Rascasse Audience Intelligence

Panic Room Audience in United States

A data profile of the people who buy, follow and care about Panic Room in United States — modelled from more than twelve digital signal sources. Panic Room has an estimated audience of 408,139 people in United States.

#3647among Movie / TV Show / Series in United States#7583in Movies & TV

The average Panic Room fan in United States is 37.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include The Strangers (2012 film), The Call (2013 film), The Strangers (2008 film), with strongest over-indexing on The Strangers (2012 film) (444.66× the country average).

Demographically, the Panic Room audience skews more male with an average age of 37.9, and over-indexes on personality traits such as Travelling, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Panic Room fan in United States is more male, around 37.9 years old, with strong Travelling tendencies and a notable affinity for The Strangers (2012 film).

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Panic Room profile in United States.

Audience size
408K
in United States
Gender
43.8%♀
56.2% male
Age
37.9
average years
Country rank
#41152
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Panic Room viewers

43.8% are female, 56.2% are male, average age 37.9.

Fig. 02

Gender split

43.8%
Female
56.2%
Male
Demographic split for Panic Room audience in United States
MetricValue
Female43.8%
Male56.2%
Average age37.9
Estimated audience size408,139
Fig. 03

Age distribution

Ø 37.9
average years
Age distribution of the Panic Room audience in United States
Age bracketShare%
16-1918%
20-2923%
30-3928%
40-4916%
50+15%
Fig. 04

Worldwide distribution

19.9%

of the worldwide Panic Room audience comes from United States.

Worldwide audience distribution share by country for Panic Room
CountryShare
United States19.9%
France14.6%
Germany8.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Panic Room audience in United States is strongest.

Fig. 05

Top regions by affinity

Panic Room fans by region: top regions in United States
#RegionReachAffinity×
01Connecticut~5K1.22×
02Illinois~20K1.20×
03Oregon~5K1.17×
04Kentucky~5K1.15×
05Missouri~7K1.14×
06New York~20K1.13×
07California~50K1.11×
08Texas~40K1.10×
09Ohio~10K1.10×
10Oklahoma~5K1.10×
11Nevada~4K1.06×
12Kansas~3K1.06×
13Washington~8K1.05×
14Indiana~7K1.05×
15Pennsylvania~10K1.04×
16Minnesota~6K1.03×
17Arkansas~3K1.03×
18Colorado~6K1.02×
19Rhode Island~1K1.02×
20Michigan~10K1.01×
21Tennessee~8K1.01×
22Nebraska~2K1.01×
23Arizona~8K1.00×
24Louisiana~5K1.00×
25Iowa~3K1.00×
26Maine~1K1.00×
27Georgia~10K0.99×
28Massachusetts~7K0.99×
29Idaho~2K0.99×
30New Mexico~2K0.99×
31Maryland~6K0.98×
32Wisconsin~6K0.98×
33Utah~3K0.98×
34West Virginia~2K0.98×
35Alaska<1K0.98×
36North Carolina~10K0.96×
37Virginia~9K0.95×
38New Hampshire~1K0.94×
39Washington, District of Columbia~1K0.94×
40Montana<1K0.94×
41North Dakota<1K0.94×
42South Carolina~5K0.93×
43Vermont<1K0.93×
44New Jersey~9K0.92×
45Mississippi~3K0.92×
46South Dakota<1K0.92×
47Alabama~5K0.91×
48Delaware<1K0.89×
49Florida~20K0.88×
50Hawaii~1K0.80×
Fig. 06

Affinity by region

Affinity by region — Panic Room, United States
0.80×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Panic Room audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Panic Room audience
#·InterestCategoryAffinity×
01The Strangers (2012 film)Movies & TV444.66×
02The Strain (TV series)Movies & TV421.33×
03The Call (2013 film)Movies & TV413.03×
04The Rite (2011 film)Movies & TV373.45×
05UnfriendedMovies & TV373.14×
06The Last House on the Left (2009 film)Movies & TV368.01×
07The Orphanage (film)Movies & TV344.41×
08Changeling (film)Movies & TV335.88×
09The Hills Have Eyes (2006 film)Movies & TV299.21×
10The Strangers (2008 film)Movies & TV292.96×
11Bates Motel (TV series)Movies & TV288.90×
12The DescentMovies & TV285.06×
13Werner HerzogMovies & TV268.42×
14Hellraiser (franchise)Movies & TV200.54×
15Fringe (TV series)Movies & TV183.46×
16The Sixth SenseMovies & TV160.08×
17Seven (1995 film)Movies & TV127.84×
18David LynchMovies & TV122.86×
19The Thing (1982 film)Movies & TV120.26×
20Shutter Island (film)Movies & TV106.23×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Panic Room audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Panic Room audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL1.91×
Social Media UsageJOY1.65×
Risk AppetiteTHRILL1.53×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Panic Room audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.82×
MindfulnessBALANCE0.91×
Career OrientationPOWER0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Panic Room have in United States?

Panic Room has an estimated audience of 408,139 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Panic Room viewers?

43.8% of Panic Room fans are female, 56.2% are male, with an average age of 37.9 years.

03

Which brands do Panic Room fans like most?

Panic Room fans show strongest brand affinity for The Strangers (2012 film) (444.66×), The Call (2013 film) (413.03×), and The Strangers (2008 film) (292.96×) over the country average.

04

Where do Panic Room fans live in United States?

Panic Room fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Panic Room fans also like?

Beyond Panic Room itself, the audience over-indexes on The Call (2013 film) (413.03×), The Strangers (2008 film) (292.96×), The Strain (TV series) (421.33×), and Bates Motel (TV series) (288.9×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Panic Room audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Panic Room. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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