Eisbrecher Audience in Germany

Eisbrecher logo

Eisbrecher has an estimated audience of 250,126 people in Germany. 44.7% are female, 55.3% are male, average age 38.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Extreme metal, Normandie, Heavy Metal (magazine), Type O Negative, Heavy metal music.

The average Eisbrecher fan in Germany is 38.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Extreme metal, Normandie, Heavy Metal (magazine), with strongest over-indexing on Extreme metal (13.95× the country average). Demographically, the Eisbrecher audience skews more male with an average age of 38.0, and over-indexes on personality traits such as Tradition, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person

Demographics of Eisbrecher fans

Demographic split for Eisbrecher audience in Germany
MetricValue
Female44.7%
Male55.3%
Average age38.0
Estimated audience size250,126

Audience persona

The typical Eisbrecher fan in Germany is more male, around 38.0 years old, with strong Tradition tendencies and a notable affinity for Extreme metal.

Top regions in Germany

Top regions ranked by reach for Eisbrecher in Germany
RegionReachAffinity
Nordrhein-Westfalen45,5720.83×
Bayern41,6201.04×
Baden-Württemberg27,5550.81×
Niedersachsen23,2300.96×
Sachsen21,4281.75×
Hessen13,7420.72×
Rheinland-Pfalz10,0050.8×
Berlin9,6870.87×
Schleswig-Holstein8,8000.98×
Thüringen8,4041.32×
Brandenburg8,2061.06×
Sachsen-Anhalt8,0171.24×
Hamburg5,7021.01×
Mecklenburg-Vorpommern4,9051.03×
Saarland3,0060.98×
Bremen1,4000.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Eisbrecher audience
BrandAffinityCategory
Extreme metal13.95×Music & Radio
Normandie27.76×Music & Radio
Heavy Metal (magazine)75.33×Music & Radio
Type O Negative71.78×Music & Radio
Heavy metal music6.19×Music & Radio
Venom (band)21.16×Music & Radio
Linkin Park14.11×Music & Radio
Alternative metal13.91×Music & Radio
Rammstein14.23×Music & Radio
Limp Bizkit23.57×Music & Radio
Ozzy Osbourne12.27×Music & Radio
System of a Down21.35×Music & Radio
Jim Morrison25.99×Music & Radio
Album8.63×Music & Radio
Thrash metal12.43×Music & Radio
Black metal13.35×Music & Radio
Season of the Witch (2011 film)49.86×Movies & TV
Nu metal20.03×Music & Radio
Volbeat19.61×Music & Radio
Body modification7.91×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Eisbrecher audience
TraitClusterScore
TraditionCONSERVATISM1.28
ExtroversionTHRILL1.23
PatriotismCONSERVATISM1.17
Pet OwnershipJOY1.02
Need for SecurityCONSERVATISM0.99
Community OrientationOPEN0.98

Worldwide distribution

Worldwide audience distribution share by country for Eisbrecher
CountryShare
Germany65.9%
France5.3%
Austria4.2%

See Eisbrecher audiences in other countries

More Music & Radio audiences in Germany

Frequently asked questions

How many fans does Eisbrecher have in Germany?

Eisbrecher has an estimated audience of 250,126 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Eisbrecher fans?

44.7% of Eisbrecher fans are female, 55.3% are male, with an average age of 38.0 years.

Which brands do Eisbrecher fans like most?

Eisbrecher fans show strongest brand affinity for Extreme metal (13.95×), Normandie (27.76×), and Heavy Metal (magazine) (75.33×) over the country average.

Where do Eisbrecher fans live in Germany?

Eisbrecher fans in Germany are most concentrated in Nordrhein-Westfalen (reach 45,572), Bayern (reach 41,620), and Baden-Württemberg (reach 27,555). These three regions account for the largest share of the active audience.

What other brands do Eisbrecher fans also like?

Beyond Eisbrecher itself, the audience over-indexes on Normandie (27.76×), Heavy Metal (magazine) (75.33×), Type O Negative (71.78×), and Heavy metal music (6.19×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Eisbrecher. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.