A data profile of the people who buy, follow and care about Emma Mackey in United States — modelled from more than twelve digital signal sources. Emma Mackey has an estimated audience of 1,557,809 people in United States.
The average Emma Mackey fan in United States is 36.9 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Margot Robbie, Hugh Grant, Dakota Fanning, with strongest over-indexing on Margot Robbie (39.71× the country average).
Demographically, the Emma Mackey audience skews more female with an average age of 36.9, and over-indexes on personality traits such as Convenience Orientation, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Emma Mackey fan in United States is more female, around 36.9 years old, with strong Convenience Orientation tendencies and a notable affinity for Margot Robbie.
The key figures that characterise the Emma Mackey profile in United States.
59.7% are female, 40.3% are male, average age 36.9.
| Metric | Value |
|---|---|
| Female | 59.7% |
| Male | 40.3% |
| Average age | 36.9 |
| Estimated audience size | 1,557,809 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 20% | |
| 30-39 | 19% | |
| 40-49 | 18% | |
| 50+ | 16% |
of the worldwide Emma Mackey audience comes from United States.
| Country | Share |
|---|---|
| United States | 21.4% |
| United Kingdom | 10.0% |
| France | 8.3% |
Where the Emma Mackey audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Rhode Island | ~8K | 1.57× | |
| 02 | Oregon | ~20K | 1.24× | |
| 03 | Utah | ~20K | 1.23× | |
| 04 | Massachusetts | ~40K | 1.22× | |
| 05 | Washington | ~40K | 1.20× | |
| 06 | Colorado | ~30K | 1.18× | |
| 07 | California | ~200K | 1.15× | |
| 08 | New York | ~100K | 1.14× | |
| 09 | Alaska | ~4K | 1.13× | |
| 10 | Idaho | ~9K | 1.11× | |
| 11 | New Hampshire | ~7K | 1.11× | |
| 12 | Washington, District of Columbia | ~5K | 1.11× | |
| 13 | Vermont | ~3K | 1.11× | |
| 14 | Connecticut | ~20K | 1.09× | |
| 15 | Maine | ~6K | 1.09× | |
| 16 | Minnesota | ~20K | 1.07× | |
| 17 | Arizona | ~30K | 1.04× | |
| 18 | Pennsylvania | ~50K | 1.03× | |
| 19 | Illinois | ~50K | 1.03× | |
| 20 | Kansas | ~10K | 1.01× | |
| 21 | Montana | ~4K | 1.01× | |
| 22 | Missouri | ~20K | 1.00× | |
| 23 | Virginia | ~40K | 0.99× | |
| 24 | Iowa | ~10K | 0.99× | |
| 25 | New Jersey | ~40K | 0.97× | |
| 26 | Wisconsin | ~20K | 0.97× | |
| 27 | Nebraska | ~8K | 0.97× | |
| 28 | Ohio | ~50K | 0.96× | |
| 29 | Maryland | ~30K | 0.96× | |
| 30 | Michigan | ~40K | 0.95× | |
| 31 | Indiana | ~30K | 0.95× | |
| 32 | Oklahoma | ~20K | 0.95× | |
| 33 | Texas | ~100K | 0.93× | |
| 34 | New Mexico | ~7K | 0.93× | |
| 35 | North Carolina | ~40K | 0.92× | |
| 36 | Tennessee | ~30K | 0.92× | |
| 37 | Kentucky | ~20K | 0.92× | |
| 38 | South Dakota | ~3K | 0.92× | |
| 39 | North Dakota | ~3K | 0.91× | |
| 40 | Alabama | ~20K | 0.89× | |
| 41 | Arkansas | ~10K | 0.89× | |
| 42 | Delaware | ~4K | 0.88× | |
| 43 | Georgia | ~40K | 0.87× | |
| 44 | South Carolina | ~20K | 0.86× | |
| 45 | Hawaii | ~6K | 0.86× | |
| 46 | Florida | ~90K | 0.85× | |
| 47 | Nevada | ~10K | 0.85× | |
| 48 | West Virginia | ~6K | 0.84× | |
| 49 | Louisiana | ~20K | 0.82× | |
| 50 | Mississippi | ~9K | 0.72× |
The strongest cross-interests of the Emma Mackey audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Hugh Grant | Movies & TV | 66.63× | ||
| 02 | Judi Dench | Movies & TV | 51.66× | ||
| 03 | Olivia Colman | Movies & TV | 50.26× | ||
| 04 | Margot Robbie | Movies & TV | 39.71× | ||
| 05 | Michael Caine | Movies & TV | 35.92× | ||
| 06 | Rose Leslie | Movies & TV | 33.19× | ||
| 07 | Jude Law | Movies & TV | 32.26× | ||
| 08 | Dakota Fanning | Movies & TV | 29.55× | ||
| 09 | Alien (franchise) | Movies & TV | 23.61× | ||
| 10 | Michael Fassbender | Movies & TV | 19.96× | ||
| 11 | Greta Gerwig | Movies & TV | 19.36× | ||
| 12 | Juliette Lewis | Movies & TV | 16.65× | ||
| 13 | Stanley Kubrick | Movies & TV | 15.93× | ||
| 14 | Gwendoline Christie | Movies & TV | 15.02× | ||
| 15 | Gillian Anderson | Movies & TV | 14.95× | ||
| 16 | Guillermo del Toro | Movies & TV | 14.50× | ||
| 17 | Mila Kunis | Movies & TV | 13.91× | ||
| 18 | Kelly Osbourne | Music & Radio | 12.76× | ||
| 19 | Helena Bonham Carter | Movies & TV | 11.50× | ||
| 20 | Christian Bale | Movies & TV | 11.07× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.47× | |
| Patriotism | CONSERVATISM | 1.39× | |
| Individualism | JOY | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.83× | |
| Healthy Lifestyle | BALANCE | 0.85× | |
| Pet Ownership | JOY | 0.86× |
Emma Mackey has an estimated audience of 1,557,809 people in United States, concentrated in California and Texas.
59.7% of Emma Mackey fans are female, 40.3% are male, with an average age of 36.9 years.
Emma Mackey fans show strongest brand affinity for Margot Robbie (39.71×), Hugh Grant (66.63×), and Dakota Fanning (29.55×) over the country average.
Emma Mackey fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Emma Mackey itself, the audience over-indexes on Hugh Grant (66.63×), Dakota Fanning (29.55×), Olivia Colman (50.26×), and Judi Dench (51.66×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Emma Mackey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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