AMC (TV channel) Audience in United States

AMC (TV channel) logo

AMC (TV channel) has an estimated audience of 13,762,129 people in United States. 50.4% are female, 49.6% are male, average age 41.1. Top regions: California, Texas, New York. Top brand affinities: Superman, Jon Bernthal, Beetlejuice, OneDrive, Peacemaker.

The average AMC (TV channel) fan in United States is 41.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Superman, Jon Bernthal, Beetlejuice, with strongest over-indexing on Superman (2.68× the country average). Demographically, the AMC (TV channel) audience skews balanced with an average age of 41.1, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: TV Channel

Demographics of AMC (TV channel) fans

Demographic split for AMC (TV channel) audience in United States
MetricValue
Female50.4%
Male49.6%
Average age41.1
Estimated audience size13,762,129

Audience persona

The typical AMC (TV channel) fan in United States is balanced, around 41.1 years old, with strong Extroversion tendencies and a notable affinity for Superman.

Top regions in United States

Top regions ranked by reach for AMC (TV channel) in United States
RegionReachAffinity
California2,639,5031.74×
Texas1,691,7901.43×
New York1,404,7431.83×
Florida1,250,9351.34×
Illinois966,2222.11×
New Jersey807,0882.31×
Georgia770,4401.82×
Pennsylvania590,4581.27×
Arizona549,9351.96×
North Carolina452,3861.09×
Indiana433,3491.72×
Ohio401,3130.95×
Massachusetts398,3811.47×
Virginia368,6511.1×
Washington339,2451.23×
Maryland335,2151.42×
Colorado329,0231.52×
Missouri310,9401.4×
Michigan310,8150.86×
Tennessee309,9591.12×
Alabama300,0961.56×
Kansas241,6142.23×
Oklahoma223,6781.46×
Louisiana207,5941.17×
Minnesota200,2921.02×
Connecticut169,6251.23×
Wisconsin114,7480.55×
Nevada113,9530.86×
South Carolina106,5750.51×
Kentucky89,1560.52×
Utah78,3160.64×
Oregon72,4460.46×
Arkansas64,3220.57×
Iowa60,4980.53×
New Hampshire44,7310.82×
New Mexico43,3810.63×
Washington, District of Columbia43,1001.04×
Nebraska41,1080.6×
Montana38,5831.01×
West Virginia34,0990.53×
Mississippi30,8100.27×
Idaho24,9560.36×
Rhode Island16,9480.39×
Delaware15,1780.4×
North Dakota13,0910.46×
Maine12,7670.26×
South Dakota11,8750.37×
Hawaii10,6860.18×
Alaska6,8450.23×
Vermont5,7660.24×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for AMC (TV channel) audience
BrandAffinityCategory
Superman2.68×Movies & TV
Jon Bernthal8.16×Movies & TV
Beetlejuice3.21×Movies & TV
OneDrive6.32×Technology & Electronics
Peacemaker2.26×Movies & TV
Final Destination2.8×Movies & TV
Bob Odenkirk10.38×Movies & TV
Roku6.32×Business & Career
Godzilla2.82×Movies & TV
Friends1.73×Movies & TV
Diane Kruger9.85×Movies & TV
Norman Reedus9.66×Movies & TV
Horror fiction3.36×Movies & TV
Spirit Halloween2.99×Kids & Family
Jeffrey Dean Morgan6.51×Movies & TV
Meme1.75×Internet & Social Media
The White Lotus2.52×Movies & TV
Goliath9.69×Movies & TV
Wonder Woman3.32×Movies & TV
Crime film3.61×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by AMC (TV channel) audience
TraitClusterScore
ExtroversionTHRILL1.4
Early Adopter MentalityPOWER1.39
Risk AppetiteTHRILL1.07
Social Media UsageJOY1.06
TraditionCONSERVATISM1.06
IndividualismJOY1.05

Worldwide distribution

Worldwide audience distribution share by country for AMC (TV channel)
CountryShare
United States55.8%
China3.6%
United Kingdom3.1%

See AMC (TV channel) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does AMC (TV channel) have in United States?

AMC (TV channel) has an estimated audience of 13,762,129 people in United States, concentrated in California and Texas.

What is the gender split and age of AMC (TV channel) fans?

50.4% of AMC (TV channel) fans are female, 49.6% are male, with an average age of 41.1 years.

Which brands do AMC (TV channel) fans like most?

AMC (TV channel) fans show strongest brand affinity for Superman (2.68×), Jon Bernthal (8.16×), and Beetlejuice (3.21×) over the country average.

Where do AMC (TV channel) fans live in United States?

AMC (TV channel) fans in United States are most concentrated in California (reach 2,639,503), Texas (reach 1,691,790), and New York (reach 1,404,743). These three regions account for the largest share of the active audience.

What other brands do AMC (TV channel) fans also like?

Beyond AMC (TV channel) itself, the audience over-indexes on Jon Bernthal (8.16×), Beetlejuice (3.21×), OneDrive (6.32×), and Peacemaker (2.26×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for AMC (TV channel). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.