Unfriended Audience in United States

Unfriended logo

Unfriended has an estimated audience of 479,558 people in United States. 49.3% are female, 50.7% are male, average age 31.2. Top regions: California, Texas, Florida. Top brand affinities: The Nice Guys, Grinch, Canton, Georgia, Combat sport, Jeep FJ.

The average Unfriended fan in United States is 31.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include The Nice Guys, Grinch, Canton, Georgia, with strongest over-indexing on The Nice Guys (52.13× the country average). Demographically, the Unfriended audience skews balanced with an average age of 31.2, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Unfriended fans

Demographic split for Unfriended audience in United States
MetricValue
Female49.3%
Male50.7%
Average age31.2
Estimated audience size479,558

Audience persona

The typical Unfriended fan in United States is balanced, around 31.2 years old, with strong Extroversion tendencies and a notable affinity for The Nice Guys.

Top regions in United States

Top regions ranked by reach for Unfriended in United States
RegionReachAffinity
California69,3901.32×
Texas56,3881.37×
Florida31,4480.97×
New York28,4181.06×
Illinois18,8441.18×
Pennsylvania16,7751.04×
Georgia16,3491.11×
North Carolina15,3071.06×
Ohio14,1150.96×
Michigan12,9261.03×
New Jersey12,5121.03×
Virginia11,9871.03×
Arizona10,5401.08×
Washington10,4581.09×
Tennessee9,6671×
Indiana9,5951.1×
Massachusetts8,9770.95×
Maryland8,9731.09×
Missouri8,0251.04×
Louisiana7,1381.15×
Colorado7,0310.93×
South Carolina7,0250.97×
Wisconsin6,7440.93×
Kentucky6,5411.09×
Alabama6,3790.95×
Minnesota6,1980.9×
Nevada5,8591.26×
Oregon5,7371.04×
Oklahoma5,7361.08×
Connecticut4,7010.98×
Arkansas4,5351.15×
Mississippi4,3631.1×
Iowa4,3061.09×
Utah3,9680.92×
Kansas3,9591.05×
New Mexico2,9101.21×
Nebraska2,4701.03×
West Virginia2,3171.04×
Idaho2,0290.84×
Hawaii1,7160.83×
Rhode Island1,5381.01×
New Hampshire1,4540.77×
Maine1,2600.73×
Delaware1,1890.9×
Washington, District of Columbia1,1370.79×
Montana1,1070.83×
South Dakota1,0620.96×
Alaska8270.81×
North Dakota8230.84×
Vermont5360.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Unfriended audience
BrandAffinityCategory
The Nice Guys52.13×Movies & TV
Grinch11.25×Movies & TV
Canton, Georgia47.61×Travel & Leisure
Combat sport3.77×Sports
Jeep FJ232.4×Cars & Mobility
Dog breed2.54×Pets & Animals
Non-celiac gluten sensitivity19.59×Health
Google Photos4.04×Technology & Electronics
Home construction2.18×Home & Garden
Clonakilty64.76×Travel & Leisure
Poble Espanyol55.18×Travel & Leisure
Racing2.86×Cars & Mobility
Elsword17.34×Games
3D printing2.7×Technology & Electronics
Bank account2.09×Business & Career
Arnold Palmer5.06×Sports
Litter box1.65×Pets & Animals
Mortgage insurance3.48×Business & Career
Personalised Gifts3.31×Home & Garden
Paleo Grubs62.38×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Unfriended audience
TraitClusterScore
ExtroversionTHRILL1.65
LGBTQ+ IdentityOPEN1.58
PatriotismCONSERVATISM1.43
Convenience OrientationPREMIUM1.38
Early Adopter MentalityPOWER1.36
Urban LifestyleOPEN1.33

Worldwide distribution

Worldwide audience distribution share by country for Unfriended
CountryShare
United States34.3%
United Kingdom5.3%
Italy5.2%

See Unfriended audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Unfriended have in United States?

Unfriended has an estimated audience of 479,558 people in United States, concentrated in California and Texas.

What is the gender split and age of Unfriended fans?

49.3% of Unfriended fans are female, 50.7% are male, with an average age of 31.2 years.

Which brands do Unfriended fans like most?

Unfriended fans show strongest brand affinity for The Nice Guys (52.13×), Grinch (11.25×), and Canton, Georgia (47.61×) over the country average.

Where do Unfriended fans live in United States?

Unfriended fans in United States are most concentrated in California (reach 69,390), Texas (reach 56,388), and Florida (reach 31,448). These three regions account for the largest share of the active audience.

What other brands do Unfriended fans also like?

Beyond Unfriended itself, the audience over-indexes on Grinch (11.25×), Canton, Georgia (47.61×), Combat sport (3.77×), and Jeep FJ (232.4×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Unfriended. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.