Rascasse Audience Intelligence

The Descent Audience in United States

A data profile of the people who buy, follow and care about The Descent in United States — modelled from more than twelve digital signal sources. The Descent has an estimated audience of 663,383 people in United States.

#2621among Movie / TV Show / Series in United States#5744in Movies & TV

The average The Descent fan in United States is 33.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include The Strangers (2008 film), Bates Motel (TV series), Suspiria, with strongest over-indexing on The Strangers (2008 film) (320.85× the country average).

Demographically, the The Descent audience skews more male with an average age of 33.2, and over-indexes on personality traits such as Individualism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical The Descent fan in United States is more male, around 33.2 years old, with strong Individualism tendencies and a notable affinity for The Strangers (2008 film).

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Descent profile in United States.

Audience size
663K
in United States
Gender
41.9%♀
58.1% male
Age
33.2
average years
Country rank
#30870
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-30%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Descent viewers

41.9% are female, 58.1% are male, average age 33.2.

Fig. 02

Gender split

41.9%
Female
58.1%
Male
Demographic split for The Descent audience in United States
MetricValue
Female41.9%
Male58.1%
Average age33.2
Estimated audience size663,383
Fig. 03

Age distribution

Ø 33.2
average years
Age distribution of the The Descent audience in United States
Age bracketShare%
16-1934%
20-2921%
30-3922%
40-4914%
50+9%
Fig. 04

Worldwide distribution

29.3%

of the worldwide The Descent audience comes from United States.

Worldwide audience distribution share by country for The Descent
CountryShare
United States29.3%
France5.9%
India5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Descent audience in United States is strongest.

Fig. 05

Top regions by affinity

The Descent fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~20K3.40×
02Oregon~20K1.27×
03Alaska~3K1.20×
04Washington~30K1.17×
05Utah~10K1.17×
06Idaho~7K1.15×
07Colorado~20K1.11×
08New Mexico~7K1.11×
09Kentucky~20K1.10×
10West Virginia~6K1.09×
11California~100K1.08×
12Arizona~30K1.07×
13Montana~4K1.07×
14Vermont~2K1.05×
15Missouri~20K1.04×
16Oklahoma~10K1.03×
17Maine~4K1.03×
18New Hampshire~5K1.01×
19Tennessee~20K1.00×
20Arkansas~10K1.00×
21Illinois~40K0.99×
22Wisconsin~20K0.99×
23Kansas~9K0.99×
24Nebraska~6K0.99×
25Texas~100K0.98×
26Indiana~20K0.98×
27Pennsylvania~40K0.97×
28Ohio~40K0.97×
29Massachusetts~20K0.97×
30Minnesota~20K0.97×
31Virginia~30K0.95×
32Rhode Island~4K0.95×
33Connecticut~10K0.94×
34Nevada~10K0.94×
35South Dakota~3K0.94×
36North Carolina~30K0.92×
37Michigan~30K0.92×
38Alabama~20K0.91×
39Iowa~9K0.91×
40North Dakota~2K0.89×
41New York~60K0.86×
42Delaware~3K0.86×
43Maryland~20K0.85×
44South Carolina~20K0.85×
45Georgia~30K0.84×
46Louisiana~10K0.84×
47Mississippi~8K0.83×
48Washington, District of Columbia~3K0.82×
49New Jersey~30K0.81×
50Florida~70K0.80×
Fig. 06

Affinity by region

Affinity by region — The Descent, United States
0.80×1.00×3.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Descent audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Descent audience
#·InterestCategoryAffinity×
01The Strangers (2008 film)Movies & TV320.85×
02Panic RoomMovies & TV285.06×
03SuspiriaMovies & TV277.83×
04Bates Motel (TV series)Movies & TV234.99×
0510 Cloverfield LaneMovies & TV228.46×
06Crimson PeakMovies & TV129.85×
07CreepypastaLiterature76.45×
08A Quiet PlaceMovies & TV66.43×
09Freddy vs. JasonMovies & TV62.59×
10The Conjuring 2Movies & TV62.18×
11The X-FilesMovies & TV57.60×
12SharknadoMovies & TV38.84×
13Tomb RaiderGames24.24×
14Halloween Horror NightsMovies & TV23.52×
15Obsessed (2009 film)Movies & TV17.74×
1628 Days LaterMovies & TV16.13×
17Christina RicciMovies & TV12.48×
18Twin PeaksMovies & TV10.18×
19BeetlejuiceMovies & TV3.83×
20Donald TrumpPolitics & Society2.07×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Descent audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Descent audience · What stands out
TraitClusterDeviationScore
IndividualismJOY1.87×
Need for SecurityCONSERVATISM1.65×
TraditionCONSERVATISM1.60×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Descent audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.59×
MindfulnessBALANCE0.68×
Design AffinityPREMIUM0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does The Descent have in United States?

The Descent has an estimated audience of 663,383 people in United States, concentrated in California and Texas.

02

What is the gender split and age of The Descent viewers?

41.9% of The Descent fans are female, 58.1% are male, with an average age of 33.2 years.

03

Which brands do The Descent fans like most?

The Descent fans show strongest brand affinity for The Strangers (2008 film) (320.85×), Bates Motel (TV series) (234.99×), and Suspiria (277.83×) over the country average.

04

Where do The Descent fans live in United States?

The Descent fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do The Descent fans also like?

Beyond The Descent itself, the audience over-indexes on Bates Motel (TV series) (234.99×), Suspiria (277.83×), 10 Cloverfield Lane (228.46×), and Panic Room (285.06×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See The Descent audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for The Descent. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →