Rascasse Audience Intelligence

Alien (franchise) Audience in United States

A data profile of the people who buy, follow and care about Alien (franchise) in United States — modelled from more than twelve digital signal sources. Alien (franchise) has an estimated audience of 1,699,759 people in United States.

#102among Video game in United States#67among Fictional Character in United States#2610in Movies & TV

The average Alien (franchise) fan in United States is 36.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Margot Robbie, Henry Cavill, Predator (alien), with strongest over-indexing on Margot Robbie (60.87× the country average).

Demographically, the Alien (franchise) audience skews more male with an average age of 36.8, and over-indexes on personality traits such as Tradition, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Alien (franchise) fan in United States is more male, around 36.8 years old, with strong Tradition tendencies and a notable affinity for Margot Robbie.

Category: Movies & TV · Type: Fictional Character · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Alien (franchise) profile in United States.

Audience size
1.7M
in United States
Gender
41.9%♀
58.1% male
Age
36.8
average years
Country rank
#16158
Fictional Character in United States
Fig. 01

Search interest · 12-month trend

+39%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Alien (franchise) fans

41.9% are female, 58.1% are male, average age 36.8.

Fig. 02

Gender split

41.9%
Female
58.1%
Male
Demographic split for Alien (franchise) audience in United States
MetricValue
Female41.9%
Male58.1%
Average age36.8
Estimated audience size1,699,759
Fig. 03

Age distribution

Ø 36.8
average years
Age distribution of the Alien (franchise) audience in United States
Age bracketShare%
16-1928%
20-2918%
30-3918%
40-4918%
50+17%
Fig. 04

Worldwide distribution

29.4%

of the worldwide Alien (franchise) audience comes from United States.

Worldwide audience distribution share by country for Alien (franchise)
CountryShare
United States29.4%
United Kingdom9.4%
Germany7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Alien (franchise) audience in United States is strongest.

Fig. 05

Top regions by affinity

Alien (franchise) fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~50K1.39×
02Alaska~5K1.36×
03New Mexico~10K1.31×
04California~200K1.20×
05Texas~200K1.19×
06Oregon~20K1.19×
07Utah~20K1.19×
08Washington~40K1.17×
09Nevada~20K1.17×
10Oklahoma~20K1.13×
11Colorado~30K1.08×
12Alabama~30K1.08×
13Missouri~30K1.07×
14Idaho~9K1.06×
15Kentucky~20K1.04×
16Illinois~60K1.02×
17Georgia~50K1.02×
18Indiana~30K1.01×
19Kansas~10K1.01×
20Florida~100K1.00×
21Ohio~50K1.00×
22Virginia~40K0.98×
23Tennessee~30K0.98×
24Arkansas~10K0.98×
25Michigan~40K0.97×
26Nebraska~8K0.97×
27Pennsylvania~50K0.96×
28North Carolina~50K0.96×
29Louisiana~20K0.96×
30West Virginia~7K0.96×
31New York~90K0.95×
32New Hampshire~6K0.94×
33Maryland~30K0.93×
34Connecticut~20K0.93×
35Maine~5K0.92×
36Rhode Island~5K0.92×
37Montana~4K0.92×
38Massachusetts~30K0.91×
39Wisconsin~20K0.91×
40Iowa~10K0.91×
41New Jersey~40K0.90×
42South Carolina~20K0.90×
43Minnesota~20K0.90×
44Mississippi~10K0.89×
45North Dakota~3K0.87×
46Washington, District of Columbia~4K0.86×
47South Dakota~3K0.84×
48Hawaii~6K0.83×
49Delaware~4K0.80×
50Vermont~2K0.80×
Fig. 06

Affinity by region

Affinity by region — Alien (franchise), United States
0.80×1.00×1.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Alien (franchise) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Alien (franchise) audience
#·InterestCategoryAffinity×
01alien vs predatorMovies & TV150.00×
02Prometheus (2012 film)Movies & TV107.11×
03H. R. GigerLiterature96.89×
04Henry CavillMovies & TV69.75×
05Margot RobbieMovies & TV60.87×
06Predator (alien)Movies & TV59.67×
07Sigourney WeaverMovies & TV43.64×
08DraculaMovies & TV40.00×
09The Thing (1982 film)Movies & TV38.79×
10Scarlett JohanssonMovies & TV35.92×
11Gal GadotFashion & Accessoires31.67×
12The War of the WorldsMovies & TV28.85×
13DuneMovies & TV25.00×
14Margaret QualleyMovies & TV22.81×
15Zara LarssonMusic & Radio21.41×
16Chris HemsworthMovies & TV20.14×
17Keanu ReevesMovies & TV16.36×
18Hair ExtensionsBeauty & Wellness9.51×
19CaseyMusic & Radio8.86×
20SupermanMovies & TV8.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Alien (franchise) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Alien (franchise) audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM3.99×
PatriotismCONSERVATISM2.25×
Risk AppetiteTHRILL1.97×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Alien (franchise) audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.73×
Quality AwarenessPREMIUM0.78×
Family OrientationCONSERVATISM0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Alien (franchise) have in United States?

Alien (franchise) has an estimated audience of 1,699,759 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Alien (franchise) fans?

41.9% of Alien (franchise) fans are female, 58.1% are male, with an average age of 36.8 years.

03

Which brands do Alien (franchise) fans like most?

Alien (franchise) fans show strongest brand affinity for Margot Robbie (60.87×), Henry Cavill (69.75×), and Predator (alien) (59.67×) over the country average.

04

Where do Alien (franchise) fans live in United States?

Alien (franchise) fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Alien (franchise) fans also like?

Beyond Alien (franchise) itself, the audience over-indexes on Henry Cavill (69.75×), Predator (alien) (59.67×), alien vs predator (150×), and Scarlett Johansson (35.92×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Alien (franchise). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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