Dracula Audience in United States

Dracula has an estimated audience of 2,740,697 people in United States. 48.2% are female, 51.8% are male, average age 34.7. Top regions: California, Texas, Florida. Top brand affinities: Finnair, Google Maps, Beetlejuice, DuckDuckGo, Wattpad.

The average Dracula fan in United States is 34.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Finnair, Google Maps, Beetlejuice, with strongest over-indexing on Finnair (675× the country average). Demographically, the Dracula audience skews balanced with an average age of 34.7, and over-indexes on personality traits such as Extroversion, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Dracula fans

Demographic split for Dracula audience in United States
MetricValue
Female48.2%
Male51.8%
Average age34.7
Estimated audience size2,740,697

Audience persona

The typical Dracula fan in United States is balanced, around 34.7 years old, with strong Extroversion tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Dracula in United States
RegionReachAffinity
California380,9381.26×
Texas285,5051.21×
Florida202,0891.09×
New York170,3161.11×
Illinois100,3071.1×
Pennsylvania94,4001.02×
Georgia90,7251.07×
Ohio86,0901.02×
North Carolina84,2721.02×
Arizona72,8411.3×
New Jersey70,7961.02×
Virginia70,0551.05×
Michigan69,9410.98×
Washington61,6971.12×
Tennessee57,6571.05×
Massachusetts54,7611.01×
Indiana52,1681.04×
Maryland46,7650.99×
Colorado45,8971.06×
Missouri43,8870.99×
Alabama40,0651.05×
Kentucky39,6201.15×
Louisiana39,1811.11×
South Carolina38,5740.94×
Minnesota38,4410.98×
Wisconsin35,5270.86×
Oregon34,9151.11×
Oklahoma34,2111.12×
Nevada30,9191.17×
Utah30,8051.26×
Arkansas21,6980.96×
Mississippi21,3310.94×
Kansas20,3930.94×
Iowa19,7230.87×
Connecticut19,5650.71×
New Mexico16,5641.21×
West Virginia13,7041.07×
Idaho13,0460.95×
Nebraska12,6690.92×
Maine9,6740.99×
New Hampshire9,3370.86×
Hawaii8,6930.74×
Rhode Island8,5300.98×
Washington, District of Columbia7,2890.88×
Montana6,7340.89×
Delaware6,2710.83×
Alaska5,7750.99×
South Dakota4,8570.77×
North Dakota4,5830.81×
Vermont3,7670.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dracula audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Google Maps15.18×Internet & Social Media
Beetlejuice12.95×Movies & TV
DuckDuckGo19.13×Internet & Social Media
Wattpad22.44×Internet & Social Media
Charlie Hunnam20.05×Movies & TV
Alien (franchise)34.22×Movies & TV
Jason Momoa10.63×Movies & TV
Clint Eastwood10.03×Movies & TV
Charmed23.45×Movies & TV
Superman2.89×Movies & TV
The Strangers (2008 film)20×Movies & TV
VMware31.89×Technology & Electronics
Rebel Wilson16.15×Movies & TV
DeviantArt6.61×Internet & Social Media
Zombieland18.25×Movies & TV
Twin Peaks7.63×Movies & TV
Kit Harington15.91×Movies & TV
Waterworld20×Movies & TV
Ozzy Osbourne7.5×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dracula audience
TraitClusterScore
ExtroversionTHRILL1.72
Risk AppetiteTHRILL1.58
TraditionCONSERVATISM1.57
Design AffinityPREMIUM1.55
LGBTQ+ IdentityOPEN1.53
Early Adopter MentalityPOWER1.45

Worldwide distribution

Worldwide audience distribution share by country for Dracula
CountryShare
United States25.8%
Brazil9.0%
United Kingdom5.6%

See Dracula audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does Dracula have in United States?

Dracula has an estimated audience of 2,740,697 people in United States, concentrated in California and Texas.

What is the gender split and age of Dracula fans?

48.2% of Dracula fans are female, 51.8% are male, with an average age of 34.7 years.

Which brands do Dracula fans like most?

Dracula fans show strongest brand affinity for Finnair (675×), Google Maps (15.18×), and Beetlejuice (12.95×) over the country average.

Where do Dracula fans live in United States?

Dracula fans in United States are most concentrated in California (reach 380,938), Texas (reach 285,505), and Florida (reach 202,089). These three regions account for the largest share of the active audience.

What other brands do Dracula fans also like?

Beyond Dracula itself, the audience over-indexes on Google Maps (15.18×), Beetlejuice (12.95×), DuckDuckGo (19.13×), and Wattpad (22.44×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dracula. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.