A data profile of the people who buy, follow and care about Sharknado in United States — modelled from more than twelve digital signal sources. Sharknado has an estimated audience of 851,374 people in United States.
The average Sharknado fan in United States is 43.1 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Sharktopus, Jacob's Ladder (film), Tara Reid, with strongest over-indexing on Sharktopus (640.23× the country average).
Demographically, the Sharknado audience skews more male with an average age of 43.1, and over-indexes on personality traits such as Early Adopter Mentality, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Sharknado fan in United States is more male, around 43.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Sharktopus.
The key figures that characterise the Sharknado profile in United States.
36.6% are female, 63.4% are male, average age 43.1.
| Metric | Value |
|---|---|
| Female | 36.6% |
| Male | 63.4% |
| Average age | 43.1 |
| Estimated audience size | 851,374 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 14% | |
| 30-39 | 25% | |
| 40-49 | 35% | |
| 50+ | 18% |
of the worldwide Sharknado audience comes from United States.
| Country | Share |
|---|---|
| United States | 33.3% |
| Germany | 9.5% |
| United Kingdom | 5.4% |
Where the Sharknado audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oklahoma | ~10K | 1.20× | |
| 02 | Utah | ~9K | 1.20× | |
| 03 | Nebraska | ~5K | 1.16× | |
| 04 | Kansas | ~7K | 1.13× | |
| 05 | Arkansas | ~8K | 1.12× | |
| 06 | Missouri | ~10K | 1.10× | |
| 07 | Texas | ~80K | 1.09× | |
| 08 | Indiana | ~20K | 1.09× | |
| 09 | Kentucky | ~10K | 1.09× | |
| 10 | Iowa | ~7K | 1.09× | |
| 11 | North Dakota | ~2K | 1.07× | |
| 12 | Montana | ~2K | 1.06× | |
| 13 | North Carolina | ~30K | 1.05× | |
| 14 | Oregon | ~10K | 1.05× | |
| 15 | Idaho | ~4K | 1.05× | |
| 16 | Arizona | ~20K | 1.03× | |
| 17 | Wisconsin | ~10K | 1.03× | |
| 18 | West Virginia | ~4K | 1.03× | |
| 19 | New Hampshire | ~3K | 1.02× | |
| 20 | Maine | ~3K | 1.02× | |
| 21 | Vermont | ~1K | 1.02× | |
| 22 | Ohio | ~30K | 1.01× | |
| 23 | Washington | ~20K | 1.01× | |
| 24 | South Dakota | ~2K | 1.01× | |
| 25 | Alaska | ~2K | 1.00× | |
| 26 | Illinois | ~30K | 0.99× | |
| 27 | Virginia | ~20K | 0.99× | |
| 28 | Tennessee | ~20K | 0.99× | |
| 29 | Alabama | ~10K | 0.99× | |
| 30 | Louisiana | ~10K | 0.99× | |
| 31 | Florida | ~60K | 0.98× | |
| 32 | Pennsylvania | ~30K | 0.97× | |
| 33 | South Carolina | ~10K | 0.97× | |
| 34 | Mississippi | ~7K | 0.97× | |
| 35 | New Mexico | ~4K | 0.97× | |
| 36 | Michigan | ~20K | 0.96× | |
| 37 | Colorado | ~10K | 0.95× | |
| 38 | Minnesota | ~10K | 0.95× | |
| 39 | Nevada | ~7K | 0.94× | |
| 40 | California | ~90K | 0.93× | |
| 41 | Hawaii | ~3K | 0.93× | |
| 42 | Georgia | ~20K | 0.92× | |
| 43 | Rhode Island | ~2K | 0.92× | |
| 44 | Massachusetts | ~10K | 0.91× | |
| 45 | Connecticut | ~8K | 0.91× | |
| 46 | Delaware | ~2K | 0.91× | |
| 47 | Maryland | ~10K | 0.87× | |
| 48 | Washington, District of Columbia | ~2K | 0.85× | |
| 49 | New Jersey | ~20K | 0.84× | |
| 50 | New York | ~40K | 0.81× |
The strongest cross-interests of the Sharknado audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sharktopus | Movies & TV | 640.23× | ||
| 02 | Sea Life Sydney Aquarium | Travel & Leisure | 501.64× | ||
| 03 | Sea Life Melbourne Aquarium | Travel & Leisure | 371.08× | ||
| 04 | Taronga Zoo | Travel & Leisure | 236.03× | ||
| 05 | Governor of Poker 3 | Games | 231.81× | ||
| 06 | Australian Museum | Arts & Culture | 203.36× | ||
| 07 | Piranha 3D | Movies & TV | 201.86× | ||
| 08 | Jacob's Ladder (film) | Movies & TV | 144.71× | ||
| 09 | Videodrome | Movies & TV | 141.05× | ||
| 10 | The Mirror (1975 film) | Movies & TV | 124.11× | ||
| 11 | Wolf Creek (film) | Movies & TV | 111.88× | ||
| 12 | Tim Robbins | Movies & TV | 91.09× | ||
| 13 | Tara Reid | Movies & TV | 89.01× | ||
| 14 | Caramel (film) | Movies & TV | 69.15× | ||
| 15 | The Cove (film) | Movies & TV | 65.42× | ||
| 16 | 28 Weeks Later | Movies & TV | 60.94× | ||
| 17 | Alexandria Ocasio-Cortez | Politics & Society | 42.41× | ||
| 18 | Shrek (franchise) | Movies & TV | 25.94× | ||
| 19 | Kristen Bell | Movies & TV | 24.60× | ||
| 20 | Godzilla | Movies & TV | 10.47× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.54× | |
| Spirituality | BALANCE | 1.50× | |
| Extroversion | THRILL | 1.47× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.91× | |
| Indulgence | JOY | 1.01× | |
| Luxury Orientation | PREMIUM | 1.02× |
Sharknado has an estimated audience of 851,374 people in United States, concentrated in California and Texas.
36.6% of Sharknado fans are female, 63.4% are male, with an average age of 43.1 years.
Sharknado fans show strongest brand affinity for Sharktopus (640.23×), Jacob's Ladder (film) (144.71×), and Tara Reid (89.01×) over the country average.
Sharknado fans in United States are most concentrated in California (reach ~90K), Texas (reach ~80K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Sharknado itself, the audience over-indexes on Jacob's Ladder (film) (144.71×), Tara Reid (89.01×), Piranha 3D (201.86×), and Alexandria Ocasio-Cortez (42.41×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Sharknado. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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