A data profile of the people who buy, follow and care about Sting (musician) in Australia — modelled from more than twelve digital signal sources. Sting (musician) has an estimated audience of 106,454 people in Australia.
The average Sting (musician) fan in Australia is 47.1 years old, balanced, and lives primarily in New South Wales.
The audience is concentrated in New South Wales, Victoria, Queensland.
Top brand affinities include Phil Collins, Genesis (band), Pentatonix, with strongest over-indexing on Phil Collins (61.53× the country average).
Demographically, the Sting (musician) audience skews balanced with an average age of 47.1, and over-indexes on personality traits such as Spirituality, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 8 regions tracked by Rascasse.
The typical Sting (musician) fan in Australia is balanced, around 47.1 years old, with strong Spirituality tendencies and a notable affinity for Phil Collins.
The key figures that characterise the Sting (musician) profile in Australia.
47.6% are female, 52.4% are male, average age 47.1.
| Metric | Value |
|---|---|
| Female | 47.6% |
| Male | 52.4% |
| Average age | 47.1 |
| Estimated audience size | 106,454 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 9% | |
| 30-39 | 12% | |
| 40-49 | 24% | |
| 50+ | 44% |
of the worldwide Sting (musician) audience comes from Australia.
| Country | Share |
|---|---|
| United States | 15.6% |
| Poland | 13.1% |
| France | 10.9% |
Where the Sting (musician) audience in Australia is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Tasmania | ~3K | 1.16× | |
| 02 | Queensland | ~30K | 1.07× | |
| 03 | Western Australia | ~10K | 1.06× | |
| 04 | South Australia | ~9K | 1.01× | |
| 05 | Victoria | ~30K | 1.00× | |
| 06 | Australian Capital Territory | ~2K | 0.98× | |
| 07 | New South Wales | ~40K | 0.97× | |
| 08 | Northern Territory | <1K | 0.87× |
The strongest cross-interests of the Sting (musician) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Pentatonix | Music & Radio | 112.12× | ||
| 02 | Phil Collins | Music & Radio | 61.53× | ||
| 03 | Keane (band) | Music & Radio | 58.69× | ||
| 04 | Bono | Music & Radio | 55.41× | ||
| 05 | Genesis (band) | Music & Radio | 37.60× | ||
| 06 | Jeff Beck | Music & Radio | 32.43× | ||
| 07 | Wings | Music & Radio | 32.23× | ||
| 08 | Earth, Wind & Fire | Music & Radio | 28.36× | ||
| 09 | Paul Simon | Music & Radio | 25.42× | ||
| 10 | MerQury | Music & Radio | 24.91× | ||
| 11 | Mick Fleetwood | Music & Radio | 24.91× | ||
| 12 | Mark Knopfler | Music & Radio | 24.81× | ||
| 13 | American Music Award | Music & Radio | 24.61× | ||
| 14 | Iggy Pop | Music & Radio | 23.62× | ||
| 15 | Barbra Streisand | Music & Radio | 17.83× | ||
| 16 | Neil Diamond | Music & Radio | 15.10× | ||
| 17 | Prince (musician) | Music & Radio | 13.66× | ||
| 18 | Greyhounds | Music & Radio | 9.85× | ||
| 19 | Nürnberg | Music & Radio | 9.27× | ||
| 20 | Michael Jackson | Music & Radio | 7.68× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 2.76× | |
| Tradition | CONSERVATISM | 1.70× | |
| Community Orientation | OPEN | 1.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.91× | |
| Healthy Lifestyle | BALANCE | 0.99× | |
| Pet Ownership | JOY | 0.99× |
Sting (musician) has an estimated audience of 106,454 people in Australia, concentrated in New South Wales and Victoria.
47.6% of Sting (musician) fans are female, 52.4% are male, with an average age of 47.1 years.
Sting (musician) fans show strongest brand affinity for Phil Collins (61.53×), Genesis (band) (37.6×), and Pentatonix (112.12×) over the country average.
Sting (musician) fans in Australia are most concentrated in New South Wales (reach ~40K), Victoria (reach ~30K), and Queensland (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Sting (musician) itself, the audience over-indexes on Genesis (band) (37.6×), Pentatonix (112.12×), MerQury (24.91×), and Bono (55.41×) compared to the Australia average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Australia who actively search for Sting (musician). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Australia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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