Panic Room Audience in United States

Panic Room logo

Panic Room has an estimated audience of 379,788 people in United States. 43.8% are female, 56.2% are male, average age 37.9. Top regions: California, Texas, New York. Top brand affinities: The Strangers (2012 film), The Call (2013 film), The Strangers (2008 film), The Strain (TV series), Bates Motel (TV series).

The average Panic Room fan in United States is 37.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include The Strangers (2012 film), The Call (2013 film), The Strangers (2008 film), with strongest over-indexing on The Strangers (2012 film) (444.66× the country average). Demographically, the Panic Room audience skews more male with an average age of 37.9, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Panic Room fans

Demographic split for Panic Room audience in United States
MetricValue
Female43.8%
Male56.2%
Average age37.9
Estimated audience size379,788

Audience persona

The typical Panic Room fan in United States is more male, around 37.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for The Strangers (2012 film).

Top regions in United States

Top regions ranked by reach for Panic Room in United States
RegionReachAffinity
California49,4361.18×
Texas37,8991.16×
New York25,5451.2×
Florida23,5160.91×
Illinois16,2641.29×
Pennsylvania13,8081.08×
Ohio12,6491.08×
Georgia12,1131.04×
North Carolina11,1800.98×
Michigan10,3431.04×
New Jersey9,2180.95×
Virginia9,1890.99×
Washington8,3611.1×
Arizona7,7281×
Tennessee7,6941.01×
Massachusetts7,5221.01×
Indiana7,4361.07×
Missouri7,0101.15×
Maryland6,4180.98×
Colorado6,3191.06×
Minnesota5,6731.04×
Wisconsin5,6460.99×
Kentucky5,5271.16×
Oregon5,3011.22×
South Carolina5,1430.9×
Louisiana4,9811.02×
Connecticut4,8281.27×
Oklahoma4,6261.1×
Alabama4,5730.86×
Nevada3,8901.06×
Utah3,3330.98×
Kansas3,2711.09×
Iowa3,1130.99×
Arkansas3,0970.99×
Mississippi2,7200.87×
Nebraska1,9201.01×
Idaho1,8110.95×
New Mexico1,8020.95×
West Virginia1,6130.91×
New Hampshire1,3550.91×
Maine1,3010.96×
Hawaii1,2200.75×
Rhode Island1,2010.99×
Washington, District of Columbia1,0700.94×
Montana9630.91×
Delaware8730.83×
South Dakota6920.79×
Alaska6710.83×
North Dakota6410.82×
Vermont5820.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Panic Room audience
BrandAffinityCategory
The Strangers (2012 film)444.66×Movies & TV
The Call (2013 film)413.03×Movies & TV
The Strangers (2008 film)292.96×Movies & TV
The Strain (TV series)421.33×Movies & TV
Bates Motel (TV series)288.9×Movies & TV
The Descent285.06×Movies & TV
The Hills Have Eyes (2006 film)299.21×Movies & TV
Werner Herzog268.42×Movies & TV
Seven (1995 film)127.84×Movies & TV
Fringe (TV series)183.46×Movies & TV
Unfriended373.14×Movies & TV
The Last House on the Left (2009 film)368.01×Movies & TV
Changeling (film)335.88×Movies & TV
Hellraiser (franchise)200.54×Movies & TV
The Orphanage (film)344.41×Movies & TV
David Lynch122.86×Movies & TV
The Thing (1982 film)120.26×Movies & TV
Shutter Island (film)106.23×Movies & TV
The Sixth Sense160.08×Movies & TV
I Know What You Did Last Summer69.45×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Panic Room audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.5
PatriotismCONSERVATISM1.43
ExtroversionTHRILL1.36
Early Adopter MentalityPOWER1.23
Social Media UsageJOY1.22
Urban LifestyleOPEN1.21

Worldwide distribution

Worldwide audience distribution share by country for Panic Room
CountryShare
United States19.7%
France14.6%
Germany8.8%

See Panic Room audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Panic Room have in United States?

Panic Room has an estimated audience of 379,788 people in United States, concentrated in California and Texas.

What is the gender split and age of Panic Room fans?

43.8% of Panic Room fans are female, 56.2% are male, with an average age of 37.9 years.

Which brands do Panic Room fans like most?

Panic Room fans show strongest brand affinity for The Strangers (2012 film) (444.66×), The Call (2013 film) (413.03×), and The Strangers (2008 film) (292.96×) over the country average.

Where do Panic Room fans live in United States?

Panic Room fans in United States are most concentrated in California (reach 49,436), Texas (reach 37,899), and New York (reach 25,545). These three regions account for the largest share of the active audience.

What other brands do Panic Room fans also like?

Beyond Panic Room itself, the audience over-indexes on The Call (2013 film) (413.03×), The Strangers (2008 film) (292.96×), The Strain (TV series) (421.33×), and Bates Motel (TV series) (288.9×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Panic Room. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.