Lauren Cohan Audience in United States

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Lauren Cohan has an estimated audience of 1,673,989 people in United States. 45.8% are female, 54.2% are male, average age 37.5. Top regions: California, Texas, Florida. Top brand affinities: Jon Bernthal, GPS tracking unit, Split, Croatia, Sarah Wayne Callies, Norman Reedus.

The average Lauren Cohan fan in United States is 37.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jon Bernthal, GPS tracking unit, Split, Croatia, with strongest over-indexing on Jon Bernthal (40.02× the country average). Demographically, the Lauren Cohan audience skews balanced with an average age of 37.5, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Lauren Cohan fans

Demographic split for Lauren Cohan audience in United States
MetricValue
Female45.8%
Male54.2%
Average age37.5
Estimated audience size1,673,989

Audience persona

The typical Lauren Cohan fan in United States is balanced, around 37.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Jon Bernthal.

Top regions in United States

Top regions ranked by reach for Lauren Cohan in United States
RegionReachAffinity
California169,0950.92×
Texas157,3881.09×
Florida95,1770.84×
New York80,7760.86×
Ohio57,6821.12×
Pennsylvania57,2481.02×
Illinois55,8711×
North Carolina54,9381.09×
Georgia53,6231.04×
Michigan46,2151.06×
Virginia40,1760.99×
Tennessee39,5491.18×
New Jersey38,1400.9×
Indiana34,7711.14×
Washington33,7891.01×
Arizona33,0360.97×
Missouri32,3061.2×
Massachusetts29,3420.89×
Kentucky27,2541.3×
Colorado26,7031.01×
Alabama25,3581.08×
Maryland24,5380.85×
South Carolina24,1780.96×
Oklahoma24,1501.3×
Wisconsin23,9350.95×
Minnesota22,3890.93×
Louisiana21,3100.99×
Oregon19,8971.04×
Utah16,9761.13×
Arkansas16,4631.19×
Nevada15,0950.93×
Iowa14,4881.05×
Connecticut14,2970.85×
Mississippi14,0351.02×
Kansas14,0181.06×
West Virginia9,8631.27×
Idaho9,3901.12×
Nebraska8,6731.03×
New Mexico8,3250.99×
New Hampshire6,3360.96×
Hawaii5,7760.8×
Maine5,7580.96×
Montana4,8181.04×
Rhode Island4,1950.79×
South Dakota3,5990.93×
Delaware3,5750.77×
Alaska3,5010.98×
North Dakota3,4361×
Washington, District of Columbia2,7810.55×
Vermont2,5060.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lauren Cohan audience
BrandAffinityCategory
Jon Bernthal40.02×Movies & TV
GPS tracking unit72.17×Sports
Split, Croatia150.42×Travel & Leisure
Sarah Wayne Callies60.47×Movies & TV
Norman Reedus28.58×Movies & TV
Christian Serratos47.24×Movies & TV
Michael Cudlitz57.36×Movies & TV
Chandler Riggs48.88×Movies & TV
Samantha Morton56.41×Movies & TV
Jeffrey Dean Morgan17.53×Movies & TV
Josh McDermitt61.18×Music & Radio
Andrew Lincoln27.01×Movies & TV
Michael Rooker16.92×Movies & TV
Robert Kirkman31.09×Literature
Danai Gurira21.01×Movies & TV
Candy Club57.69×Food & Beverages
Roku6.16×Business & Career
Lori Loughlin9.29×Movies & TV
The Birds (film)11.14×Movies & TV
Oasis (drink)8.84×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lauren Cohan audience
TraitClusterScore
Luxury OrientationPREMIUM2.51
LGBTQ+ IdentityOPEN2.07
Risk AppetiteTHRILL1.78
MindfulnessBALANCE1.62
ExtroversionTHRILL1.31
Early Adopter MentalityPOWER1.27

Worldwide distribution

Worldwide audience distribution share by country for Lauren Cohan
CountryShare
United States29.3%
Brazil6.1%
United Kingdom5.4%

See Lauren Cohan audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Lauren Cohan have in United States?

Lauren Cohan has an estimated audience of 1,673,989 people in United States, concentrated in California and Texas.

What is the gender split and age of Lauren Cohan fans?

45.8% of Lauren Cohan fans are female, 54.2% are male, with an average age of 37.5 years.

Which brands do Lauren Cohan fans like most?

Lauren Cohan fans show strongest brand affinity for Jon Bernthal (40.02×), GPS tracking unit (72.17×), and Split, Croatia (150.42×) over the country average.

Where do Lauren Cohan fans live in United States?

Lauren Cohan fans in United States are most concentrated in California (reach 169,095), Texas (reach 157,388), and Florida (reach 95,177). These three regions account for the largest share of the active audience.

What other brands do Lauren Cohan fans also like?

Beyond Lauren Cohan itself, the audience over-indexes on GPS tracking unit (72.17×), Split, Croatia (150.42×), Sarah Wayne Callies (60.47×), and Norman Reedus (28.58×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lauren Cohan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.