Dracula Audience in United States

Dracula has an estimated audience of 2,740,697 people in United States. 48.2% are female, 51.8% are male, average age 34.7. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Grace Slick, Throne of Glass, Grinch, Bank account.
The average Dracula fan in United States is 34.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Grace Slick, Throne of Glass, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Dracula audience skews balanced with an average age of 34.7, and over-indexes on personality traits such as Extroversion, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Dracula fans
| Metric | Value |
|---|---|
| Female | 48.2% |
| Male | 51.8% |
| Average age | 34.7 |
| Estimated audience size | 2,740,697 |
Audience persona
The typical Dracula fan in United States is balanced, around 34.7 years old, with strong Extroversion tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 380,938 | 1.26× |
| Texas | 285,505 | 1.21× |
| Florida | 202,089 | 1.09× |
| New York | 170,316 | 1.11× |
| Illinois | 100,307 | 1.1× |
| Pennsylvania | 94,400 | 1.02× |
| Georgia | 90,725 | 1.07× |
| Ohio | 86,090 | 1.02× |
| North Carolina | 84,272 | 1.02× |
| Arizona | 72,841 | 1.3× |
| New Jersey | 70,796 | 1.02× |
| Virginia | 70,055 | 1.05× |
| Michigan | 69,941 | 0.98× |
| Washington | 61,697 | 1.12× |
| Tennessee | 57,657 | 1.05× |
| Massachusetts | 54,761 | 1.01× |
| Indiana | 52,168 | 1.04× |
| Maryland | 46,765 | 0.99× |
| Colorado | 45,897 | 1.06× |
| Missouri | 43,887 | 0.99× |
| Alabama | 40,065 | 1.05× |
| Kentucky | 39,620 | 1.15× |
| Louisiana | 39,181 | 1.11× |
| South Carolina | 38,574 | 0.94× |
| Minnesota | 38,441 | 0.98× |
| Wisconsin | 35,527 | 0.86× |
| Oregon | 34,915 | 1.11× |
| Oklahoma | 34,211 | 1.12× |
| Nevada | 30,919 | 1.17× |
| Utah | 30,805 | 1.26× |
| Arkansas | 21,698 | 0.96× |
| Mississippi | 21,331 | 0.94× |
| Kansas | 20,393 | 0.94× |
| Iowa | 19,723 | 0.87× |
| Connecticut | 19,565 | 0.71× |
| New Mexico | 16,564 | 1.21× |
| West Virginia | 13,704 | 1.07× |
| Idaho | 13,046 | 0.95× |
| Nebraska | 12,669 | 0.92× |
| Maine | 9,674 | 0.99× |
| New Hampshire | 9,337 | 0.86× |
| Hawaii | 8,693 | 0.74× |
| Rhode Island | 8,530 | 0.98× |
| Washington, District of Columbia | 7,289 | 0.88× |
| Montana | 6,734 | 0.89× |
| Delaware | 6,271 | 0.83× |
| Alaska | 5,775 | 0.99× |
| South Dakota | 4,857 | 0.77× |
| North Dakota | 4,583 | 0.81× |
| Vermont | 3,767 | 0.78× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Grace Slick | 29.52× | Music & Radio |
| Throne of Glass | 18.08× | Literature |
| Grinch | 7.97× | Movies & TV |
| Bank account | 3.58× | Business & Career |
| Dog breed | 1.66× | Pets & Animals |
| Chromebook | 6.98× | Technology & Electronics |
| Natural rubber | 2.43× | Cars & Mobility |
| Wok | 7.08× | Food & Beverages |
| Vocal harmony | 4.89× | Music & Radio |
| Morphine (band) | 8.34× | Music & Radio |
| The Nice Guys | 7.61× | Movies & TV |
| College of the Holy Cross | 13.56× | Business & Career |
| Monmouth County, New Jersey | 8.52× | Travel & Leisure |
| 3D printing | 2.12× | Technology & Electronics |
| Google Photos | 2.06× | Technology & Electronics |
| Jesse Plemons | 2.83× | Movies & TV |
| Goop | 4.34× | Internet & Social Media |
| Hibachi | 6.25× | Food & Beverages |
| Elsword | 12.93× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.72 |
| Risk Appetite | THRILL | 1.58 |
| Tradition | CONSERVATISM | 1.57 |
| Design Affinity | PREMIUM | 1.55 |
| LGBTQ+ Identity | OPEN | 1.53 |
| Early Adopter Mentality | POWER | 1.45 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 25.8% |
| Brazil | 9.0% |
| United Kingdom | 5.6% |
See Dracula audiences in other countries
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Frequently asked questions
How many fans does Dracula have in United States?
Dracula has an estimated audience of 2,740,697 people in United States, concentrated in California and Texas.
What is the gender split and age of Dracula fans?
48.2% of Dracula fans are female, 51.8% are male, with an average age of 34.7 years.
Which brands do Dracula fans like most?
Dracula fans show strongest brand affinity for Keene, New Hampshire (675×), Grace Slick (29.52×), and Throne of Glass (18.08×) over the country average.
Where do Dracula fans live in United States?
Dracula fans in United States are most concentrated in California (reach 380,938), Texas (reach 285,505), and Florida (reach 202,089). These three regions account for the largest share of the active audience.
What other brands do Dracula fans also like?
Beyond Dracula itself, the audience over-indexes on Grace Slick (29.52×), Throne of Glass (18.08×), Grinch (7.97×), and Bank account (3.58×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Dracula. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.