (reach ~100K). These three regions account for the largest share of the active audience.
Beyond David Allen (author) itself, the audience over-indexes on Curly Hair (3.32×), High school (2.41×), Poetry (1.76×), and DJ Ötzi (1.85×) compared to the Austria average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Austria who actively search for David Allen (author). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Austria. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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