Sarah Wayne Callies Audience in United States

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Sarah Wayne Callies has an estimated audience of 789,019 people in United States. 57.6% are female, 42.4% are male, average age 36.8. Top regions: California, Texas, Florida. Top brand affinities: Google Photos, Personalised Gifts, Pallet racking, Grinch, Hang Seng Index.

The average Sarah Wayne Callies fan in United States is 36.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Google Photos, Personalised Gifts, Pallet racking, with strongest over-indexing on Google Photos (18.28× the country average). Demographically, the Sarah Wayne Callies audience skews more female with an average age of 36.8, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Sarah Wayne Callies fans

Demographic split for Sarah Wayne Callies audience in United States
MetricValue
Female57.6%
Male42.4%
Average age36.8
Estimated audience size789,019

Audience persona

The typical Sarah Wayne Callies fan in United States is more female, around 36.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Google Photos.

Top regions in United States

Top regions ranked by reach for Sarah Wayne Callies in United States
RegionReachAffinity
California81,8540.94×
Texas71,2431.05×
Florida57,2501.07×
New York44,121
Illinois28,5711.09×
Ohio28,3631.17×
Pennsylvania27,6441.04×
Georgia25,9441.07×
North Carolina24,7421.04×
New Jersey21,7071.08×
Michigan20,8761.01×
Virginia19,0270.99×
Tennessee17,2901.09×
Indiana16,7801.16×
Massachusetts15,6321.01×
Washington15,4320.97×
Arizona14,8660.92×
Missouri13,4531.06×
Maryland12,4080.91×
Kentucky12,3331.25×
South Carolina12,0161.01×
Colorado11,5650.93×
Minnesota11,4701.01×
Wisconsin10,8060.91×
Alabama10,2120.93×
Oklahoma10,1261.16×
Louisiana9,7870.96×
Connecticut8,3861.06×
Oregon8,1750.9×
Utah8,1351.15×
Arkansas7,2171.11×
Nevada6,8700.9×
Kansas6,6291.07×
Iowa6,5461.01×
Mississippi6,4150.99×
West Virginia4,3081.17×
Idaho4,0871.03×
Nebraska3,7940.96×
New Hampshire3,5311.14×
New Mexico3,2830.83×
Hawaii3,0180.89×
Maine2,8701.02×
Rhode Island2,502
Montana2,1420.98×
Delaware1,9140.88×
North Dakota1,8871.16×
South Dakota1,7160.94×
Washington, District of Columbia1,2370.52×
Alaska1,2260.73×
Vermont1,1680.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sarah Wayne Callies audience
BrandAffinityCategory
Google Photos18.28×Technology & Electronics
Personalised Gifts23.48×Home & Garden
Pallet racking35.61×Home & Garden
Grinch7.61×Movies & TV
Hang Seng Index19.66×Business & Career
Elsword20×Games
John Havlicek15.45×Sports
Home staging5.13×Home & Garden
Kenneth Copeland Ministries15.44×Politics & Society
Saving2.67×Business & Career
Whataburger1.6×Food & Beverages
Litter box1.62×Pets & Animals
REC TEC Grills14.44×Sports
Pillow1.59×Home & Garden
Sugar glass21.49×Food & Beverages
Mortgage insurance3.02×Business & Career
Tata, Hungary118.38×Travel & Leisure
Captain America (1990 film)2.97×Movies & TV
Panama2.33×Travel & Leisure
Writers Guild of America17.15×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sarah Wayne Callies audience
TraitClusterScore
Luxury OrientationPREMIUM2.39
Risk AppetiteTHRILL1.6
ExtroversionTHRILL1.29
Convenience OrientationPREMIUM1.27
LGBTQ+ IdentityOPEN1.2
Early Adopter MentalityPOWER1.18

Worldwide distribution

Worldwide audience distribution share by country for Sarah Wayne Callies
CountryShare
United States18.8%
Germany5.2%
Brazil4.7%

See Sarah Wayne Callies audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Sarah Wayne Callies have in United States?

Sarah Wayne Callies has an estimated audience of 789,019 people in United States, concentrated in California and Texas.

What is the gender split and age of Sarah Wayne Callies fans?

57.6% of Sarah Wayne Callies fans are female, 42.4% are male, with an average age of 36.8 years.

Which brands do Sarah Wayne Callies fans like most?

Sarah Wayne Callies fans show strongest brand affinity for Google Photos (18.28×), Personalised Gifts (23.48×), and Pallet racking (35.61×) over the country average.

Where do Sarah Wayne Callies fans live in United States?

Sarah Wayne Callies fans in United States are most concentrated in California (reach 81,854), Texas (reach 71,243), and Florida (reach 57,250). These three regions account for the largest share of the active audience.

What other brands do Sarah Wayne Callies fans also like?

Beyond Sarah Wayne Callies itself, the audience over-indexes on Personalised Gifts (23.48×), Pallet racking (35.61×), Grinch (7.61×), and Hang Seng Index (19.66×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sarah Wayne Callies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.