Porter Airlines Target Market in Canada
Porter Airlines has an estimated audience of 4,200,509 people in Canada. 59.4% are female, 40.6% are male, average age 46.0. Top regions: Ontario, Alberta, British Columbia.
The average Porter Airlines fan in Canada is 46.0 years old, more female, and lives primarily in Ontario. The audience is concentrated in Ontario, Alberta, British Columbia.
Category: Travel & Leisure · Type: Brand · Subtype: Airline
Customer demographics of Porter Airlines
| Metric | Value |
|---|---|
| Female | 59.4% |
| Male | 40.6% |
| Average age | 46.0 |
| Estimated audience size | 4,200,509 |
Porter Airlines customers by region in Canada
| Region | Reach | Affinity |
|---|---|---|
| Ontario | ~2.5M | 1.28× |
| Alberta | ~400K | 0.8× |
| British Columbia | ~400K | 0.56× |
| Quebec | ~300K | 0.34× |
| Nova Scotia | ~200K | 1.81× |
| Newfoundland and Labrador | ~100K | 1.86× |
| New Brunswick | ~100K | 1.2× |
| Manitoba | ~100K | 0.68× |
| Saskatchewan | ~40K | 0.32× |
| Prince Edward Island | ~20K | 1.15× |
Worldwide distribution
| Country | Share |
|---|---|
| Canada | 78.9% |
| United States | 11.1% |
| China | 1.8% |
See Porter Airlines audiences in other countries
More Airline audiences in Canada
- Air Canada (7,282,631)
- WestJet (6,922,712)
- Air Transat (4,631,611)
- Indian (airline) (1,720,577)
- Air France (1,335,077)
How to read this data
Audience size is the estimated number of people in Canada who actively search for Porter Airlines. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.