Rascasse Audience Intelligence

Creepypasta Audience in United States

A data profile of the people who buy, follow and care about Creepypasta in United States — modelled from more than twelve digital signal sources. Creepypasta has an estimated audience of 2,256,776 people in United States.

#5934among Topic in United States#219in Literature

The average Creepypasta fan in United States is 33.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include The Strangers (2012 film), K (anime), Frankenstein (1931 film), with strongest over-indexing on The Strangers (2012 film) (109.44× the country average).

Demographically, the Creepypasta audience skews balanced with an average age of 33.0, and over-indexes on personality traits such as Extroversion, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Creepypasta fan in United States is balanced, around 33.0 years old, with strong Extroversion tendencies and a notable affinity for The Strangers (2012 film).

Category: Literature · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Creepypasta profile in United States.

Audience size
2.3M
in United States
Gender
53.2%♀
46.8% male
Age
33.0
average years
Country rank
#12920
Topic in United States
Fig. 01

Search interest · 12-month trend

+45%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Creepypasta fans

53.2% are female, 46.8% are male, average age 33.0.

Fig. 02

Gender split

53.2%
Female
46.8%
Male
Demographic split for Creepypasta audience in United States
MetricValue
Female53.2%
Male46.8%
Average age33.0
Estimated audience size2,256,776
Fig. 03

Age distribution

Ø 33.0
average years
Age distribution of the Creepypasta audience in United States
Age bracketShare%
16-1935%
20-2922%
30-3919%
40-4913%
50+10%
Fig. 04

Worldwide distribution

47.5%

of the worldwide Creepypasta audience comes from United States.

Worldwide audience distribution share by country for Creepypasta
CountryShare
United States47.5%
Mexico6.6%
United Kingdom6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Creepypasta audience in United States is strongest.

Fig. 05

Top regions by affinity

Creepypasta fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~40K1.36×
02West Virginia~10K1.31×
03Oklahoma~30K1.30×
04Texas~200K1.21×
05Alaska~6K1.18×
06Mississippi~20K1.17×
07New Mexico~10K1.17×
08Arizona~50K1.16×
09Indiana~50K1.15×
10Utah~20K1.14×
11Arkansas~20K1.12×
12Nevada~20K1.11×
13Oregon~30K1.10×
14Montana~7K1.08×
15California~300K1.07×
16Washington~50K1.06×
17Missouri~40K1.06×
18Alabama~30K1.06×
19Idaho~10K1.04×
20Louisiana~30K1.02×
21Tennessee~50K1.01×
22North Carolina~70K1.00×
23Kansas~20K1.00×
24Pennsylvania~80K0.99×
25Georgia~70K0.99×
26Ohio~70K0.99×
27Maine~8K0.99×
28North Dakota~5K0.99×
29Florida~100K0.97×
30Virginia~50K0.97×
31South Carolina~30K0.96×
32New Hampshire~8K0.95×
33South Dakota~5K0.95×
34Illinois~70K0.94×
35Nebraska~10K0.94×
36Michigan~50K0.93×
37Colorado~30K0.90×
38Iowa~20K0.90×
39Rhode Island~6K0.90×
40Hawaii~9K0.89×
41Wisconsin~30K0.86×
42New York~100K0.85×
43Maryland~30K0.85×
44Connecticut~20K0.84×
45Vermont~3K0.84×
46New Jersey~50K0.83×
47Minnesota~30K0.82×
48Delaware~5K0.82×
49Massachusetts~40K0.79×
50Washington, District of Columbia~4K0.65×
Fig. 06

Affinity by region

Affinity by region — Creepypasta, United States
0.65×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Creepypasta audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Creepypasta audience
#·InterestCategoryAffinity×
01Fright FestMovies & TV116.47×
02The Strangers (2012 film)Movies & TV109.44×
03The Strain (TV series)Movies & TV105.40×
04The Call (2013 film)Movies & TV101.49×
05The Hills Have Eyes (2006 film)Movies & TV94.54×
06UnfriendedMovies & TV93.82×
07The Last House on the Left (2009 film)Movies & TV92.26×
08The Mist (film)Movies & TV77.93×
09The DescentMovies & TV76.45×
10The Strangers (2008 film)Movies & TV74.31×
11Bates Motel (TV series)Movies & TV74.29×
12Werner HerzogMovies & TV66.63×
13Hellraiser (franchise)Movies & TV53.63×
14K (anime)Literature50.58×
15Frankenstein (1931 film)Movies & TV49.00×
16Fringe (TV series)Movies & TV47.81×
17The Shining (film)Movies & TV42.13×
18Seven (1995 film)Movies & TV33.69×
19The Thing (1982 film)Movies & TV32.96×
20The ConjuringMovies & TV23.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Creepypasta audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Creepypasta audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL2.05×
TraditionCONSERVATISM1.60×
Social Media UsageJOY1.35×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Creepypasta audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.82×
TravellingTHRILL0.86×
Healthy LifestyleBALANCE0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Creepypasta have in United States?

Creepypasta has an estimated audience of 2,256,776 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Creepypasta fans?

53.2% of Creepypasta fans are female, 46.8% are male, with an average age of 33.0 years.

03

Which brands do Creepypasta fans like most?

Creepypasta fans show strongest brand affinity for The Strangers (2012 film) (109.44×), K (anime) (50.58×), and Frankenstein (1931 film) (49×) over the country average.

04

Where do Creepypasta fans live in United States?

Creepypasta fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Creepypasta fans also like?

Beyond Creepypasta itself, the audience over-indexes on K (anime) (50.58×), Frankenstein (1931 film) (49×), The Call (2013 film) (101.49×), and The Strangers (2008 film) (74.31×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Creepypasta. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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