Rascasse Audience Intelligence

Emma Mackey Audience in Germany

A data profile of the people who buy, follow and care about Emma Mackey in Germany — modelled from more than twelve digital signal sources. Emma Mackey has an estimated audience of 510,449 people in Germany.

#731among Actor Actress or TV Star in Germany#2180among Person in Germany#1786in Movies & TV

The average Emma Mackey fan in Germany is 35.6 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Gillian Anderson, Margot Robbie, Dakota Fanning, with strongest over-indexing on Gillian Anderson (500.51× the country average).

Demographically, the Emma Mackey audience skews balanced with an average age of 35.6, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Emma Mackey fan in Germany is balanced, around 35.6 years old, with strong Spirituality tendencies and a notable affinity for Gillian Anderson.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Emma Mackey profile in Germany.

Audience size
510K
in Germany
Gender
55.0%♀
45.0% male
Age
35.6
average years
Country rank
#11545
Person in Germany
Fig. 01

Search interest · 12-month trend

+23%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Emma Mackey fans

55.0% are female, 45.0% are male, average age 35.6.

Fig. 02

Gender split

55.0%
Female
45.0%
Male
Demographic split for Emma Mackey audience in Germany
MetricValue
Female55.0%
Male45.0%
Average age35.6
Estimated audience size510,449
Fig. 03

Age distribution

Ø 35.6
average years
Age distribution of the Emma Mackey audience in Germany
Age bracketShare%
16-1926%
20-2924%
30-3922%
40-4916%
50+12%
Fig. 04

Worldwide distribution

7.0%

of the worldwide Emma Mackey audience comes from Germany.

Worldwide audience distribution share by country for Emma Mackey
CountryShare
United States21.4%
United Kingdom10.0%
France8.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Emma Mackey audience in Germany is strongest.

Fig. 05

Top regions by affinity

Emma Mackey fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~30K1.32×
02Sachsen~30K1.07×
03Hessen~40K1.05×
04Thüringen~10K1.03×
05Bayern~80K1.02×
06Hamburg~10K1.01×
07Brandenburg~20K1.00×
08Nordrhein-Westfalen~100K0.99×
09Rheinland-Pfalz~20K0.96×
10Schleswig-Holstein~20K0.96×
11Sachsen-Anhalt~10K0.96×
12Baden-Württemberg~60K0.95×
13Bremen~4K0.95×
14Niedersachsen~40K0.93×
15Mecklenburg-Vorpommern~8K0.92×
16Saarland~5K0.90×
Fig. 06

Affinity by region

Affinity by region — Emma Mackey, Germany
0.90×1.00×1.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Emma Mackey audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Emma Mackey audience
#·InterestCategoryAffinity×
01Gillian AndersonMovies & TV500.51×
02M jak miłośćMovies & TV156.75×
03Margot RobbieMovies & TV86.37×
04Dakota FanningMovies & TV83.16×
05Daniel Day-LewisMovies & TV42.40×
06Victoria JusticeMovies & TV37.39×
07Pitchfork MediaMusic & Radio36.29×
08Charlotte GainsbourgMovies & TV35.79×
09Bob OdenkirkMovies & TV30.54×
10John Wick 2Movies & TV29.94×
11Charlize TheronMovies & TV29.10×
12Rose LeslieMovies & TV27.80×
13Mila KunisMovies & TV26.43×
14David HarbourMovies & TV19.89×
15Suicide SquadMovies & TV18.87×
16Downton AbbeyMovies & TV17.64×
17Cameron DiazMovies & TV15.55×
18Nathan FillionMovies & TV13.45×
19Alexandra DaddarioMovies & TV11.75×
20Emily BluntMovies & TV10.23×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Emma Mackey audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Emma Mackey audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.35×
PatriotismCONSERVATISM1.26×
ExtroversionTHRILL1.23×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Emma Mackey audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.79×
DIY MentalityTHRILL0.81×
Sports ActivityPOWER0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Emma Mackey have in Germany?

Emma Mackey has an estimated audience of 510,449 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Emma Mackey fans?

55.0% of Emma Mackey fans are female, 45.0% are male, with an average age of 35.6 years.

03

Which brands do Emma Mackey fans like most?

Emma Mackey fans show strongest brand affinity for Gillian Anderson (500.51×), Margot Robbie (86.37×), and Dakota Fanning (83.16×) over the country average.

04

Where do Emma Mackey fans live in Germany?

Emma Mackey fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Emma Mackey fans also like?

Beyond Emma Mackey itself, the audience over-indexes on Margot Robbie (86.37×), Dakota Fanning (83.16×), M jak miłość (156.75×), and Charlize Theron (29.1×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Actor Actress or TV Star audiences in Germany

See Emma Mackey audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Emma Mackey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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