Popularity ranking · Australia

The 100 most popular Music & Radio audiences in Australia

This curated ranking covers the 100 largest music & radio audiences in Australia, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 30k music & radio audiences tracked in Australia, the 100 ranked here account for the largest measured audience reach. Rock music, Peter Alexander and Pop music lead the list with a combined estimated audience of 24M people. Across all 100 entries the average audience size is 3.2M, and the largest, Rock music, reaches around 9.2M people in Australia. Audience size is the estimated number of unique people in Australia who actively engage with each music & radio audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Australia and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Australia who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Australia. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Australia, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Australia. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
1 Rock music 9.2M 42.6 54.8% Musical genre
2 Peter Alexander 7.4M
3 Pop music 7.3M 40.4 57.9% Musical genre
4 Parties 6.9M 41.1 60.3%
5 Virgin Australia 6.8M 46.1 61.2%
6 Concerts 6.8M 42.4 56.4%
7 CONPASS 6.7M 42.7 56.2% Concert venue
8 Hip hop music 6.6M 38.2 54.1% Musical genre
9 Ash (band) 6.1M
10 Podcast 5.9M 43.2 50.8%
11 Music videos 5.9M 41.5 53.1%
12 Rhythm and blues music 5.9M 40.3 53.6% Musical genre
13 Festival 5.8M 42.4 58.8%
14 Circular Quay 5.7M 42.8 55.9% Concert venue
15 Heavy metal music 5.6M 40.7 47.9% Record label
16 Blues music 5.6M 42.3 53.1% Musical genre
17 Popular music 5.5M 40.5 53.4% Musical genre
18 Jazz music 5.5M 41.7 54.8% Musical genre
19 Classical music 5.4M 42.5 55.4% Musical genre
20 Rock and roll 4.7M 43.0 53.9% Musical genre
21 Town Hall 4.7M 41.9 60.1% Concert venue
22 Nightclubs 4.5M 40.8 53.8%
23 Alternative rock 4.5M 38.6 52.1% Musical genre
24 Country music 4.4M 43.8 55.9% Musical genre
25 Soul music 4.3M 40.3 57.8% Musical genre

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Frequently asked questions

How is this list of the most popular music & radio audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Australia and ranks each music & radio audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest music & radio audience in Australia?

Rock music currently leads with an estimated audience of 9.2M people in Australia.

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