A data profile of the people who buy, follow and care about Meme in France — modelled from more than twelve digital signal sources. Meme has an estimated audience of 2,714,004 people in France.
The average Meme fan in France is 30.3 years old, more male, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France.
Top brand affinities include Love & Sex, Broadcasting of sports events, Christmas Gift, with strongest over-indexing on Love & Sex (302.35× the country average).
Demographically, the Meme audience skews more male with an average age of 30.3, and over-indexes on personality traits such as Career Orientation, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Meme fan in France is more male, around 30.3 years old, with strong Career Orientation tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Meme profile in France.
42.5% are female, 57.5% are male, average age 30.3.
| Metric | Value |
|---|---|
| Female | 42.5% |
| Male | 57.5% |
| Average age | 30.3 |
| Estimated audience size | 2,714,004 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 44% | |
| 20-29 | 26% | |
| 30-39 | 12% | |
| 40-49 | 9% | |
| 50+ | 9% |
of the worldwide Meme audience comes from France.
| Country | Share |
|---|---|
| United States | 32.4% |
| India | 5.0% |
| Brazil | 4.8% |
Where the Meme audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Île-de-France | ~600K | 1.22× | |
| 02 | Hauts-de-France | ~300K | 1.19× | |
| 03 | Grand Est | ~300K | 1.15× | |
| 04 | Normandy | ~100K | 1.06× | |
| 05 | Occitanie | ~200K | 1.04× | |
| 06 | Provence-Alpes-Côte d'Azur | ~200K | 1.03× | |
| 07 | Auvergne-Rhône-Alpes | ~300K | 1.02× | |
| 08 | Nouvelle-Aquitaine | ~200K | 0.99× | |
| 09 | Bourgogne-Franche-Comté | ~100K | 0.96× | |
| 10 | Centre-Val de Loire | ~90K | 0.92× | |
| 11 | Brittany | ~100K | 0.91× | |
| 12 | Pays de la Loire | ~100K | 0.90× | |
| 13 | Corsica | ~9K | 0.64× |
The strongest cross-interests of the Meme audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 302.35× | ||
| 02 | Selfridges | Shopping | 142.86× | ||
| 03 | Plants vs. Zombies | Games | 23.70× | ||
| 04 | Broadcasting of sports events | Movies & TV | 21.36× | ||
| 05 | Christmas Gift | Kids & Family | 18.65× | ||
| 06 | Christmas tree | Kids & Family | 17.95× | ||
| 07 | Girl power | Politics & Society | 13.45× | ||
| 08 | Dentistry | Business & Career | 13.21× | ||
| 09 | Zoom lens | Technology & Electronics | 9.10× | ||
| 10 | Kitchen garden | Home & Garden | 7.11× | ||
| 11 | Amanda Seyfried | Movies & TV | 6.77× | ||
| 12 | Hormone | Health | 5.61× | ||
| 13 | Tinder | Internet & Social Media | 4.93× | ||
| 14 | Improvisation | Music & Radio | 4.68× | ||
| 15 | Instant Gaming | Games | 4.01× | ||
| 16 | Emmanuel Macron | Politics & Society | 3.95× | ||
| 17 | Internet & Social Media | 3.70× | |||
| 18 | Livemusic | Music & Radio | 3.06× | ||
| 19 | Google Maps | Internet & Social Media | 2.66× | ||
| 20 | TikTok | Internet & Social Media | 1.70× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.82× | |
| Patriotism | CONSERVATISM | 1.71× | |
| Mindfulness | BALANCE | 1.64× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.68× | |
| Indulgence | JOY | 0.69× | |
| Community Orientation | OPEN | 0.70× |
Meme has an estimated audience of 2,714,004 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
42.5% of Meme fans are female, 57.5% are male, with an average age of 30.3 years.
Meme fans show strongest brand affinity for Love & Sex (302.35×), Broadcasting of sports events (21.36×), and Christmas Gift (18.65×) over the country average.
Meme fans in France are most concentrated in Île-de-France (reach ~600K), Auvergne-Rhône-Alpes (reach ~300K), and Hauts-de-France (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Meme itself, the audience over-indexes on Broadcasting of sports events (21.36×), Christmas Gift (18.65×), Dentistry (13.21×), and Christmas tree (17.95×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Meme. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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