Meme Audience in United States

Meme logo

Meme has an estimated audience of 70,484,414 people in United States. 51.4% are female, 48.6% are male, average age 34.5. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Mathcore, Google Home, The Historian, Combat sport.

The average Meme fan in United States is 34.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Mathcore, Google Home, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Meme audience skews balanced with an average age of 34.5, and over-indexes on personality traits such as Extroversion, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Internet & Social Media · Type: Topic · Subtype: Content type

Demographics of Meme fans

Demographic split for Meme audience in United States
MetricValue
Female51.4%
Male48.6%
Average age34.5
Estimated audience size70,484,414

Audience persona

The typical Meme fan in United States is balanced, around 34.5 years old, with strong Extroversion tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Meme in United States
RegionReachAffinity
California7,927,7591.02×
Texas7,797,7541.29×
Florida5,097,0811.07×
New York3,308,8450.84×
Pennsylvania2,211,1490.93×
Illinois2,209,4990.94×
North Carolina2,133,3391.01×
Georgia2,102,2310.97×
Ohio2,066,3510.95×
Michigan1,889,9351.03×
Virginia1,833,9241.07×
Arizona1,756,0801.22×
Washington1,753,4171.24×
New Jersey1,512,1850.84×
Tennessee1,474,0211.04×
Indiana1,442,4121.12×
Missouri1,246,7071.1×
Massachusetts1,151,2720.83×
Colorado1,139,2751.03×
Maryland1,065,4490.88×
Alabama1,057,5341.07×
South Carolina990,2600.93×
Wisconsin982,3030.93×
Utah966,3671.53×
Minnesota950,1330.94×
Oklahoma939,8091.2×
Louisiana911,2071×
Kentucky907,5951.03×
Oregon902,9911.12×
Arkansas724,2401.25×
Nevada671,5580.99×
Kansas639,0221.15×
Connecticut575,7540.81×
Iowa562,2180.97×
Mississippi560,1100.96×
Idaho419,1481.19×
Nebraska379,6841.07×
West Virginia377,2181.15×
New Mexico347,3070.98×
Hawaii295,4490.98×
Maine228,1440.9×
New Hampshire217,4190.78×
Montana188,0190.96×
Alaska169,5051.12×
Rhode Island164,6910.73×
South Dakota155,0430.95×
North Dakota149,0711.03×
Washington, District of Columbia146,1720.69×
Delaware134,2850.69×
Wyoming91,5750.88×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Meme audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Mathcore17.86×Music & Radio
Google Home11.9×Technology & Electronics
The Historian16.83×Literature
Combat sport1.63×Sports
Eurail16.92×Cars & Mobility
Staycation2.34×Home & Garden
Urban horticulture2.4×Home & Garden
Google Photos1.55×Technology & Electronics
3D printing1.57×Technology & Electronics
Parral, Chihuahua9.05×Travel & Leisure
JDSU1.84×Business & Career
edureka20.87×Business & Career
Historic site2.4×Arts & Culture
Grinch1.97×Movies & TV
Home staging2.4×Home & Garden
Goop2.4×Internet & Social Media
Evan Tanner16.95×Sports
Glasgow, Kentucky11.72×Travel & Leisure
Mie goreng15.89×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Meme audience
TraitClusterScore
ExtroversionTHRILL1.07
Healthy LifestyleBALANCE1
LGBTQ+ IdentityOPEN0.99
Early Adopter MentalityPOWER0.98
Risk AppetiteTHRILL0.94
Luxury OrientationPREMIUM0.93

Worldwide distribution

Worldwide audience distribution share by country for Meme
CountryShare
United States32.5%
India5.0%
Brazil4.8%

See Meme audiences in other countries

More Content type audiences in United States

Frequently asked questions

How many fans does Meme have in United States?

Meme has an estimated audience of 70,484,414 people in United States, concentrated in California and Texas.

What is the gender split and age of Meme fans?

51.4% of Meme fans are female, 48.6% are male, with an average age of 34.5 years.

Which brands do Meme fans like most?

Meme fans show strongest brand affinity for Keene, New Hampshire (675×), Mathcore (17.86×), and Google Home (11.9×) over the country average.

Where do Meme fans live in United States?

Meme fans in United States are most concentrated in California (reach 7,927,759), Texas (reach 7,797,754), and Florida (reach 5,097,081). These three regions account for the largest share of the active audience.

What other brands do Meme fans also like?

Beyond Meme itself, the audience over-indexes on Mathcore (17.86×), Google Home (11.9×), The Historian (16.83×), and Combat sport (1.63×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Meme. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.