Norman Reedus Audience in United States

Norman Reedus logo

Norman Reedus has an estimated audience of 2,708,490 people in United States. 51.3% are female, 48.7% are male, average age 33.8. Top regions: California, Texas, Florida. Top brand affinities: Jon Bernthal, Andrew Lincoln, Jeffrey Dean Morgan, Christian Serratos, Lauren Cohan.

The average Norman Reedus fan in United States is 33.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jon Bernthal, Andrew Lincoln, Jeffrey Dean Morgan, with strongest over-indexing on Jon Bernthal (47.21× the country average). Demographically, the Norman Reedus audience skews balanced with an average age of 33.8, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Norman Reedus fans

Demographic split for Norman Reedus audience in United States
MetricValue
Female51.3%
Male48.7%
Average age33.8
Estimated audience size2,708,490

Audience persona

The typical Norman Reedus fan in United States is balanced, around 33.8 years old, with strong Risk Appetite tendencies and a notable affinity for Jon Bernthal.

Top regions in United States

Top regions ranked by reach for Norman Reedus in United States
RegionReachAffinity
California288,2250.97×
Texas254,8781.09×
Florida171,1620.93×
New York130,6980.86×
Ohio97,5401.17×
Pennsylvania88,5540.97×
Georgia86,6641.04×
North Carolina83,9461.03×
Illinois83,0580.92×
Michigan70,7731×
Tennessee67,0851.23×
Washington60,7671.12×
Virginia59,4550.9×
Arizona58,5731.06×
Indiana57,3201.16×
New Jersey54,3810.79×
Kentucky52,5531.55×
Missouri47,5821.09×
South Carolina46,7491.15×
Massachusetts43,6580.82×
Alabama42,5391.12×
Colorado41,6910.98×
Oklahoma39,8751.33×
Wisconsin37,3570.92×
Oregon35,5261.14×
Maryland35,5110.76×
Minnesota35,3050.91×
Louisiana31,9780.92×
Arkansas26,5861.19×
Nevada25,9700.99×
Utah24,6151.01×
Mississippi22,5451.01×
Iowa22,4411.01×
Kansas21,4891.01×
Connecticut21,4200.79×
West Virginia16,6181.32×
New Mexico15,3831.13×
Idaho15,0391.11×
Nebraska12,2280.9×
New Hampshire10,0410.94×
Maine9,8311.01×
Montana8,3081.11×
Hawaii8,1210.7×
Rhode Island7,1840.83×
Delaware6,0390.81×
Alaska5,9151.02×
South Dakota5,6220.9×
North Dakota5,1220.92×
Washington, District of Columbia4,2800.53×
Vermont4,0140.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Norman Reedus audience
BrandAffinityCategory
Jon Bernthal47.21×Movies & TV
Andrew Lincoln67.3×Movies & TV
Jeffrey Dean Morgan31.94×Movies & TV
Christian Serratos60.8×Movies & TV
Lauren Cohan45.01×Movies & TV
Outlander (film)27.85×Movies & TV
Diane Kruger31.89×Movies & TV
Chandler Riggs49.2×Movies & TV
World War Z (film)35.08×Movies & TV
Roku16.28×Business & Career
Samantha Morton57.06×Movies & TV
Danai Gurira42.03×Movies & TV
Adam Driver23.54×Movies & TV
Sarah Wayne Callies43.85×Movies & TV
Michael Cudlitz43.32×Movies & TV
The Walking Dead (video game)24.12×Games
Michelle Fairley45.92×Music & Radio
Couleur Café95.8×
Oscar Isaac12.42×Movies & TV
The Departed14.75×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Norman Reedus audience
TraitClusterScore
Risk AppetiteTHRILL1.94
Luxury OrientationPREMIUM1.58
ExtroversionTHRILL1.51
Early Adopter MentalityPOWER1.47
Pet OwnershipJOY1.17
Social Media UsageJOY1.12

Worldwide distribution

Worldwide audience distribution share by country for Norman Reedus
CountryShare
United States30.8%
Germany6.7%
Brazil6.6%

See Norman Reedus audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Norman Reedus have in United States?

Norman Reedus has an estimated audience of 2,708,490 people in United States, concentrated in California and Texas.

What is the gender split and age of Norman Reedus fans?

51.3% of Norman Reedus fans are female, 48.7% are male, with an average age of 33.8 years.

Which brands do Norman Reedus fans like most?

Norman Reedus fans show strongest brand affinity for Jon Bernthal (47.21×), Andrew Lincoln (67.3×), and Jeffrey Dean Morgan (31.94×) over the country average.

Where do Norman Reedus fans live in United States?

Norman Reedus fans in United States are most concentrated in California (reach 288,225), Texas (reach 254,878), and Florida (reach 171,162). These three regions account for the largest share of the active audience.

What other brands do Norman Reedus fans also like?

Beyond Norman Reedus itself, the audience over-indexes on Andrew Lincoln (67.3×), Jeffrey Dean Morgan (31.94×), Christian Serratos (60.8×), and Lauren Cohan (45.01×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Norman Reedus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.