The Birds (film) Audience in United States

The Birds (film) logo

The Birds (film) has an estimated audience of 1,340,698 people in United States. 59.5% are female, 40.5% are male, average age 40.1. Top regions: California, Texas, New York. Top brand affinities: The Nice Guys, Autlán, Natural rubber, Poble Espanyol, Home staging.

The average The Birds (film) fan in United States is 40.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include The Nice Guys, Autlán, Natural rubber, with strongest over-indexing on The Nice Guys (24.67× the country average). Demographically, the The Birds (film) audience skews more female with an average age of 40.1, and over-indexes on personality traits such as Sustainability, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of The Birds (film) fans

Demographic split for The Birds (film) audience in United States
MetricValue
Female59.5%
Male40.5%
Average age40.1
Estimated audience size1,340,698

Audience persona

The typical The Birds (film) fan in United States is more female, around 40.1 years old, with strong Sustainability tendencies and a notable affinity for The Nice Guys.

Top regions in United States

Top regions ranked by reach for The Birds (film) in United States
RegionReachAffinity
California263,8471.79×
Texas87,3400.76×
New York63,4050.85×
Florida58,7430.65×
Virginia49,2211.51×
Georgia38,2440.93×
Illinois36,4310.82×
Pennsylvania34,9670.77×
Michigan34,8941×
Ohio34,4240.83×
Utah32,5482.71×
North Carolina28,7860.71×
Washington24,8630.92×
New Jersey23,5760.69×
Massachusetts22,0800.84×
Arizona21,3520.78×
Tennessee20,5570.76×
Indiana19,7500.81×
Missouri18,6020.86×
Colorado17,4800.83×
Wisconsin16,1830.8×
Oregon16,0721.05×
Wyoming15,8887.99×
Maryland15,7930.69×
Minnesota15,0700.78×
Kentucky13,6920.81×
South Carolina13,2200.66×
Oklahoma12,2010.82×
Alabama12,1500.65×
Louisiana11,0500.64×
Connecticut10,6500.79×
Kansas9,4880.9×
Nevada9,3340.72×
Iowa8,9110.81×
Arkansas8,4750.77×
Idaho6,9681.04×
New Mexico6,4490.96×
Mississippi6,1770.56×
West Virginia4,7570.76×
Nebraska4,6970.7×
Maine4,6190.96×
New Hampshire4,3630.83×
Rhode Island3,5420.83×
Hawaii3,4310.6×
Montana3,3090.89×
Washington, District of Columbia2,9760.74×
Delaware2,6230.71×
Alaska1,9400.68×
Vermont1,8950.81×
South Dakota1,8590.6×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Birds (film) audience
BrandAffinityCategory
The Nice Guys24.67×Movies & TV
Autlán36.92×Travel & Leisure
Natural rubber2.28×Cars & Mobility
Poble Espanyol50.73×Travel & Leisure
Home staging5.5×Home & Garden
Jeep FJ105.42×Cars & Mobility
Pediatric Hematology and Oncology8.9×Health
Pillow1.53×Home & Garden
Jesse Plemons2.43×Movies & TV
Centurion (film)7.36×Movies & TV
JDSU1.84×Business & Career
Throne of Glass4.08×Literature
Saving1.59×Business & Career
Kielbasa8.59×Food & Beverages
UK garage2.53×Music & Radio
Layne Staley2.89×Music & Radio
Captain America (1990 film)2.03×Movies & TV
Personalised Gifts1.94×Home & Garden
Nebraska Cornhuskers football1.59×Sports
Noodle (Gorillaz)1.51×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Birds (film) audience
TraitClusterScore
SustainabilityBALANCE2.47
PatriotismCONSERVATISM1.95
Quality AwarenessPREMIUM1.39
Design AffinityPREMIUM1.39
TravellingTHRILL1.38
SpiritualityBALANCE1.34

Worldwide distribution

Worldwide audience distribution share by country for The Birds (film)
CountryShare
United States40.1%
Germany7.1%
United Kingdom6.3%

See The Birds (film) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does The Birds (film) have in United States?

The Birds (film) has an estimated audience of 1,340,698 people in United States, concentrated in California and Texas.

What is the gender split and age of The Birds (film) fans?

59.5% of The Birds (film) fans are female, 40.5% are male, with an average age of 40.1 years.

Which brands do The Birds (film) fans like most?

The Birds (film) fans show strongest brand affinity for The Nice Guys (24.67×), Autlán (36.92×), and Natural rubber (2.28×) over the country average.

Where do The Birds (film) fans live in United States?

The Birds (film) fans in United States are most concentrated in California (reach 263,847), Texas (reach 87,340), and New York (reach 63,405). These three regions account for the largest share of the active audience.

What other brands do The Birds (film) fans also like?

Beyond The Birds (film) itself, the audience over-indexes on Autlán (36.92×), Natural rubber (2.28×), Poble Espanyol (50.73×), and Home staging (5.5×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Birds (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.