Emma Mackey Audience in United States

Emma Mackey logo

Emma Mackey has an estimated audience of 1,555,604 people in United States. 55.3% are female, 44.7% are male, average age 37.7. Top regions: California, Texas, New York. Top brand affinities: Home staging, Elsword, Dog breed, La Jolla, Grinch.

The average Emma Mackey fan in United States is 37.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Home staging, Elsword, Dog breed, with strongest over-indexing on Home staging (12.38× the country average). Demographically, the Emma Mackey audience skews more female with an average age of 37.7, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Emma Mackey fans

Demographic split for Emma Mackey audience in United States
MetricValue
Female55.3%
Male44.7%
Average age37.7
Estimated audience size1,555,604

Audience persona

The typical Emma Mackey fan in United States is more female, around 37.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Home staging.

Top regions in United States

Top regions ranked by reach for Emma Mackey in United States
RegionReachAffinity
California202,4081.18×
Texas130,7600.98×
New York98,2891.13×
Florida93,7680.89×
Illinois54,0801.04×
Pennsylvania52,3461×
Ohio43,9440.92×
North Carolina42,9670.92×
Georgia40,9790.86×
New Jersey38,7220.98×
Arizona38,4521.21×
Washington38,4061.23×
Virginia37,8121×
Michigan37,1920.91×
Massachusetts35,4521.16×
Colorado30,0211.22×
Tennessee28,6610.92×
Maryland26,4250.99×
Indiana25,3790.89×
Missouri24,5790.98×
Minnesota23,5881.06×
Wisconsin22,8810.98×
Oregon22,1511.24×
Alabama21,6951×
South Carolina19,3530.83×
Utah17,9111.29×
Oklahoma17,0860.99×
Connecticut16,8761.08×
Louisiana16,6980.83×
Kentucky16,6360.85×
Nevada12,7730.85×
Iowa12,6340.99×
Kansas12,0290.98×
Arkansas10,9300.85×
Rhode Island8,9531.81×
Idaho8,6861.11×
Mississippi8,3180.65×
Nebraska7,2950.94×
New Mexico6,8240.87×
New Hampshire6,5621.07×
Hawaii5,7690.86×
Maine5,6291.01×
West Virginia5,5020.76×
Washington, District of Columbia5,2051.11×
Montana4,3171×
Alaska4,0501.22×
Delaware3,4810.81×
Vermont3,0111.1×
South Dakota2,8570.79×
North Dakota2,6370.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Emma Mackey audience
BrandAffinityCategory
Home staging12.38×Home & Garden
Elsword24.99×Games
Dog breed1.79×Pets & Animals
La Jolla11.68×Travel & Leisure
Grinch4.92×Movies & TV
Goop6.31×Internet & Social Media
Vocal harmony5.33×Music & Radio
Circular Quay41.69×Travel & Leisure
Home construction1.51×Home & Garden
Trinity Evangelical Divinity School30.83×Business & Career
Bank account2.05×Business & Career
Israel1.74×Travel & Leisure
Historic site3.41×Arts & Culture
Kaytranada9.39×Music & Radio
AMK Hub46.94×Travel & Leisure
Governor of Michigan5.66×Politics & Society
Wok4.88×Food & Beverages
The Fillmore8.94×Music & Radio
Mathcore4.84×Music & Radio
Grace Slick5.14×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Emma Mackey audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.5
ExtroversionTHRILL1.41
Early Adopter MentalityPOWER1.36
Social Media UsageJOY1.2
SustainabilityBALANCE1.19
IndividualismJOY1.17

Worldwide distribution

Worldwide audience distribution share by country for Emma Mackey
CountryShare
United States22.3%
United Kingdom10.1%
France9.2%

See Emma Mackey audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Emma Mackey have in United States?

Emma Mackey has an estimated audience of 1,555,604 people in United States, concentrated in California and Texas.

What is the gender split and age of Emma Mackey fans?

55.3% of Emma Mackey fans are female, 44.7% are male, with an average age of 37.7 years.

Which brands do Emma Mackey fans like most?

Emma Mackey fans show strongest brand affinity for Home staging (12.38×), Elsword (24.99×), and Dog breed (1.79×) over the country average.

Where do Emma Mackey fans live in United States?

Emma Mackey fans in United States are most concentrated in California (reach 202,408), Texas (reach 130,760), and New York (reach 98,289). These three regions account for the largest share of the active audience.

What other brands do Emma Mackey fans also like?

Beyond Emma Mackey itself, the audience over-indexes on Elsword (24.99×), Dog breed (1.79×), La Jolla (11.68×), and Grinch (4.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Emma Mackey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.